Tag Archive | "US"

Oren Lavie: Her Morning Elegance Viral Video

Wednesday, February 11, 2009

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I spotted this very clever video a few weeks ago just as it came online, well, it’s now well any truly gone viral with over 15 million views in just over 2 weeks so I thought I’d better post it! To put that into perspective, the Cadbury Eyebrow Dance Viral only has 4 million views to its name, and [...]

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Dell Now Offering Exclusive Twitter Deals

Tuesday, February 10, 2009

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Over the Christmas period Dell was using twitter (@DellOutlet) to alert customers about great offers, it was so popular they made over $1million from twitter traffic alone. Seeing that value, Dell has tuned their twitter strategy to offer Exclusive Twitter Deals to their followers every week, but not only that, they are providing real-time feedback, information and customer [...]

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Facebook Overtakes MySpace In Search Volume

Monday, February 9, 2009

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It’s been a long time coming (or has it!?), but Facebook has now claimed it’s place at the top of the social media search volume tree, if there was ever such a thing! Google Trends indicates that facebook now has the majority search volume of the two, in what looks be a huge (continued) serge of [...]

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The Honeyshed Has Been Shut Down By Publicis

Wednesday, February 4, 2009

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Economic uncertainty is being blamed for the demise of the Honeyshed, with funding from Publicis being pulled & the site to be formally shut down. Don’t know the Honeyshed? It was launched in November 2007 as the pioneering branded content shopping website for the “digital generation” where users could watch a stack of branded content featuring models/actors who [...]

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The Smart Grid Campaign Website By GE

Tuesday, February 3, 2009

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I Love this new website from GE. It’s called The Smart Grid, and GE is inviting people to come and Plug Into The Smart Grid to start saving the earth & money, by using their new eco-friendly technology. The site, by Goodby, Silverstein & Partners (and North Kingdom) is simply the best I’ve seen this year (so [...]

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Hyundai Genesis Coupe Website – Edit Your Own

Sunday, February 1, 2009

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Hyundai will debut five new 30-second spots during the Super Bowl – featuring the Genesis Sedan & Genesis Coupe. The campaign includes a slick online component at www.EditYourOwn.com which allows visitors to create their own version of a Genesis Coupe ad called ?Epic Lap???, to be shared with friends and posted to social networking sites. Possibly one of the [...]

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Toyota Innovations Website – Why Not? Campaign

Sunday, February 1, 2009

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Toyota has just launched a new digital campaign website called “Toyota Why Not?” created by global creative agency Dentsu (America). It’s set in a semi-3D world where Toyota is challenging you to help them continue to innovate their technology & environmental benefits for new cars. It’s basically setup to be a shell for user generated content “innovation suggestions” that are [...]

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Your Inside Joke Is Now Online!

Wednesday, January 28, 2009

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Have you ever enjoyed your inside joke with a group of friends at a party? Now you can online, with the latest viral campaign from US Cellular, in which users can upload photos and/or draw diagrams over the top to bring their inside jokes to life online and then share them with as many friends as they like! [...]

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Facebook Traffic And Users Skyrocketing

Monday, January 26, 2009

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Facebook stats have been off the charts over the last few months, putting on an additional 20 million unique visitors in December 2008, up from 200 million in November 2008 to 220 Million unique visits to facebook, while in contrast MySpace only managed 4 million according to comscore. Which makes facebook about twice the size [...]

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Career Builder Anonymous Tip Giver Viral Campaign

Monday, January 26, 2009

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Career Builder is launching a new campaign for the Superbowl, including this attempted viral website that allows users to choose a funny animation and couple that with their own personal message (virtually spoken) or choose from a whole list of predefined comments and send it anonymously to friends or co-workers to let them know what you really [...]

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Champion Hoodie Remix Competition

Monday, January 26, 2009

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Champion Clothing has just launched a very cool digital campaign / online competition in the US called Hoodie Remix. The Hoodie Remix competition allows anyone over the age of 18 in the US to use a very intuitive Hoodie builder to create and customise their own unique style of hoodie that will automatically be displayed [...]

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T-Mobile Dance Viral Video / Campaign

Monday, January 19, 2009

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The latest viral video online is the new T-Mobile Dance Video from their new “share” campaign. It’s not all that original in that it is leveraging previous popular train station guerilla marketing tactics, but this time turns the entire station into a dance party! Kinda cool – but I don’t rate it.

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