Tag Archive | "Twitter Race"

Mercedes-Benz Tweet Race Case Study

Tuesday, May 24, 2011

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Did everyone catch the Mercedes-Benz Tweet Race back in February this year? Well, they were a few days late due to some bad weather, but they made it through and here is the campaign case study to prove it was a big success. The campaign had almost 30,000 active participants with over 72,000 Facebook Fans [...]

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The Mercedes-Benz Tweet Race Starts Today

Wednesday, February 2, 2011

5 Comments

You’ve probably already heard about the Mercedes-Benz Tweet Race… Well, it starts today, so make sure you jump onto the Facebook page, pick your team to tweet for and get ready to help power these cars to the finish line. The more positive tweets received, the more power the car gets, which shouldn’t be a problem [...]

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