Volkswagen: Augmented Reality Electric Cafe

Sun, May 27, 2012
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Volkswagen are pushing hard into China, but it’s not always easy to be creative over there, and this comes close… The Augmented Reality based “Electric Café” from Volkswagen, setup to educate and inspire people in China / Hong Kong about how energy efficient the Volkswagen Electric cars actually are in comparison to their every day items.

The working café is littered with Augmented Reality markets on each of the appliances in the Café, which when triggered by the dedicated iPhone and iPad apps, creates an Augmented Reality experience around that appliance, whilst showcasing just how far you could drive an Electric Volkswagen on the same power it takes to run that appliance.

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