Tag Archive | "Viral Campaigns"

Follow The Fashion: Brisbane’s Virtual Mall

Monday, July 6, 2009

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CumminsNitro Brisbane has just launched a new government campaign called “Follow The Fashion” where they hope to position Brisbane’s “Queen Street Mall” as the top fashion shopping destination in Queensland. It has a twist & viral element that encourages designers to upload their best designs into a virtual shop front that becomes part of the [...]

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Philips Vs 140 Characters Of Genius

Sunday, June 28, 2009

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Philips have just launched a very cool new social media campaign on Twitter (@Philips_vs) called Philips Vs Anything. It’s a competition where anyone on twitter can submit crazy new product testing ideas to Philips, with the best ones to be created by their Agency, Tribal DDB, and everyone going in the draw to win one [...]

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Ultimo Viral: Underwear Models Field Test Bras

Tuesday, June 23, 2009

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I’m pretty sure it must be a proven fact that underwear & lingerie must be the easiest things to make virals for. Great looking women with nothing much on instantly gets traffic (even if its not targeted!). But this is a pretty good attempt by Ultimo in the UK with this little viral video of their [...]

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Lenovo: Kill Switch Viral Campaign

Tuesday, June 16, 2009

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Lenovo have just launched a viral campaign based around their seemingly famous “Kill Switch” feature where you can SMS a number and have your stolen or misplaced laptop disabled or in this case “blown up” to ensure your data stays protected. I’m generally pretty fair on campaigns as they are always limited to the clients [...]

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Vodafone #ukhols Map: Twitter/Google Mashup

Sunday, June 14, 2009

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Vodafone in the UK has just launched a #ukhols map, a great little mashup of Twitter & Google maps where the twitter sphere can tweet to #ukhols followed by their age, sex and postcode with the city (most tweets look like this #ukhols 24 M RG6 Cairo) to have the Vodafone site plot their next [...]

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T-Mobile Sing-along Viral Video

Monday, May 4, 2009

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Following the ”Life’s for Sharing” campaign T-Mobile spread a new video last week for calling the public to attend a new event in Trafalgar Square, on April 30. Yesterday I found the new event video ”Sing-along” on Youtube which attracted 13.500 people to sing ”Hey Jude” from The Beatles with the help of singer Pink [...]

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MINI Clubman Viral Ad “Fake”

Thursday, March 26, 2009

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It’s been a little while since we’ve seen new work for MINI, but here comes the MINI Clubman Viral. In what is actually not your standard style of viral, MINI actually take you into a car trailing a pair of MINI Clubman cars and start to talk about how this ad is actually a viral… [...]

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Easier Than Reading Viral Site

Monday, March 23, 2009

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On the FWA I found a funny little attempted viral site has been launched this week called Easier Than Reading. It’s kind of like elf yourself, only it’s anything but Christmas time! You can select a puppet from a range of famous people, choose an appropriate background and then create a custom puppet dance for [...]

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Best Job In The World: Campaign Results

Sunday, February 8, 2009

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The best job in the world now has some definitive social media and viral campaign results filtering though, and they quite literally are off the charts. By now, everyone has seen or heard about the Island Reef Job Campaign by Tourism Queensland, it’s been every where, with the campaign being incredibly well executed across Twitter, [...]

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Your Inside Joke Is Now Online!

Wednesday, January 28, 2009

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Have you ever enjoyed your inside joke with a group of friends at a party? Now you can online, with the latest viral campaign from US Cellular, in which users can upload photos and/or draw diagrams over the top to bring their inside jokes to life online and then share them with as many friends as they like! [...]

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Career Builder Anonymous Tip Giver Viral Campaign

Monday, January 26, 2009

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Career Builder is launching a new campaign for the Superbowl, including this attempted viral website that allows users to choose a funny animation and couple that with their own personal message (virtually spoken) or choose from a whole list of predefined comments and send it anonymously to friends or co-workers to let them know what you really [...]

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T-Mobile Dance Viral Video / Campaign

Monday, January 19, 2009

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The latest viral video online is the new T-Mobile Dance Video from their new “share” campaign. It’s not all that original in that it is leveraging previous popular train station guerilla marketing tactics, but this time turns the entire station into a dance party! Kinda cool – but I don’t rate it.

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Compare The Meerkats Digital Campaign

Friday, January 9, 2009

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I love this campaign. It’s bold, it’s quirky and best of all, it’s usually the type of campaign that a client never buys (this time they did), particurally when its website and URL’s can easily be confused or misheard. The Compare The Meerkats Campaign is basically a play on Compare the Market (car insurance) that [...]

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Whopper Sacrifice Campaign On Facebook

Thursday, January 8, 2009

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Whopper Sacrifice is possibly the most talked about thing online this week, and wow, Whopper Sacrifice is a killer campaign! This is the very first widget that actually deletes your facebook friends. Here is how it works, normally if you delete a friend, it happens silently in the background and chances are they will never know you [...]

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Advance Australia Dare Campaign

Friday, January 2, 2009

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The Australia Day Council of NSW (ADCNSW) is running Advance Australia Dare, an online ?dare? campaign encouraging Australians to submit a video of themselves singing the national anthem in a musical tone that is meaningful to them.   The campaign has been created to celebrate Australia?s national anthem and encourage people to participate in a fun, educational and [...]

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