Wendy’s Pretzel Burger: Social Love Songs

Fri, May 2, 2014
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Yep, so if you’re a fan of Wendy’s on Facebook, you’ll have seen this Pretzel Bacon Cheeseburger campaign of ridiculousness, so much so, that you just can’t look away!

The campaign lets Facebook/Twitter Fans write the actual lyrics for #PretzelLoveSongs that are then turned into real music videos in record time, and posted back online, so that fans can watch what they helped to create just moments before. With 7.5m Facebook video views alone, and a 30% stock price rise, this must have sold some burgers! Created by the guys at VML. Very cool.

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