Tag Archive | "Volvo"

Volvo Trucks: The Casino Stunt Video

Friday, September 26, 2014


Volvo hasn’t given up on their YouTube content strategy, with this new piece called ‘The Casino’. Although this time, it’s forumla is slightly different, it’s not really the same kind of product demonstration stunt they’ve become famous for showing off, and while adopting a similar feel, it goes a little more traditional. With a hidden [...]

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Chuck Norris: Epic Xmas Split Parody

Friday, December 20, 2013


Not to be out done by Jean-Claude Van Damme, Chuck Norris has thrown one back, this time, with a seasons greetings video message, as he recreates Van Damme’s feat with that Chuck Norris influence, doing the Epic Splits between two jets, with no less than 11 soldiers on his shoulders, who have lights attached to [...]

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Volvo Trucks: The Van Damme Epic Splits Stunt

Friday, November 15, 2013


Like the Volvo Hamster Stunt Video before it, the new Volvo Trucks ‘Van Damme Epic Splits’ stunt video is unbelievably cool, and is going nuts online in the last 48 hours! The new video, showcases the Volvo Trucks stability and precision, like you’ve never seen before!

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Volvo Trucks: Running of The Bulls Stunt Video

Saturday, October 12, 2013


This is the forth live test stunt video, I believe, in the Volvo Trucks viral series of videos that demonstrate the capabilities of their trucks in new and exciting ways. This time, it’s shot in a Spanish city, emulating the running of the bulls, to test the handling of the new Volvo Trucks. So far, [...]

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Volvo Trucks: The Hamster Stunt Video

Tuesday, September 17, 2013


It’s all about branded content this week, and Volvo Trucks are jumping in on the action again with this new stunt to showcase their dynamic steering feature… which is meant to be lite, so lite that a hamster could steer the entire truck up a mountain! Racking up 2 million views in the first week, [...]

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Volvo Trucks: The Ballerina Stunt Viral

Sunday, August 19, 2012


So Volvo has jumped onto the content bandwagon in a big way this week to promote their FH serious of precision trucks. Grabbing World record-holding highliner Faith Dickey to setup a wire-walk between two trucks speeding towards a tunnel on an unopened highway somewhere in Croatia, at about 80km, and while the outcome is probably [...]

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Volvo: Augmented Reality X-Ray iPad App

Monday, August 13, 2012


Perhaps the new Volvo has so much hidden technology or maybe because the they just wanted to create some extra buzz at the show, either way, the Volvo X-Ray App that was released at the Geneva Auto Show is a pretty cool way for potential customers to look under the skin of the new Volvo [...]

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Volvo: Subject60 AR Party Code Search

Wednesday, June 9, 2010


Volvo and EuroRSCG 4D are running an experiential campaign called Subject60 to promote the “naughty” new Volvo S60 and to do this they are hosting 5 naughty parties in 5 European cities (Berlin, London, Paris, Milan and Madrid) over 5 days and the only way to get an invite is to find the codes. Volvo has placed [...]

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