Tag Archive | "YouTube Experiences"

Audi A6: Interactive YouTube Driving Experience

Monday, October 10, 2011

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Audi is claiming to have launched the world’s first interactive YouTube driving experience for the new Audi A6. The interactive YouTube experience uses the indexing feature so you can control the video with your keypad numbers, allowing you to jump from section to section to provide the illusion that you are actually controlling the car. [...]

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McDonald’s: Time To Spy YouTube Campaign

Sunday, September 18, 2011

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McDonald’s Australia has launched a new YouTube campaign called “Time To Spy” which is an extension of their latest TVC, and leverages annotations to create an interactive “I Spy” kind of game through multiple videos, and a bunch of levels, as you try to spy their famous characters. Level 1 starts with “Time To Spy [...]

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Hugo Boss: Head Tracking YouTube Experience

Sunday, July 24, 2011

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Here is a different kind of YouTube experience from Hugo Boss for the new fragrance “HUGO Just Different”. The YouTube experience is created around an interactive film called “KINO” that essentially has 3 variations that can be instantly engaged at any time. Playing on the idea of seeing things differently, users control the the film [...]

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NZ Airforce “Real World” YouTube Experience

Tuesday, July 19, 2011

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Here is a YouTube experience with a difference from the Royal New Zealand Airforce. It’s part advergame, part digital installation and part old school scale model all tied together via a live streaming, fly-wire (if that’s what you call it!?) webcam, controlled through the YouTube game. Basically, they’ve given users the ability to fly a [...]

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