Tag Archive | "twitter"

Infographic: The Value of Social Loyalty

Monday, March 26, 2012

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With most brands just trying to work out how to best use social media, it’s interesting to look at the flip side where social loyalty is now the big focus of the airline industry (look at all the great KLM work), where social loyalty plays will no doubt transform traditional style frequent flyer programs faster [...]

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Infographic: 24 Hours on the Internet

Tuesday, March 13, 2012

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Here’s a great infographic showing what happens on the internet every 24 hours, and as you’d have guessed, it’s a lot. The volume of blog posts, time spent on Facebook and video content being uploaded to YouTube has exploded yet again! A few facts that really stand out – each day: 294 billion e mails are [...]

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American Express: Sync. Tweet. Save.

Sunday, March 11, 2012

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Now this is cool. American Express have launched an interesting play with Twitter which lets US card members turn customised Twitter hashtags into savings. When customers sync their American Express Card with Twitter, they can enjoy exclusive offers loaded directly onto their card. American Express are showcasing “Sync. Tweet. Save.” at SXSW 2012 where all [...]

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Coca-Cola: Papertweetos

Saturday, March 10, 2012

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Coca-Cola brought tweets to life to celebrate the Argentinean national soccer team playing in Copa América last year. Every time the team play people cheer for them, anytime and everywhere, by tweeting and throwing bits of paper into the air at the stadium during the game. To boost encouragement for the team, Coca-Cola combined the [...]

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Best Tweeshes: Crowdsourced Musical Tweets

Monday, January 30, 2012

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To celebrate the start of 2012 Belgium based agency VVL BBDO created a crowd sourced piece of music, powered by Tweets. Tapping into the thousands of wish tweets that are sent from all over the world at this time of year. Users simply added the hash tag #tweeshes to all new year wish tweets. These [...]

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Infographic: How To Get More Twitter Traffic

Sunday, January 29, 2012

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Here’s a great infographic that gives some handy tips on how we can all increase the traction on our Tweets. Last year Dan Zarrella analysed 200,000 link containing tweets to identify where in a tweet was the best place to put the link, he’s added to this research by identifying elements within a Tweet that [...]

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Axe Anarchy: First Comic Created in Real Time

Thursday, January 5, 2012

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Here’s a great campaign from Axe/Lynx. Their latest ad campaign in the US, Axe Anarchy, features a video about two experimental fragrances that are unleashed on the world and the chaos that ensues. To support this Axe are launching the first comic to be created in real time, by you! This graphic novel will have [...]

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Infographic: Social Media Holiday Purchases

Wednesday, December 21, 2011

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Here’s an interesting Christmas shopping themed infographic that shows the power of social recommendations around the holiday season. Mr. Youth, a word-of-mouth marketing firm, surveyed around 4,500 adults and found that social media has been a key driver of Christmas gift purchases this year. A few interesting take outs are: 66% of Black Friday purchases were a [...]

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Toyota: The Fastest Painted Website

Monday, November 21, 2011

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Now this is pretty cool. This ‘making of’ video shows how Toyota have created a painted website that streams in real time. The site will be live until 26th November and you can interact with the site and see real time results. If you ‘Like’ or ‘Tweet’ you can see the site light up. Check [...]

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Infographic: The Social Commerce Timeline

Sunday, November 13, 2011

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Here’s a nice infographic from Useful Social Media that shows the Social Commerce journey from back in February 2007 when the first virtual gift was sold on Facebook. Some of the infographic highlights include: Dec 2008 – Dell claimed $1 Million revenue in sales via Twitter Jul 2009 – Facebook’s first retail transaction via 1800-Flowers [...]

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Infographic: Social Media Sharing Trends

Sunday, October 16, 2011

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Here’s a nice little Infogrpahic from AddThis (1.2bn monthly users) on their 5th birthday to visualise user behaviour around social media sharing trends of content across the social web. Here are a few great facts; Peak hour for shareable content is 9:30am, Wednesday is said to be the most sharable day, most users will click shared content [...]

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Twitter Charity Swear Jar

Friday, September 30, 2011

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Here’s a fun idea for a Friday and it helps raise money for charity so leaves you feeling good! We all know how a swear jar works, well here’s the online equivalent. Charity Swearbox is a donation-based site that provides Twitter users with a way to rectify their bad language online. You can login with [...]

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NOKIA: The8N8 Twitter Campaign

Wednesday, September 7, 2011

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Here is something a little different from the guys at Wunderman Buenos Aires in Argentina, for the launch of Nokia’s N8 smart phone. #The8N8 was a twitter based activation campaign where you were required to get 8 popular celebrities to follow you on twitter to win a new Nokia N8. After enlisting top celebrities to [...]

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Infographic: Instagram Facts & Stats

Monday, August 22, 2011

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Since it’s launch into the Apple store back in early October last year Instagram has exploded, reaching 1 million users in just over 2 months (something that took Twitter over 2 years). It’s now growing twice as fast as Flickr. This great Infographic from Followgram shows the journey that Instagram has taken so far. Some [...]

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Twitterblitz for Sartalics: Digital Flash Mob

Sunday, August 7, 2011

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Have you ever wanted to demonstrate sarcasm in an e mail, tweet or in a Facebook post? Well three New York interns working at Bartle Bogle Hegarty (BBH) are trying to make this possible with the introduction of Sartalics, a font to signify a sarcastic tone. In order to give this movement the best possible [...]

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