(6 votes, average: 4.17 out of 5)
ACHTUNG! (Best digital agency in Holland) & THEY (International small agency of the year) launched a great campaign called ”Power to you”.
In the first three days of the campaign, Vodafone will give away a number of prizes, such as netbooks, phones and USB stick modems. And they have found a unique way to designate the winners. In the campaign website visitors can view live broadcast of total strangers and vote real time for them to decide who will be the winner in different locations all over Holland.
You can also check out the TV spots Hasty Calls and Wi-fi.
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September 17th, 2009 at 12:33 pm
actually it sucks! i don’t really understand much of the campaign mechanics when i visit the microsite…