Nurf Gun Wars are pretty big here at VML in Sydney, so we were a tad jealous to see the guys from Nieman Labs beat us to a social controlled Nurf Gun Game converged with an interactive version of the classic Duck Hunt, where Nurf bullets are tracked and scored against the software version of this physical game… Shoot a duck, score some social cred… I love this piece of convergence…



[...] Schlagworte: Blog, Fitness, Sport, twitter Neiman (Twitter) Die Agentur hinter Tweet to Shoot, bei der NERF-Guns “very much a part of our agency’s culture” sind. Schöne Kommunikation via [...]