If you’ve ever wanted to see a city before you got there, this is your chance. Introducing Tourism Victoria’s ‘Remote Control Tourist’ who can be controlled from a website, and will do anything you ask, and stream it live from a first person point of view, right back at you!
And whilst I do wonder if people will even know what to ask the ‘Remote Control Tourists’ to find in Melbourne given they haven’t been there, it is a seriously cool idea, and plenty of agencies will be jealous they got something like this up before anyone else! It also reminds be of ‘David on Demand’ who did this at Cannes Lions a few years back! Cool work from Clemenger BBDO MLB.