Tag Archive | "VML Sydney"

Reindeer Races: VML Australia’s Epic Xmas Card

Thursday, December 13, 2012

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I may be a little biased, but check out VML Sydney’s epic Agency Xmas Card for 2012… It’s called Reindeer Races, and is a huge arduino powered installation that live streams real-world races from our office here in Sydney. When you connect with Facebook, you’ll be allocated a reindeer in the next available race, then [...]

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Jameson Irish Whiskey: Playable AR Billboards

Thursday, October 25, 2012

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Jameson Irish Whiskey has launched a huge Blippar activation in Australia for the launch of their new RTDs. The Blippar campaign turns the bottle (where ever it is seen) into a game when scanned with the Blippar App, which is powered by Image Recognition technology on an Augmented Reality Platform, creating ‘playable’ billboards, adshells, websites, [...]

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