This is a fun Infographic that caught my attention and I couldn’t resist posting it. In terms of what you’d usually look for in an infographic it’s not up there with those that provide interesting facts and figures but it does display quite nicely, an artistic impression of some of our favourite (and not so [...]
Continue reading...Thursday, May 26, 2011
Red Cross Miles from Angeliki Karnoupaki on Vimeo. Here is a nice little concept for Red Cross by a few students from the Miami Ad School in Europe. Instead of asking people to donate money the students came up with a concept whereby people could donate their air miles to transport Red Cross staff, therefore [...]
Continue reading...Thursday, May 26, 2011
This is a great campaign for Turkcell who were looking to promote their new smart phones bundled with mobile internet. Turkcell’s agency, Rabarba from İstanbul, developed a campaign that would be a great fit for their target market. In order to attract heavy internet users, who tend to avoid online advertising, they created a unique [...]
Continue reading...Wednesday, May 11, 2011
This is a pretty cool concept from design agency Tha Ltd. They have developed Framed* a ‘platform for new art forms’ which lets you display digital art including interactive art, web applications, motion graphics and illustrations on giant screens. Framed* consists of an iPhone app that links to a 40 inch Samsung LED display, allowing [...]
Continue reading...Friday, May 6, 2011
Love this. Ben & Jerry’s have just launched a new social campaign highlighting the importance of World Fair Trade Day. Called “Fair Tweets“, the campaign leverages your unused twitter characters as messages, hash tags and links to help promote World Fair Trade Day… And depending on how many characters you have spare in each tweet, [...]
Continue reading...Wednesday, April 27, 2011
Last week Aden posted a nice like campaign from Orange ‘Predict-A-Chick‘ and this week they have just launched My Royal Plate which is a fun little campaign that takes advantage of the hype surrounding the pending Royal Wedding. The campaign invites users to Tweet a special un-royal moment that they would like to remember to [...]
Continue reading...Wednesday, March 2, 2011
Volkswagen Brazil recently sponsored the biggest music festival in Sao Paulo, the (sold out) Planeta Terra Festival, where they decided to promote their coolest young car, the Fox, through a seriously good mashup of Twitter, Google maps and real world prize locations. Volkswagen hid secret tickets across the entire city, and then displayed them on [...]
Continue reading...Sunday, February 13, 2011
With the arrival of Valentine’s Day it seemed appropriate to mention the digital campaign that Mattel have recently launched. I’m imaging that the majority of you won’t be Barbie and Ken fans however it’s hard to ignore the clever use of social channels in this fun and well integrated campaign. The world’s largest toy company [...]
Continue reading...Wednesday, February 9, 2011
Last Thursday, before the Super Bowl hype had fully set in and submersed us in advertising noise, RedLaser and Lupe Fiasco took over Union Square in New York with video projections, lasers and a custom QR code to promote the upcoming release of the artist’s latest album, Lasers.
Continue reading...Wednesday, February 2, 2011
You’ve probably already heard about the Mercedes-Benz Tweet Race… Well, it starts today, so make sure you jump onto the Facebook page, pick your team to tweet for and get ready to help power these cars to the finish line. The more positive tweets received, the more power the car gets, which shouldn’t be a problem [...]
Continue reading...Saturday, January 29, 2011
Did anyone here get a #Winterwarmer gift from Orange in the UK this week? Orange ran a one week Twitter campaign offering to cheer up just about anyone in London, Birmingham, Manchester and Brighton, by delivering scarves and huge hot chocolates to people who’s friends had tweeted #Winterwarmer with their @name… The Orange vans then [...]
Continue reading...Friday, December 10, 2010
Japanese music band Sour has launched a very cool browser based interactive music clip for their new song Mirror. You might know these guys from another creative music clip which they did a couple of years ago “Hibi no Neiro”. There’s not a lot to say, just open it in the recommended browser and enjoy [...]
Continue reading...Wednesday, November 24, 2010
Leo Burnett Iberia recently launched this cool little campaign on twitter for Jeep. Called #jeeppuzzle, the idea was that users would follow the jeeppuzzle profile, and inside that profile, jeep would be following a total of 12 other profiles. Now, in each of those profiles, they would be following a further 36 profiles, with each [...]
Continue reading...Wednesday, September 15, 2010
It’s here. The new Twitter.com interface has been released, along with a host of new features that make the site more an app than website, which to me, is a very good thing for twitter, it’s users and future advertisers. So, what’s new? Well, pretty much everything… The first thing you’ll notice is the new right hand panel, [...]
Continue reading...Tuesday, July 13, 2010
This is another interesting infographic, this time around twitter’s journey to over 100 million unique users with breakdowns on key events, reasons for growth in social and mobile and a nice breakdown of twitter users in the US. One of the stand out points, is that Twitter has an awareness of 87% while Facebook is just 88% – considering [...]
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Sunday, May 29, 2011
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