(3 votes, average: 4.33 out of 5)
This is an interesting video (from 22squared) on why brands need to start engaging in social media conversations. Everyone knows they need as many Brand Advocates as possible, but as always, most brands rarely take any additional action to help create more of them. Things like time, budgets and skill sets always get in the way. But more so now than ever, brands need to make the time to harvest online conversations because increased sales are waiting…
Creating brand advocates can be easier than you think and with social media, that influence is powered 10x, 20x 100x 5000x depending on the size of the advocates network. So just imagine what customers would think when you tweet your frustration about your new mobile phone and then the company, say Vodafone, starts tweeting back with live help… You only have to tweet back once for your entire network to know Vodafone just saved the day for you!
Or, like Hoodie Remix did for me in sending me a Hoodie after reading an article I posted on their new website. So If you’ve been looking for an easy way to demonstrate to your clients why their brand needs to be engaging in social conversations across a multitude of social media, then this is the video for you!
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June 24th, 2009 at 6:14 am
Inspired! What a great synopsis!
June 24th, 2009 at 7:41 am
Hey Aden,
This is excellent… a great story about how SM and WOM enable conversations and good decisions about [BLANK].
Thanks for sharing,
G
June 24th, 2009 at 9:27 am
This is SO great, with wonderful design and execution. I’m going to share it with a team at work. We had a webinar today put together by one team member about social media. Oh, if I share it, that’s social media all over again – right? Very, very nice job!
June 25th, 2009 at 12:06 am
really compelling – and fun – you want to keep watching. and the message sinks in . I want a blank too!
June 25th, 2009 at 4:19 am
Great video. I love the concept and the simplifies explanation of the importance of social media as a brand to create awareness and buzz.
June 25th, 2009 at 6:22 am
This is “the best blanking” story told in a long time. It really captured my attention and caused me to drool about owning a blank myself. Who would have known how much I’ve been missing. You really made it clear that there’s more to social media than blank.
Cheers.
July 2nd, 2009 at 1:37 am
I want a blank too! Do they come in blue?
July 31st, 2009 at 5:08 am
Message delivered!