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><channel><title>Digital Buzz Blog&#187; YouTube</title> <atom:link href="http://www.digitalbuzzblog.com/tag/youtube/feed/" rel="self" type="application/rss+xml" /><link>http://www.digitalbuzzblog.com</link> <description>Digital Campaigns, Online Marketing, Social &#38; More.</description> <lastBuildDate>Fri, 10 Feb 2012 12:55:30 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.0.1</generator> <item><title>Axe Anarchy: First Comic Created in Real Time</title><link>http://www.digitalbuzzblog.com/axe-anarchy-first-comic-created-in-real-time/</link> <comments>http://www.digitalbuzzblog.com/axe-anarchy-first-comic-created-in-real-time/#comments</comments> <pubDate>Thu, 05 Jan 2012 10:34:03 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[User Generated Content]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Axe]]></category> <category><![CDATA[crowdsourced content]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[Facebook fans]]></category> <category><![CDATA[Lynx]]></category> <category><![CDATA[real time comic]]></category> <category><![CDATA[Social Media Comic]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9910</guid> <description><![CDATA[Here&#8217;s a great campaign from Axe/Lynx. Their latest ad campaign in the US, Axe Anarchy, features a video about two experimental fragrances that are unleashed on the world and the chaos that ensues. To support this Axe are launching the first comic to be created in real time, by you! This graphic novel will have [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/facebook-and-twitter-in-real-life-video/' rel='bookmark' title='Facebook and Twitter in Real Life: Video'>Facebook and Twitter in Real Life: Video</a></li><li><a
href='http://www.digitalbuzzblog.com/diesels-real-life-likes-via-qr-codes/' rel='bookmark' title='Diesel&#8217;s Real Life &#8220;Likes&#8221; via QR Codes'>Diesel&#8217;s Real Life &#8220;Likes&#8221; via QR Codes</a></li><li><a
href='http://www.digitalbuzzblog.com/hyundai-real-life-likes-at-autorai-motorshow/' rel='bookmark' title='Hyundai Real Life &#8220;Likes&#8221; via RFID at AutoRAI'>Hyundai Real Life &#8220;Likes&#8221; via RFID at AutoRAI</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/axe-anarchy-first-comic-created-in-real-time/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>YouTube Rewind 2011 Showcase</title><link>http://www.digitalbuzzblog.com/youtube-rewind-2011-showcase/</link> <comments>http://www.digitalbuzzblog.com/youtube-rewind-2011-showcase/#comments</comments> <pubDate>Tue, 27 Dec 2011 14:58:54 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Online Video Ads]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Webisodes]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube Experiences]]></category> <category><![CDATA[Viral Video Charts]]></category> <category><![CDATA[Viral Videos]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube ReWind]]></category> <category><![CDATA[YouTube Rewind 2011]]></category> <category><![CDATA[YouTube Rewind 2011 Showcase]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9787</guid> <description><![CDATA[Well, what a year, particurally for the growth and promotion of online video, and as always, YouTube has released the YouTube Rewind 2011 Showcase for your viewing pleasure, just in case you missed it among the first 3 million views of the round up video so far&#8230; here it is! Via AdsMitchell. So what makes [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/skittles-touch-youtube-ads/' rel='bookmark' title='Skittles &#8220;Touch&#8221; YouTube Ads'>Skittles &#8220;Touch&#8221; YouTube Ads</a></li><li><a
href='http://www.digitalbuzzblog.com/tipp-ex-youtube-takeover-campaign/' rel='bookmark' title='Tipp-Ex: YouTube Takeover Campaign'>Tipp-Ex: YouTube Takeover Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/iphone-5-concept-features-showcase/' rel='bookmark' title='iPhone 5 Concept Features Showcase'>iPhone 5 Concept Features Showcase</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/youtube-rewind-2011-showcase/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>IKEA: Catch The Swedish Light Campaign</title><link>http://www.digitalbuzzblog.com/ikea-catch-the-swedish-light-campaign/</link> <comments>http://www.digitalbuzzblog.com/ikea-catch-the-swedish-light-campaign/#comments</comments> <pubDate>Mon, 21 Nov 2011 20:14:08 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Competitions]]></category> <category><![CDATA[Online Games]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[IDEA Catch The Swedish Light Campaign]]></category> <category><![CDATA[IDEA Video Campaign]]></category> <category><![CDATA[Ikea]]></category> <category><![CDATA[IKEA Belgium]]></category> <category><![CDATA[Ikea Campaigns]]></category> <category><![CDATA[IKEA Competitions]]></category> <category><![CDATA[IKEA Comps]]></category> <category><![CDATA[IKEA Digital Campaigns]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9343</guid> <description><![CDATA[Here is a really interesting way to run a competition using YouTube videos. IKEA Belgium wanted to celebrate the Swedish mid-summer vibe, a time when sales are usually pretty flat for them in Belgium, so they created a series of product based videos called &#8220;Catch The Swedish Light&#8221;. The stop motion videos showcased the latest [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/ikea-strory-telling-animations/' rel='bookmark' title='IKEA Strory Telling Animations'>IKEA Strory Telling Animations</a></li><li><a
href='http://www.digitalbuzzblog.com/ikea-the-facebook-fan-sleepover/' rel='bookmark' title='IKEA: The Facebook Fan Sleepover'>IKEA: The Facebook Fan Sleepover</a></li><li><a
href='http://www.digitalbuzzblog.com/the-ikea-365-campaign-case-study/' rel='bookmark' title='The IKEA 365 Campaign Case Study'>The IKEA 365 Campaign Case Study</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/ikea-catch-the-swedish-light-campaign/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Audi A6: Interactive YouTube Driving Experience</title><link>http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/</link> <comments>http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/#comments</comments> <pubDate>Mon, 10 Oct 2011 13:22:36 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube Experiences]]></category> <category><![CDATA[Audi]]></category> <category><![CDATA[Audi A6]]></category> <category><![CDATA[Audi A6 Campaigns]]></category> <category><![CDATA[Audi A6 Digital Campaigns]]></category> <category><![CDATA[Audi A6 Interactive YouTube Experience]]></category> <category><![CDATA[Audi A6 YouTube Driving Experience]]></category> <category><![CDATA[Audi Augmented Reality]]></category> <category><![CDATA[Audi YouTube Driving Experience]]></category> <category><![CDATA[Audi YouTube Experience]]></category> <category><![CDATA[Interactive YouTube Experiences]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8888</guid> <description><![CDATA[Audi is claiming to have launched the world&#8217;s first interactive YouTube driving experience for the new Audi A6. The interactive YouTube experience uses the indexing feature so you can control the video with your keypad numbers, allowing you to jump from section to section to provide the illusion that you are actually controlling the car. [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/hugo-boss-webcam-youtube-experience/' rel='bookmark' title='Hugo Boss: Head Tracking YouTube Experience'>Hugo Boss: Head Tracking YouTube Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/youtube-interactive-music-machine/' rel='bookmark' title='Cannes: YouTube Interactive Music Machine'>Cannes: YouTube Interactive Music Machine</a></li><li><a
href='http://www.digitalbuzzblog.com/audi-ipad-iad-slide-to-unlock/' rel='bookmark' title='Audi iAd: Slide to Unlock'>Audi iAd: Slide to Unlock</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/feed/</wfw:commentRss> <slash:comments>12</slash:comments> </item> <item><title>YouTube Content Mixer Comments</title><link>http://www.digitalbuzzblog.com/youtube-content-mixer-comments/</link> <comments>http://www.digitalbuzzblog.com/youtube-content-mixer-comments/#comments</comments> <pubDate>Thu, 25 Aug 2011 14:22:16 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Miscellaneous Stuff]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Caja de Ruidos]]></category> <category><![CDATA[Content Mixer]]></category> <category><![CDATA[Webar Interactive]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Annotations]]></category> <category><![CDATA[YouTube Content Mixer]]></category> <category><![CDATA[YouTube Features]]></category> <category><![CDATA[YouTube Indexing]]></category> <category><![CDATA[YouTube Mixer]]></category> <category><![CDATA[YouTube Timing]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8347</guid> <description><![CDATA[Here is a neat little idea for Caja de Ruidos, a leading music production company in Argentina, who&#8217;ve set about showing everyone how to create their own personal, interactive mixers for any video on YouTube, enabling people to create their own experiences in YouTube&#8217;s comments field. While most of us might know how to use [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/' rel='bookmark' title='Audi A6: Interactive YouTube Driving Experience'>Audi A6: Interactive YouTube Driving Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/youtube-instrument-annotations-experiment/' rel='bookmark' title='YouTube Instrument Annotations Experiment'>YouTube Instrument Annotations Experiment</a></li><li><a
href='http://www.digitalbuzzblog.com/berlei-youtube-bra-fit-guide-with-annotations/' rel='bookmark' title='Berlei: YouTube Bra Fit Guide With Annotations'>Berlei: YouTube Bra Fit Guide With Annotations</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/youtube-content-mixer-comments/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Blink 182: Stolen Fan Content Music Video</title><link>http://www.digitalbuzzblog.com/blink-182-stolen-fan-content-music-video/</link> <comments>http://www.digitalbuzzblog.com/blink-182-stolen-fan-content-music-video/#comments</comments> <pubDate>Sun, 07 Aug 2011 05:28:17 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[User Generated Content]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Webisodes]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Blink 182]]></category> <category><![CDATA[Crowd Sourced Music Video]]></category> <category><![CDATA[Crown Sourcing]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8142</guid> <description><![CDATA[After almost 8 years, Blink 182 have launched a new single, and with that, a very unique approach to re-engage their fan base, by trawling YouTube for every video uploaded that used their music without permission, then they set about cutting it into their very own music video, turning the tables on their fans, and [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/sony-music-worlds-first-instagram-crowdsourced-music-video/' rel='bookmark' title='Sony: World&#8217;s First Instagram Music Video'>Sony: World&#8217;s First Instagram Music Video</a></li><li><a
href='http://www.digitalbuzzblog.com/ok-go-all-is-not-lost-google-html-5-music-video-site/' rel='bookmark' title='OK Go + Google: Interactive HTML5 Music Video'>OK Go + Google: Interactive HTML5 Music Video</a></li><li><a
href='http://www.digitalbuzzblog.com/qrcode-album-launch/' rel='bookmark' title='Video projection QR code launches music album.'>Video projection QR code launches music album.</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/blink-182-stolen-fan-content-music-video/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>BMW 1M vs Helipad Viral Video</title><link>http://www.digitalbuzzblog.com/bmw-1m-vs-helipad-viral-video/</link> <comments>http://www.digitalbuzzblog.com/bmw-1m-vs-helipad-viral-video/#comments</comments> <pubDate>Tue, 28 Jun 2011 15:05:17 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[bmw]]></category> <category><![CDATA[BMW 1M Vs Concrete Walls]]></category> <category><![CDATA[BMW Canada]]></category> <category><![CDATA[Viral Video]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7630</guid> <description><![CDATA[The highly anticipated follow up video from BMW Canada has landed. Just over two weeks after the BMW 1M vs Concrete Walls video was released they bring us the BMW 1 Series M Coupé versus the world&#8217;s highest helipad. This is a pretty cool video and manages keeps you on edge as you watch it. [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/bmw-1m-vs-concrete-walls-viral-video/' rel='bookmark' title='BMW 1M vs Concrete Walls Viral Video'>BMW 1M vs Concrete Walls Viral Video</a></li><li><a
href='http://www.digitalbuzzblog.com/the-star-wars-subway-viral-video/' rel='bookmark' title='The Star Wars Subway Viral Video'>The Star Wars Subway Viral Video</a></li><li><a
href='http://www.digitalbuzzblog.com/viral-video-bp-spills-coffee/' rel='bookmark' title='Viral Video: BP Spills Coffee'>Viral Video: BP Spills Coffee</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/bmw-1m-vs-helipad-viral-video/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Sony Pictures&#8217;s DVD Amnesty: Case Study</title><link>http://www.digitalbuzzblog.com/sony-picturess-dvd-amnesty-case-study/</link> <comments>http://www.digitalbuzzblog.com/sony-picturess-dvd-amnesty-case-study/#comments</comments> <pubDate>Tue, 14 Jun 2011 12:59:31 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Digital Campaign Case Studies]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[DVD]]></category> <category><![CDATA[Facebook App]]></category> <category><![CDATA[Facebook Connect]]></category> <category><![CDATA[integrated digital ideas]]></category> <category><![CDATA[Iris]]></category> <category><![CDATA[Jean-Claude Van Damme]]></category> <category><![CDATA[microsite]]></category> <category><![CDATA[Sony]]></category> <category><![CDATA[Sony Pictures]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7463</guid> <description><![CDATA[Sony Pictures were looking for a way to encourage people to update their movie collection and buy new DVDs, a hard job in a dying market. Iris, Sydney came up with a fun solution with ‘The Great DVD Amnesty’, people could trade in their old, unwanted DVDs and get $5 cash back, thus freeing up [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/sony-ericsson-xperiments-case-study/' rel='bookmark' title='Sony Ericsson Xperiments Case Study'>Sony Ericsson Xperiments Case Study</a></li><li><a
href='http://www.digitalbuzzblog.com/lacta-chocolate-facebook-campaign-case-study/' rel='bookmark' title='Lacta Chocolate: Facebook Campaign Case Study'>Lacta Chocolate: Facebook Campaign Case Study</a></li><li><a
href='http://www.digitalbuzzblog.com/nike-take-mokum-graffiti-challenge-case-study/' rel='bookmark' title='Nike+ Graffiti Challenge Case Study'>Nike+ Graffiti Challenge Case Study</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/sony-picturess-dvd-amnesty-case-study/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>BMW 1M vs Concrete Walls Viral Video</title><link>http://www.digitalbuzzblog.com/bmw-1m-vs-concrete-walls-viral-video/</link> <comments>http://www.digitalbuzzblog.com/bmw-1m-vs-concrete-walls-viral-video/#comments</comments> <pubDate>Sat, 11 Jun 2011 12:08:18 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[bmw]]></category> <category><![CDATA[BMW 1M Vs Concrete Walls]]></category> <category><![CDATA[BMW Canada]]></category> <category><![CDATA[Viral Video]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7421</guid> <description><![CDATA[How many times do you hear &#8220;I want my video to go viral&#8221;. To make this happen you have to create content that is pretty innovative, exciting and cool so that your audience will want to share. Well here&#8217;s the kind of video that ticks all those boxes. BWM Canada have released this &#8220;BMW 1M [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/bmw-1m-vs-helipad-viral-video/' rel='bookmark' title='BMW 1M vs Helipad Viral Video'>BMW 1M vs Helipad Viral Video</a></li><li><a
href='http://www.digitalbuzzblog.com/brief-history-of-marijuana-viral-campaign/' rel='bookmark' title='Viral Ad: The History Of Marijuana'>Viral Ad: The History Of Marijuana</a></li><li><a
href='http://www.digitalbuzzblog.com/volkswagenacademy/' rel='bookmark' title='Volkswagen: Inside the VW Academy'>Volkswagen: Inside the VW Academy</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/bmw-1m-vs-concrete-walls-viral-video/feed/</wfw:commentRss> <slash:comments>10</slash:comments> </item> <item><title>Sony Ericsson Xperiments Case Study</title><link>http://www.digitalbuzzblog.com/sony-ericsson-xperiments-case-study/</link> <comments>http://www.digitalbuzzblog.com/sony-ericsson-xperiments-case-study/#comments</comments> <pubDate>Sat, 11 Jun 2011 08:20:08 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Case Studies]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[Iris Sydney]]></category> <category><![CDATA[Social Xperiments]]></category> <category><![CDATA[Sony]]></category> <category><![CDATA[Sony Ericsson]]></category> <category><![CDATA[Sony Ericsson Australia]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7426</guid> <description><![CDATA[Check out this case study from Sony Ericsson Australia. To launch their new range of Xperia smartphones they decided to embrace social media and create something engaging for their audience. Unfortunately due to technical difficulties in the past there was some pretty bad brand sentiment on their Facebook page. To overcome this Iris Sydney created [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/sony-picturess-dvd-amnesty-case-study/' rel='bookmark' title='Sony Pictures&#8217;s DVD Amnesty: Case Study'>Sony Pictures&#8217;s DVD Amnesty: Case Study</a></li><li><a
href='http://www.digitalbuzzblog.com/booneoakley-no-sony-ericsson-youtube-special/' rel='bookmark' title='BooneOakley? Sony Ericsson YouTube Special'>BooneOakley? Sony Ericsson YouTube Special</a></li><li><a
href='http://www.digitalbuzzblog.com/case-study-facebook-gam/' rel='bookmark' title='Case study: Standard Charted&#8217;s Facebook Game'>Case study: Standard Charted&#8217;s Facebook Game</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/sony-ericsson-xperiments-case-study/feed/</wfw:commentRss> <slash:comments>11</slash:comments> </item> <item><title>Nike Chosen: Video Contest</title><link>http://www.digitalbuzzblog.com/nike-chosen-video-contest/</link> <comments>http://www.digitalbuzzblog.com/nike-chosen-video-contest/#comments</comments> <pubDate>Tue, 07 Jun 2011 10:33:03 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[User Generated Content]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[BMX]]></category> <category><![CDATA[Extreme Sports]]></category> <category><![CDATA[Nike]]></category> <category><![CDATA[Nike Chosen]]></category> <category><![CDATA[skaters]]></category> <category><![CDATA[surfers]]></category> <category><![CDATA[video footage]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7394</guid> <description><![CDATA[Here&#8217;s the latest campaign from Nike and it&#8217;s pretty cool. Nike&#8217;s “Chosen”, brings together footage from skating, surfing, BMXing and snowboarding. Running along the same theme of &#8220;Just Do It&#8221; showcases extreme sports footage shot at night over two years in seven locations, Hawaii, Florida, New York, Los Angeles, Whistler, Aspen and Bali. After the [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/nike-digital-installation-write-your-headline/' rel='bookmark' title='Nike Digital Installation: Write Your Headline'>Nike Digital Installation: Write Your Headline</a></li><li><a
href='http://www.digitalbuzzblog.com/nike-take-mokum-graffiti-challenge-case-study/' rel='bookmark' title='Nike+ Graffiti Challenge Case Study'>Nike+ Graffiti Challenge Case Study</a></li><li><a
href='http://www.digitalbuzzblog.com/nike-shout-game-day-social-installation/' rel='bookmark' title='Nike Shout: Game Day Social Installation'>Nike Shout: Game Day Social Installation</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/nike-chosen-video-contest/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Honda: Digital Scavenger Hunt</title><link>http://www.digitalbuzzblog.com/honda-digital-scavenger-hunt/</link> <comments>http://www.digitalbuzzblog.com/honda-digital-scavenger-hunt/#comments</comments> <pubDate>Mon, 06 Jun 2011 13:24:35 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Facebook Campaigns]]></category> <category><![CDATA[QR Codes]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[digital scavenger hunt]]></category> <category><![CDATA[Facebook App]]></category> <category><![CDATA[Facebook credits]]></category> <category><![CDATA[Facebook Game]]></category> <category><![CDATA[Honda]]></category> <category><![CDATA[Honda Super Civic Quest]]></category> <category><![CDATA[Hooky]]></category> <category><![CDATA[online challenge]]></category> <category><![CDATA[RPA]]></category> <category><![CDATA[Wildfire]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7372</guid> <description><![CDATA[Honda have just released their latest digital campaign, ”The Super Civic Quest”. This digital scavenger hunt kicked off with the release of 30 clues and 7 pieces of custom content launched on the Honda Civic Facebook page. Players are incentivised to participate with rewards for their clue-solving with Facebook Credits and music downloads. A video [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/honda-insight-let-it-shine-vimeo-experience/' rel='bookmark' title='Honda Let It Shine Vimeo Experience'>Honda Let It Shine Vimeo Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/carlsberg-global-digital-campaign/' rel='bookmark' title='Carlsberg launches global digital campaign'>Carlsberg launches global digital campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/jimmy-choo-foursquare-treasure-hunt/' rel='bookmark' title='Jimmy Choo Foursquare Treasure Hunt'>Jimmy Choo Foursquare Treasure Hunt</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/honda-digital-scavenger-hunt/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Cannes: YouTube Interactive Music Machine</title><link>http://www.digitalbuzzblog.com/youtube-interactive-music-machine/</link> <comments>http://www.digitalbuzzblog.com/youtube-interactive-music-machine/#comments</comments> <pubDate>Wed, 18 May 2011 14:06:02 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[User Experience]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Cannes]]></category> <category><![CDATA[Cannes 2011]]></category> <category><![CDATA[Cannes Lions Creative Challenge]]></category> <category><![CDATA[Interaction]]></category> <category><![CDATA[Interactive music machin]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube functionality]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7040</guid> <description><![CDATA[The Cannes Lions creative challenge &#8220;YouTube Good Work&#8221; entries have been submitted and it&#8217;s great to see some really innovative ideas being developed to help such good causes. This one caught our eye as it incorporates a very simple concept with a new twist to create something fun. This interactive YouTube video was developed in [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/cannes-cyber-lions-the-winning-case-studies/' rel='bookmark' title='Cannes Cyber Lions: The Winning Case Studies'>Cannes Cyber Lions: The Winning Case Studies</a></li><li><a
href='http://www.digitalbuzzblog.com/pringles-can-hands-banner-gold-cyber-lion-at-cannes-2009/' rel='bookmark' title='Pringles: Can Hands Banner (Gold Cyber Lion)'>Pringles: Can Hands Banner (Gold Cyber Lion)</a></li><li><a
href='http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/' rel='bookmark' title='Audi A6: Interactive YouTube Driving Experience'>Audi A6: Interactive YouTube Driving Experience</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/youtube-interactive-music-machine/feed/</wfw:commentRss> <slash:comments>9</slash:comments> </item> <item><title>Carlsberg launches global digital campaign</title><link>http://www.digitalbuzzblog.com/carlsberg-global-digital-campaign/</link> <comments>http://www.digitalbuzzblog.com/carlsberg-global-digital-campaign/#comments</comments> <pubDate>Sun, 17 Apr 2011 09:11:25 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Projection Mapping]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[3D Projection Mapping]]></category> <category><![CDATA[Carlsberg]]></category> <category><![CDATA[Carlsberg Campaigns]]></category> <category><![CDATA[Digital Campaign]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[Facebook App]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Takeover]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=6505</guid> <description><![CDATA[Over in the UK Carlsberg has kicked off their new campaign with a couple of pretty big 3D projection mappings. The first being on the iconic White Cliffs of Dover and the second on the face of the famous Liverpool Street Station. This is part of the launch of a global digital campaign for its [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/fanta-chase-3d-projection-mapping-dubai/' rel='bookmark' title='Fanta &#8220;Chase&#8221; 3D Projection Mapping, Dubai'>Fanta &#8220;Chase&#8221; 3D Projection Mapping, Dubai</a></li><li><a
href='http://www.digitalbuzzblog.com/carlsberg-unbottle-yourself-iphone-app-promo/' rel='bookmark' title='Carlsberg &#8220;Unbottle Yourself&#8221; Campaign App'>Carlsberg &#8220;Unbottle Yourself&#8221; Campaign App</a></li><li><a
href='http://www.digitalbuzzblog.com/coca-cola-worlds-largest-projection-mapping-event/' rel='bookmark' title='World&#8217;s Largest Projection Mapping Event'>World&#8217;s Largest Projection Mapping Event</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/carlsberg-global-digital-campaign/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Desperados Beer YouTube Takeover</title><link>http://www.digitalbuzzblog.com/desperados-beer-youtube-takeover/</link> <comments>http://www.digitalbuzzblog.com/desperados-beer-youtube-takeover/#comments</comments> <pubDate>Mon, 11 Apr 2011 13:07:17 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Banner Ads]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Advertising]]></category> <category><![CDATA[Online Banner Ads]]></category> <category><![CDATA[Online Marketing]]></category> <category><![CDATA[Online Video Ads]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Desperados Beer]]></category> <category><![CDATA[Desperados Beer YouTube]]></category> <category><![CDATA[Desperados Beer YouTube Takeover]]></category> <category><![CDATA[MediaMonks]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Takeover]]></category> <category><![CDATA[YouTube Takeovers]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=6465</guid> <description><![CDATA[Here is one of the best YouTube takeovers I&#8217;ve seen in a while, and potentially the first one to integrate the Facebook Connect functionality as part of the experience. (happy to be corrected here!) The YouTube campaign for beer brand Desperados is different to most, by letting you interact with the story as it unfolds [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/google-chrome-youtube-takeover/' rel='bookmark' title='Google Chrome Launches YouTube Takeover'>Google Chrome Launches YouTube Takeover</a></li><li><a
href='http://www.digitalbuzzblog.com/braquo-the-youtube-takeover-experience/' rel='bookmark' title='Braquo: The YouTube Takeover Experience'>Braquo: The YouTube Takeover Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/the-expendables-youtube-takeover/' rel='bookmark' title='The Expendables YouTube Takeover'>The Expendables YouTube Takeover</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/desperados-beer-youtube-takeover/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Barbie &amp; Ken Get Social</title><link>http://www.digitalbuzzblog.com/barbie-ken-get-social/</link> <comments>http://www.digitalbuzzblog.com/barbie-ken-get-social/#comments</comments> <pubDate>Sun, 13 Feb 2011 12:19:39 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advertising]]></category> <category><![CDATA[Campaign Case Studies]]></category> <category><![CDATA[Digital Campaign Case Studies]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Video]]></category> <category><![CDATA[Barbie and Ken]]></category> <category><![CDATA[Digital Campaign]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[foursquare]]></category> <category><![CDATA[integrated]]></category> <category><![CDATA[Mattel]]></category> <category><![CDATA[offline]]></category> <category><![CDATA[online]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[user interaction]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5878</guid> <description><![CDATA[With the arrival of Valentine&#8217;s Day it seemed appropriate to mention the digital campaign that Mattel have recently launched. I&#8217;m imaging that the majority of you won&#8217;t be Barbie and Ken fans however it&#8217;s hard to ignore the clever use of social channels in this fun and well integrated campaign. The world’s largest toy company [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/the-jeeppuzzle-twitter-campaign/' rel='bookmark' title='The #jeeppuzzle Twitter Campaign'>The #jeeppuzzle Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/nike-shout-game-day-social-installation/' rel='bookmark' title='Nike Shout: Game Day Social Installation'>Nike Shout: Game Day Social Installation</a></li><li><a
href='http://www.digitalbuzzblog.com/old-spice-social-campaign-case-study-video/' rel='bookmark' title='Old Spice Social Campaign Case Study Video'>Old Spice Social Campaign Case Study Video</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/barbie-ken-get-social/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Volkswagen: Inside the VW Academy</title><link>http://www.digitalbuzzblog.com/volkswagenacademy/</link> <comments>http://www.digitalbuzzblog.com/volkswagenacademy/#comments</comments> <pubDate>Tue, 08 Feb 2011 11:01:08 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advertising]]></category> <category><![CDATA[Best New TV Ads]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Lead Generation]]></category> <category><![CDATA[Online Video Ads]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Webisodes]]></category> <category><![CDATA[Super Bowl]]></category> <category><![CDATA[Volkswagen]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5793</guid> <description><![CDATA[The Volkswagen Super Bowl spots, featuring the Beetle and the Passat, have gathered significant buzz from the TVC&#8217;s. The digital angle is via it&#8217;s offical YouTube page, capturing viewers looking for the ads and giving them more, the VW Academy. The idea of the academy is to push viewers to see how the VW stacks [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/red-bull-academy-world-tour-2011-video/' rel='bookmark' title='Red Bull Academy World Tour 2011'>Red Bull Academy World Tour 2011</a></li><li><a
href='http://www.digitalbuzzblog.com/lynx-the-wingman-academy/' rel='bookmark' title='Lynx: The Wingman Academy Webisodes'>Lynx: The Wingman Academy Webisodes</a></li><li><a
href='http://www.digitalbuzzblog.com/volkswagen-launch-new-gti-on-iphone-app/' rel='bookmark' title='Volkswagen Launch New GTI With iPhone App'>Volkswagen Launch New GTI With iPhone App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/volkswagenacademy/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Intel: &#8220;The Chase&#8221; Desktop Adventure Film</title><link>http://www.digitalbuzzblog.com/intel-the-chase-desktop-adventure-film/</link> <comments>http://www.digitalbuzzblog.com/intel-the-chase-desktop-adventure-film/#comments</comments> <pubDate>Fri, 07 Jan 2011 13:18:22 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Branded Video Content]]></category> <category><![CDATA[Intel]]></category> <category><![CDATA[Intel i5 Campaign]]></category> <category><![CDATA[Intel i5 Video]]></category> <category><![CDATA[Intel i5 Viral]]></category> <category><![CDATA[Intel i5 Viral Video]]></category> <category><![CDATA[Intel Viral Campaign]]></category> <category><![CDATA[Intel Viral Video]]></category> <category><![CDATA[Intel Viral Videos]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Viral Video]]></category> <category><![CDATA[Viral Videos]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5550</guid> <description><![CDATA[The second generation of Intel&#8217;s new &#8216;i&#8217; series processors are out, and to build some hype they have just launched a neat video on YouTube called &#8220;The Chase&#8221;. It&#8217;s a short action/adventure film that is shown through a variety of windows, animations, code, Facebook pages, websites, Google maps and games, among other things! It went live this week and [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/hell-pizza-youtube-adventure-pizza-film/' rel='bookmark' title='Hell Pizza: YouTube Adventure Pizza Film?!'>Hell Pizza: YouTube Adventure Pizza Film?!</a></li><li><a
href='http://www.digitalbuzzblog.com/super-sexy-cpr-viral-video-campaign/' rel='bookmark' title='Super Sexy CPR Viral Campaign'>Super Sexy CPR Viral Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/the-art-of-flight-snowboarding-trailer-video/' rel='bookmark' title='The Art Of Flight Film'>The Art Of Flight Film</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/intel-the-chase-desktop-adventure-film/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>YouTique: French Connection&#8217;s YouTube Store</title><link>http://www.digitalbuzzblog.com/youtique-french-connections-youtube-store/</link> <comments>http://www.digitalbuzzblog.com/youtique-french-connections-youtube-store/#comments</comments> <pubDate>Tue, 05 Oct 2010 12:47:03 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Best New Websites]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Marketing]]></category> <category><![CDATA[Online Video Ads]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[eCommerce]]></category> <category><![CDATA[FCUK]]></category> <category><![CDATA[Poke London]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube French Connection Store]]></category> <category><![CDATA[YouTube Stores]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4945</guid> <description><![CDATA[Sorry! I&#8217;m a few days late on this, but if you&#8217;ve not already seen it, then check out the worlds first YouTube store (I think&#8230;) called the YouTique by French Connection with agency Poke, London. It&#8217;s a very clever way of taking the current trend around video based fashion tips and stylists, then working to seamlessly [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/french-connections-new-chatroulette-comp/' rel='bookmark' title='French Connection&#8217;s New ChatRoulette Comp!'>French Connection&#8217;s New ChatRoulette Comp!</a></li><li><a
href='http://www.digitalbuzzblog.com/youtube-opens-video-rental-store/' rel='bookmark' title='YouTube Opens Video Rental Store'>YouTube Opens Video Rental Store</a></li><li><a
href='http://www.digitalbuzzblog.com/lands-end-swimwear-online-store/' rel='bookmark' title='Lands End Swimwear Online Store'>Lands End Swimwear Online Store</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/youtique-french-connections-youtube-store/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>The Expendables YouTube Takeover</title><link>http://www.digitalbuzzblog.com/the-expendables-youtube-takeover/</link> <comments>http://www.digitalbuzzblog.com/the-expendables-youtube-takeover/#comments</comments> <pubDate>Mon, 09 Aug 2010 10:27:11 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Advertising]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Expendables YouTube Campaign]]></category> <category><![CDATA[Expendables YouTube Takeover]]></category> <category><![CDATA[Movie Advertising]]></category> <category><![CDATA[Movie Launch Digital Campaigns]]></category> <category><![CDATA[The Expendables]]></category> <category><![CDATA[The Expendables YouTube Takeover]]></category> <category><![CDATA[The Extendables]]></category> <category><![CDATA[Viral Campaigns]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4578</guid> <description><![CDATA[This is the latest campaign element for the launch of The Expendables movie, a YouTube takeover that features as an interrupted interview with Sylvester Stallone. While I love YouTube takeovers, I felt a little let down by this one (I&#8217;ve got high standards!), but only because they played it a little safe, for such an action packed movie, [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/braquo-the-youtube-takeover-experience/' rel='bookmark' title='Braquo: The YouTube Takeover Experience'>Braquo: The YouTube Takeover Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/tipp-ex-youtube-takeover-campaign/' rel='bookmark' title='Tipp-Ex: YouTube Takeover Campaign'>Tipp-Ex: YouTube Takeover Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/desperados-beer-youtube-takeover/' rel='bookmark' title='Desperados Beer YouTube Takeover'>Desperados Beer YouTube Takeover</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/the-expendables-youtube-takeover/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>YouTube&#8217;s Show &amp; Tell Site For Marketers</title><link>http://www.digitalbuzzblog.com/youtubes-show-tell-site-for-marketers/</link> <comments>http://www.digitalbuzzblog.com/youtubes-show-tell-site-for-marketers/#comments</comments> <pubDate>Wed, 21 Jul 2010 14:17:19 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Viral Campaigns]]></category> <category><![CDATA[Viral Videos]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Campaign Examples]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube Creative Examples]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4499</guid> <description><![CDATA[I&#8217;ve just been sent a link to what I believe is an almost undiscovered land within YouTube, well, by undiscovered I mean I&#8217;ve never seen it (have you guys??) and for an official YouTube run channel, it&#8217;s clearly almost non existent with only 60,000 views since going live back in December 2009. This is home to the the [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/walts-warning-interactive-experience-site/' rel='bookmark' title='Walt&#8217;s Warning: Interactive Experience Site'>Walt&#8217;s Warning: Interactive Experience Site</a></li><li><a
href='http://www.digitalbuzzblog.com/one-show-fiat-eco-drive-wins-best-interactive-digital-campaign/' rel='bookmark' title='One Show: Fiat Eco Drive Wins Best In Show'>One Show: Fiat Eco Drive Wins Best In Show</a></li><li><a
href='http://www.digitalbuzzblog.com/cartoon-network-augmented-reality-show/' rel='bookmark' title='Cartoon Network: Augmented Reality Show'>Cartoon Network: Augmented Reality Show</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/youtubes-show-tell-site-for-marketers/feed/</wfw:commentRss> <slash:comments>7</slash:comments> </item> <item><title>Guggenheim: YouTube Play</title><link>http://www.digitalbuzzblog.com/guggenheim-youtube-play/</link> <comments>http://www.digitalbuzzblog.com/guggenheim-youtube-play/#comments</comments> <pubDate>Wed, 16 Jun 2010 08:28:18 +0000</pubDate> <dc:creator>Fethi Uluak</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[biennial]]></category> <category><![CDATA[Guggenheim Foundation]]></category> <category><![CDATA[HP]]></category> <category><![CDATA[Intel]]></category> <category><![CDATA[Video]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Play]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4272</guid> <description><![CDATA[Guggenheim Foundation and YouTube launched a cool project called &#8221;YouTube Play&#8221; in collabration with HP and Intel. The project, conceived as a biennial event and aims to discover innovative and creative video work from unexpected sources. It is open project for everyone from around the world, entrants will be experienced video artists or just a [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/youtube-launches-the-life-in-a-day-project/' rel='bookmark' title='YouTube Launches The &#8220;Life In A Day&#8221; Project'>YouTube Launches The &#8220;Life In A Day&#8221; Project</a></li><li><a
href='http://www.digitalbuzzblog.com/youtube-interactive-music-machine/' rel='bookmark' title='Cannes: YouTube Interactive Music Machine'>Cannes: YouTube Interactive Music Machine</a></li><li><a
href='http://www.digitalbuzzblog.com/miley-cyrus-with-youtube-annotations/' rel='bookmark' title='Miley Cyrus With YouTube Annotations'>Miley Cyrus With YouTube Annotations</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/guggenheim-youtube-play/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>Samsung 3D Projection YouTube Game!</title><link>http://www.digitalbuzzblog.com/samsung-3d-projection-youtube-take-over-game/</link> <comments>http://www.digitalbuzzblog.com/samsung-3d-projection-youtube-take-over-game/#comments</comments> <pubDate>Mon, 14 Jun 2010 04:00:23 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Projection Mapping]]></category> <category><![CDATA[3D]]></category> <category><![CDATA[3D projection]]></category> <category><![CDATA[3D projection mapping game]]></category> <category><![CDATA[Amsterdam]]></category> <category><![CDATA[Amsterdam projection mapping]]></category> <category><![CDATA[beurs van berlage]]></category> <category><![CDATA[MUSE]]></category> <category><![CDATA[NuFormer]]></category> <category><![CDATA[projectie]]></category> <category><![CDATA[Samsung]]></category> <category><![CDATA[Starcom]]></category> <category><![CDATA[take-over]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Experience]]></category> <category><![CDATA[YouTube Game]]></category> <category><![CDATA[youtube game-take-over]]></category> <category><![CDATA[YouTube Games]]></category> <category><![CDATA[YouTube Take Over]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4243</guid> <description><![CDATA[A week or so ago I posted the Samsung 3D Projection Mapping installation from Amsterdam, probably the best projection mapping experience seen to date and to take the the campaign further, Muse, the agency behind the projection mapping, has now created a very cool YouTube experience by re-creating the Amsterdam installation with a YouTube page [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/samsung-3d-projection-mapping-in-amsterdam/' rel='bookmark' title='Samsung 3D Projection Mapping In Amsterdam'>Samsung 3D Projection Mapping In Amsterdam</a></li><li><a
href='http://www.digitalbuzzblog.com/sony-3d-projection-mapping-in-madrid/' rel='bookmark' title='Sony 3D Projection Mapping In Madrid'>Sony 3D Projection Mapping In Madrid</a></li><li><a
href='http://www.digitalbuzzblog.com/bmw-3d-projection-mapping-singapore/' rel='bookmark' title='BMW 3D Projection Mapping Singapore'>BMW 3D Projection Mapping Singapore</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/samsung-3d-projection-youtube-take-over-game/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Infographic: YouTube Statistics, Facts &amp; Figures</title><link>http://www.digitalbuzzblog.com/infographic-youtube-statistics-facts-figures/</link> <comments>http://www.digitalbuzzblog.com/infographic-youtube-statistics-facts-figures/#comments</comments> <pubDate>Tue, 18 May 2010 14:50:04 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Infographics & Charts]]></category> <category><![CDATA[Infographics]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Facts]]></category> <category><![CDATA[YouTube Figures]]></category> <category><![CDATA[YouTube Infographic]]></category> <category><![CDATA[YouTube Statistics]]></category> <category><![CDATA[YouTube Stats]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4055</guid> <description><![CDATA[Website Monitoring alway seem to have a new infographic out and here is the one commemorating YouTube&#8217;s 5th Birthday today or yesterday depending on what part of the world you are in! A lengthy 6,000 pixels long infographic takes you though the key events of the last five years and then breaks out the biggest channels, advertisers (they [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/infographic-twitter-statistics-facts-figures/' rel='bookmark' title='Infographic: Twitter Statistics, Facts &amp; Figures'>Infographic: Twitter Statistics, Facts &#038; Figures</a></li><li><a
href='http://www.digitalbuzzblog.com/2011-mobile-statistics-stats-facts-marketing-infographic/' rel='bookmark' title='Infographic: Mobile Statistics, Stats &amp; Facts 2011'>Infographic: Mobile Statistics, Stats &#038; Facts 2011</a></li><li><a
href='http://www.digitalbuzzblog.com/infographic-instant-messaging-facts-figures/' rel='bookmark' title='Infographic: Instant Messaging Facts &amp; Figures'>Infographic: Instant Messaging Facts &#038; Figures</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/infographic-youtube-statistics-facts-figures/feed/</wfw:commentRss> <slash:comments>10</slash:comments> </item> <item><title>YouTube: 5th Birthday Video!</title><link>http://www.digitalbuzzblog.com/youtube-5th-birthday-video/</link> <comments>http://www.digitalbuzzblog.com/youtube-5th-birthday-video/#comments</comments> <pubDate>Tue, 18 May 2010 07:36:59 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube 5 Year Birthday]]></category> <category><![CDATA[YouTube 5 Year Celebration]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4041</guid> <description><![CDATA[YouTube turned 5 today, and to celebrate they&#8217;ve created a video marking their history so far! It goes back to the early days though the beta launch and into one of the very first super viral videos in Ronaldinho&#8217;s Touch Of Gold from Nike then speeding forward through some of the best all time videos into the Sale to [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/hot-wheels-interactive-youtube-video-race/' rel='bookmark' title='Hot Wheels: Interactive YouTube Video Race'>Hot Wheels: Interactive YouTube Video Race</a></li><li><a
href='http://www.digitalbuzzblog.com/big-w-toy-finder-application-for-toy-sale/' rel='bookmark' title='BIG W: Toy Finder App For &#8220;Toy Sale&#8221;'>BIG W: Toy Finder App For &#8220;Toy Sale&#8221;</a></li><li><a
href='http://www.digitalbuzzblog.com/google-presents-experiments-in-digital-creativity/' rel='bookmark' title='Google: Experiments In Digital Creativity'>Google: Experiments In Digital Creativity</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/youtube-5th-birthday-video/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>YouTube&#8217;s New Layout: It&#8217;s All Wrong?</title><link>http://www.digitalbuzzblog.com/youtubes-new-layout-its-all-wrong/</link> <comments>http://www.digitalbuzzblog.com/youtubes-new-layout-its-all-wrong/#comments</comments> <pubDate>Tue, 06 Apr 2010 09:03:27 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Miscellaneous Stuff]]></category> <category><![CDATA[Google]]></category> <category><![CDATA[Google Interfaces]]></category> <category><![CDATA[New YouTube Interface]]></category> <category><![CDATA[New YouTube Layout]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Interface]]></category> <category><![CDATA[YouTube Layout]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=3678</guid> <description><![CDATA[If you&#8217;ve been watching YouTube videos over the last few days, you&#8217;ll have noticed they&#8217;ve radically changed the interface to what seems a seriously backwards step in both usability and experience. Shiva Rajaraman (a Google Product Manager) commented: &#8220;We really felt like we needed to step back and remove the clutter&#8230;&#8221; Remove the clutter they [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/the-100th-digital-buzz-post/' rel='bookmark' title='The 100th Digital Buzz Post!'>The 100th Digital Buzz Post!</a></li><li><a
href='http://www.digitalbuzzblog.com/case-study-facebook-gam/' rel='bookmark' title='Case study: Standard Charted&#8217;s Facebook Game'>Case study: Standard Charted&#8217;s Facebook Game</a></li><li><a
href='http://www.digitalbuzzblog.com/thoughts-on-a-new-digital-buzz-logo/' rel='bookmark' title='Thoughts On A New Digital Buzz Logo?'>Thoughts On A New Digital Buzz Logo?</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/youtubes-new-layout-its-all-wrong/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Earth Hour: Lights Off YouTube Viral</title><link>http://www.digitalbuzzblog.com/earth-hour-lights-off-youtube-viral/</link> <comments>http://www.digitalbuzzblog.com/earth-hour-lights-off-youtube-viral/#comments</comments> <pubDate>Thu, 25 Mar 2010 11:24:35 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Earth Hour]]></category> <category><![CDATA[Earth Hour Lights Off Campaign]]></category> <category><![CDATA[Viral Campaigns]]></category> <category><![CDATA[WWF]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Annotations]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=3566</guid> <description><![CDATA[This is the latest Earth Hour campaign for the March 27th event, and aims to raise awareness of the need to reduce the earths power consumption. For this, WWF teamed up with Hot Chip and The Viral Factory to create a stop motion animated video that is dynamically controlled by the light in your room and a [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/earth-hour-2009-video-gone-viral/' rel='bookmark' title='Earth Hour 2009 Video Gone Viral'>Earth Hour 2009 Video Gone Viral</a></li><li><a
href='http://www.digitalbuzzblog.com/beyond-earth-hour-iphone-and-android-apps/' rel='bookmark' title='Beyond Earth Hour: iPhone and Android apps'>Beyond Earth Hour: iPhone and Android apps</a></li><li><a
href='http://www.digitalbuzzblog.com/a-team-youtube-google-earth-game/' rel='bookmark' title='A-Team YouTube Google Earth Game'>A-Team YouTube Google Earth Game</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/earth-hour-lights-off-youtube-viral/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Hot Wheels: Interactive YouTube Video Race</title><link>http://www.digitalbuzzblog.com/hot-wheels-interactive-youtube-video-race/</link> <comments>http://www.digitalbuzzblog.com/hot-wheels-interactive-youtube-video-race/#comments</comments> <pubDate>Wed, 10 Mar 2010 23:44:39 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Hot Wheels]]></category> <category><![CDATA[Hot Wheels Campaigns]]></category> <category><![CDATA[Hot Wheels Custom Motors Cup Challenge]]></category> <category><![CDATA[Hot Wheels Digital Campaign]]></category> <category><![CDATA[Hot Wheels YouTube Game]]></category> <category><![CDATA[Hot Wheels YouTube Video Race]]></category> <category><![CDATA[Interactive YouTube Campaigns]]></category> <category><![CDATA[Mattel]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Annotations]]></category> <category><![CDATA[YouTube Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=3445</guid> <description><![CDATA[YouTube Annotations. Last year I said agencies &#38; brands would really take advantage of them in 2010 and Mattel is the first big brand to utilise YouTube&#8217;s annotations technology in a major digital campaign this year. And this from Mattel hasn&#8217;t disappointed. It&#8217;s the Hot Wheels Custom Motors Cup Challenge Campaign and it allows you to become the pit [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mcdonalds-time-to-spy-youtube-campaign/' rel='bookmark' title='McDonald&#8217;s: Time To Spy YouTube Campaign'>McDonald&#8217;s: Time To Spy YouTube Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/' rel='bookmark' title='Audi A6: Interactive YouTube Driving Experience'>Audi A6: Interactive YouTube Driving Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/berlei-youtube-bra-fit-guide-with-annotations/' rel='bookmark' title='Berlei: YouTube Bra Fit Guide With Annotations'>Berlei: YouTube Bra Fit Guide With Annotations</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/hot-wheels-interactive-youtube-video-race/feed/</wfw:commentRss> <slash:comments>7</slash:comments> </item> <item><title>YouTube Instrument Annotations Experiment</title><link>http://www.digitalbuzzblog.com/youtube-instrument-annotations-experiment/</link> <comments>http://www.digitalbuzzblog.com/youtube-instrument-annotations-experiment/#comments</comments> <pubDate>Thu, 26 Nov 2009 02:32:03 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Miscellaneous Stuff]]></category> <category><![CDATA[Annotations]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Annotations]]></category> <category><![CDATA[YouTube Features]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=2670</guid> <description><![CDATA[This is a pretty interesting experiment with the new annotations feature on YouTube using a Piano that you can actually play. It&#8217;s a little slow, but, it helps explore the possibilities of what can be done with the new YouTube feature. I&#8217;m looking forward to seeing some campaigns using this! Related Digital Buzz Posts:Berlei: YouTube Bra Fit [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/berlei-youtube-bra-fit-guide-with-annotations/' rel='bookmark' title='Berlei: YouTube Bra Fit Guide With Annotations'>Berlei: YouTube Bra Fit Guide With Annotations</a></li><li><a
href='http://www.digitalbuzzblog.com/miley-cyrus-with-youtube-annotations/' rel='bookmark' title='Miley Cyrus With YouTube Annotations'>Miley Cyrus With YouTube Annotations</a></li><li><a
href='http://www.digitalbuzzblog.com/youtube-content-mixer-comments/' rel='bookmark' title='YouTube Content Mixer Comments'>YouTube Content Mixer Comments</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/youtube-instrument-annotations-experiment/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Braquo: The YouTube Takeover Experience</title><link>http://www.digitalbuzzblog.com/braquo-the-youtube-takeover-experience/</link> <comments>http://www.digitalbuzzblog.com/braquo-the-youtube-takeover-experience/#comments</comments> <pubDate>Thu, 15 Oct 2009 12:42:28 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Advertising]]></category> <category><![CDATA[Online Banner Ads]]></category> <category><![CDATA[OPT]]></category> <category><![CDATA[Rich Media Campigns]]></category> <category><![CDATA[Viral Campaigns]]></category> <category><![CDATA[YouTube]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube Experience]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=2369</guid> <description><![CDATA[(#update &#8211; the vimeo video is not working, so I&#8217;ve switched to the MSN video) We&#8217;ve been seeing some innovative rich media campaigns on YouTube over the last 12 months, including this new one for Braquo, a new crime TV series in France where they take over the entire page, bringing as many elements as possible [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/the-expendables-youtube-takeover/' rel='bookmark' title='The Expendables YouTube Takeover'>The Expendables YouTube Takeover</a></li><li><a
href='http://www.digitalbuzzblog.com/desperados-beer-youtube-takeover/' rel='bookmark' title='Desperados Beer YouTube Takeover'>Desperados Beer YouTube Takeover</a></li><li><a
href='http://www.digitalbuzzblog.com/tipp-ex-youtube-takeover-campaign/' rel='bookmark' title='Tipp-Ex: YouTube Takeover Campaign'>Tipp-Ex: YouTube Takeover Campaign</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/braquo-the-youtube-takeover-experience/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> </channel> </rss>
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