Transformers have just launced a new Augmented Reality site called “We Are Autobots” using what I believe is the very first combination of Augmented Reality & Face Tracking Technology to let fans picture themselves with the head of Optimus Prime. This really takes augmented reality projects to a new level that will help open the creativity we seen in the future. Check out the experience here. What I really love is the quality of the facial tracking, you can get some serious movement with perfect performance!
on the face of itnot as fun as this one but perhaps more commercially savvy.
http://www.glassesdirect.co.uk/video-mirror
[...] and item management system with the Augmented Reality motion capture quality of the previous transformers example and it will be in a pretty cool place! Share This Digital Buzz [...]
[...] Digital Buzz Blog: “Transformers Launches Augmented Reality App” [...]
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