Yep, so if you’re a fan of Wendy’s on Facebook, you’ll have seen this Pretzel Bacon Cheeseburger campaign of ridiculousness, so much so, that you just can’t look away!
The campaign lets Facebook/Twitter Fans write the actual lyrics for #PretzelLoveSongs that are then turned into real music videos in record time, and posted back online, so that fans can watch what they helped to create just moments before. With 7.5m Facebook video views alone, and a 30% stock price rise, this must have sold some burgers! Created by the guys at VML. Very cool.
Wendy’s Pretzel Burger: Social Love Songs http://t.co/28j93lwrvV
Wendy’s Pretzel Burger: Social Love Songs http://t.co/QG5cL8WCNQ #BrandedContent #BrandedEntertainment #DigitalCampaigns #cmo
Wendy’s Pretzel Burger: Social Love Songs: Yep, so if you’re a fan of Wendy’s on Facebook, you’ll have seen th… http://t.co/TyQadAeKpQ
Wendy’s Pretzel Burger: Social Love Songs http://t.co/bvSMP8xtmu
Digital Buzz! Wendy’s Pretzel Burger: Social Love Songs – Yep, so if you’re a fan of Wendy’s on Fa… http://t.co/AoTwMlq3bP
Wendy’s Pretzel Burger: Social Love Songs – Yep, so if you’re a fan of Wendy’s on Facebook, you… http://t.co/U08EusQBcu
Wendy’s Pretzel Burger – Social Love Songs #videomarketing http://t.co/ny5OJz5YJa
Tweet songs from Wendy’s. A fun way to harness your social platform. http://t.co/QOXFR4Bbhj
Их кейсы: вы пишете стихи Pretzel Bacon Cheeseburger, а они кладут их на музыку, а потом публикуют сами знаете где http://t.co/D2QzrbZKF6