Toyota: The iQ Street View Project

Sun, Jun 3, 2012
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How annoying is it when you’re using Google Street View only to find you can’t get down that one critical street you needed to? Well, here’s the reason… If the Google Street View Car doesn’t easily fit, they simply don’t got down that road, and forever will that street be inaccessible on Street View.

Well, Toyota caught onto this in Belgium, and sent out their very own Toyota iQ, complete with a DIY Street View camera kit, to capture all the missing roads. Users simply tag the street at iQStreetView and Toyota will send out their new iQ Street View car to map that road for you… So far, hundreds and hundreds of streets have been tagged and subsequently mapped by the iQ…
Beautiful work from Happiness Brussels.

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