Volkswagen know how to promote a car don’t they?! With the launch of the New Golf GTI there has been a tonne of great creative and this new online experience microsite, based on the crazy sport known as “Gymkhana” (similar to the DC Shoes campaign vrial video I posted a week ago).
You are treated to a full video site that lets you interact with the driver and other various views and features of the car as it completes a crazy warehouse style rally course complete with slow-motion shots and close encounters with obstacles. Check out the site here. It was created by Tribal DDB Hamburg. (via The FWA)
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July 19th, 2009 at 5:46 am
I never wait more than 5 seconds for a site do download!