UNIQLO: Lucky Machine Campaign

Tue, Sep 14, 2010
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UNIQLO are promoting the launch of the UK’s new online store with a virtual pinball machine (built in Papervision) that is socially connected. ¬†You start with a single ball, connect with Facebook, and you’ll get a bonus 3 to help you climb the leaderboard for a share of thousands in prizes.

UNIQLO are known for their digital campaigns and this one again hits the mark, providing a seriously simple pinball machine that feels so easy to master that you’ll be there, racking up some great brand engagement time over the campaign! Click here to check out the campaign website.

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