Slideshare: The Basics Of Social Media ROI

Wed, Nov 18, 2009
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While I’m posting about Social Media ROI, I thought it would be pretty relevant to show this great slideshare presentation by Olivier Blanchard on the Basics Of Social Media ROI. Put simply, trying to measure a direct ROI on your Social Media spend is very hard and almost nobody can put their hand up to say they are measuring it all. But, turn on that common sense button and your already half way there! Enjoy the presentation!

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