Tag Archive | "Why So Serious Case Study"

The Dark Knight Viral: Why So Serious? Case Study

Friday, June 26, 2009


This is The Dark Knight Viral “Why So Serious?” Case Study. The “Why So Serious?” campaign won the Cannes 2009 Cyber Grand Prix in the viral category. It was a huge global success, with over 10 million unique players participating! It was created by 42 Entertainment.

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