Last night when I was surfing on the net, I saw a strange message on Youtube: ”Hurry up, this is an early temp version, will be deleted soon.” I watched this 9 minute long P.O.V short film with a bunch of assests from Halflife 2, looks cool and well produced as a viral. It’s obviously has to be a new ARG ad campaign for something new, maybe Halflife 3 or a new mobile phone charge station!?!
You can check out the website here, If you do a right click, view page source you?ll notice the following line of code:<!? Every medium, as its ancestors ?> <!? Every pro, has his anti?s, now you think about that ?> So it’s a very slick viral… But what’s in the box?
Nice, I’m thinking the next Halflife game for sure, although the acting by the guys in white was pretty dam bad, surly they could have got better? Perhaps it’s just not Halflife at all, but a style rip from some short film director?
http://www.whatsinthebox.nl/anti.jpg