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><channel><title>Digital Buzz Blog&#187; Twitter Campaigns</title> <atom:link href="http://www.digitalbuzzblog.com/tag/twitter-campaigns/feed/" rel="self" type="application/rss+xml" /><link>http://www.digitalbuzzblog.com</link> <description>Digital Campaigns, Online Marketing, Social &#38; More.</description> <lastBuildDate>Sun, 12 Feb 2012 13:45:15 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.0.1</generator> <item><title>Twitflicks: Mini-Movies Based on Your Tweets</title><link>http://www.digitalbuzzblog.com/twitflicks-mini-movies-based-on-your-tweets/</link> <comments>http://www.digitalbuzzblog.com/twitflicks-mini-movies-based-on-your-tweets/#comments</comments> <pubDate>Mon, 31 Oct 2011 12:59:59 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Short Films]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Crowd Film Funding]]></category> <category><![CDATA[Crowd Funding]]></category> <category><![CDATA[Crowd Sourcing]]></category> <category><![CDATA[Crowdsourcing]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[Tweet Movies]]></category> <category><![CDATA[Twitflicks]]></category> <category><![CDATA[Twitflicks Campaign]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9064</guid> <description><![CDATA[Crowd funding is pretty hot right now, but it doesn&#8217;t always work, even through the major social funding platforms. So, when Eddie Terstall (a famous Dutch film-maker) only managed to reach $2k of the $20k he teamed up with One Big Agency to try something just a little different&#8230; So they created Twitflicks. Mini-Movies that [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mini-maps-google-maps-racing-advergame/' rel='bookmark' title='MINI Maps: Google Maps Racing Advergame'>MINI Maps: Google Maps Racing Advergame</a></li><li><a
href='http://www.digitalbuzzblog.com/mini-clubman-viral-ad-fake/' rel='bookmark' title='MINI Clubman Viral Ad &#8220;Fake&#8221;'>MINI Clubman Viral Ad &#8220;Fake&#8221;</a></li><li><a
href='http://www.digitalbuzzblog.com/mini-fan-the-flame-mini-fan-the-flame-social-installation/' rel='bookmark' title='MINI: Fan The Flame Social Installation'>MINI: Fan The Flame Social Installation</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/twitflicks-mini-movies-based-on-your-tweets/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Mentos: The Negative Tweet Eliminator App</title><link>http://www.digitalbuzzblog.com/mentos-the-negative-tweet-eliminator-app/</link> <comments>http://www.digitalbuzzblog.com/mentos-the-negative-tweet-eliminator-app/#comments</comments> <pubDate>Sun, 30 Oct 2011 12:31:32 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Facebook Campaigns]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Dragee Negative Tweet Eliminator]]></category> <category><![CDATA[Mentos]]></category> <category><![CDATA[Mentos Dragee]]></category> <category><![CDATA[Mentos Dragee Campaign]]></category> <category><![CDATA[Mentos Dragee Negative Tweet Eliminator]]></category> <category><![CDATA[Mentos Negative Tweet Eliminator]]></category> <category><![CDATA[Negative Tweet Eliminator]]></category> <category><![CDATA[Real Time Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9038</guid> <description><![CDATA[Meet Dragee, the new Mentos positive zen master, who&#8217;s out to remove negativity from the world with the power of Mentos. On their Facebook page, Mentos have created a tab dedicated to Dragee, featuring a series of positivity videos along with a number of customisable/personalised life guidance videos&#8230; plus this, the new The Negative Tweet [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mentos-power-kiss-kama-sutra/' rel='bookmark' title='Mentos Power Kiss: Kama Sutra'>Mentos Power Kiss: Kama Sutra</a></li><li><a
href='http://www.digitalbuzzblog.com/uniqlo-tweet-show-app/' rel='bookmark' title='Uniqlo Tweet Show Digital Campaign'>Uniqlo Tweet Show Digital Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-tweet-race-campaign-case-study/' rel='bookmark' title='Mercedes-Benz Tweet Race Case Study'>Mercedes-Benz Tweet Race Case Study</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mentos-the-negative-tweet-eliminator-app/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Powerade: Power is Football Twitter Campaign</title><link>http://www.digitalbuzzblog.com/powerade-power-is-football-twitter-campaign/</link> <comments>http://www.digitalbuzzblog.com/powerade-power-is-football-twitter-campaign/#comments</comments> <pubDate>Thu, 22 Sep 2011 05:57:05 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Powerade]]></category> <category><![CDATA[Powerade Campaigns]]></category> <category><![CDATA[Powerade Is Football Campaign]]></category> <category><![CDATA[Powerade Social Media Campaigns]]></category> <category><![CDATA[Powerade Twitter Campaign]]></category> <category><![CDATA[Twitter Aggregation]]></category> <category><![CDATA[Twitter Campaign]]></category> <category><![CDATA[Twitter Infographics]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8645</guid> <description><![CDATA[I think it&#8217;s pretty clear that twitter has become the default second screen during most big sporting events. So, in leveraging that, the guys at Wunderman Buenos Aires created a live infographic for every game during the Copa America Argentina 2011, which is the most important football championship in South America, and those guys are [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/nokia-the8n8-twitter-campaign/' rel='bookmark' title='NOKIA: The8N8 Twitter Campaign'>NOKIA: The8N8 Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/orange-myroyalplate-campaign/' rel='bookmark' title='Orange: #myroyalplate Twitter Campaign'>Orange: #myroyalplate Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/heineken-star-player-iphoneandroid-app/' rel='bookmark' title='Heineken Star Player: Live Football Gaming App'>Heineken Star Player: Live Football Gaming App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/powerade-power-is-football-twitter-campaign/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>NOKIA: The8N8 Twitter Campaign</title><link>http://www.digitalbuzzblog.com/nokia-the8n8-twitter-campaign/</link> <comments>http://www.digitalbuzzblog.com/nokia-the8n8-twitter-campaign/#comments</comments> <pubDate>Tue, 06 Sep 2011 14:14:52 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Campaign Case Studies]]></category> <category><![CDATA[Case Studies]]></category> <category><![CDATA[Digital Campaign Case Studies]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[#Los8N8]]></category> <category><![CDATA[#The8N8]]></category> <category><![CDATA[Nokia]]></category> <category><![CDATA[Nokia Campaigns]]></category> <category><![CDATA[Nokia Social Media Campaigns]]></category> <category><![CDATA[Nokia Twitter Campaigns]]></category> <category><![CDATA[Nokia Twitter Work]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[Twitter Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8489</guid> <description><![CDATA[Here is something a little different from the guys at Wunderman Buenos Aires in Argentina, for the launch of Nokia&#8217;s N8 smart phone. #The8N8 was a twitter based activation campaign where you were required to get 8 popular celebrities to follow you on twitter to win a new Nokia N8. After enlisting top celebrities to [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/volkswagen-fox-twitter-zoom-campaign/' rel='bookmark' title='Volkswagen Fox: Twitter Zoom Campaign'>Volkswagen Fox: Twitter Zoom Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/vodafone-launches-ukhols-twitter-google-maps-mashup/' rel='bookmark' title='Vodafone #ukhols Map: Twitter/Google Mashup'>Vodafone #ukhols Map: Twitter/Google Mashup</a></li><li><a
href='http://www.digitalbuzzblog.com/turkcell-twitter-campaign/' rel='bookmark' title='Turkcell Twitter Campaign: #Turkcell'>Turkcell Twitter Campaign: #Turkcell</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/nokia-the8n8-twitter-campaign/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>The Twitter Job Hustle Experiment</title><link>http://www.digitalbuzzblog.com/the-twitter-job-hustle-experiment/</link> <comments>http://www.digitalbuzzblog.com/the-twitter-job-hustle-experiment/#comments</comments> <pubDate>Fri, 01 Jul 2011 14:43:14 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[Twitter Job Hustle]]></category> <category><![CDATA[Twitter Job Hustle Campaign]]></category> <category><![CDATA[Twitter Job Hustle Experiment]]></category> <category><![CDATA[Twitter PR Campaign]]></category> <category><![CDATA[Twitter Recruitment Campaign]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7643</guid> <description><![CDATA[Here is something a little fun for the weekend, it&#8217;s called The Twitter Job Hustle experiment, a clever campaign concocted by Bas van de Poel and Daan van Dam in an attempt to score a new job at a leading advertising agency. The pair make up the creative team known as Wonder Years, and here [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/the-jeeppuzzle-twitter-campaign/' rel='bookmark' title='The #jeeppuzzle Twitter Campaign'>The #jeeppuzzle Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/the-google-job-experiment/' rel='bookmark' title='The Google Job Experiment'>The Google Job Experiment</a></li><li><a
href='http://www.digitalbuzzblog.com/nokia-the8n8-twitter-campaign/' rel='bookmark' title='NOKIA: The8N8 Twitter Campaign'>NOKIA: The8N8 Twitter Campaign</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/the-twitter-job-hustle-experiment/feed/</wfw:commentRss> <slash:comments>12</slash:comments> </item> <item><title>Nike Shout: Game Day Social Installation</title><link>http://www.digitalbuzzblog.com/nike-shout-game-day-social-installation/</link> <comments>http://www.digitalbuzzblog.com/nike-shout-game-day-social-installation/#comments</comments> <pubDate>Mon, 16 May 2011 14:41:31 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaign Case Studies]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Experiential Marketing]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Instore Experiences]]></category> <category><![CDATA[Latest Technology]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[Nike]]></category> <category><![CDATA[Nike Digital Campaigns]]></category> <category><![CDATA[Nike Digital Installation]]></category> <category><![CDATA[Nike Digital Installations]]></category> <category><![CDATA[Nike Football Asia]]></category> <category><![CDATA[Nike Football Campaigns]]></category> <category><![CDATA[Nike Football Digital Campaigns]]></category> <category><![CDATA[Nike Football Installation]]></category> <category><![CDATA[Nike Football Singapore]]></category> <category><![CDATA[Nike Shout]]></category> <category><![CDATA[Nike Social]]></category> <category><![CDATA[Nike Social Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7017</guid> <description><![CDATA[This digital/social installation goes back a few months now, but a lot of you guys might not have had the chance to see it, with the campaign created out of Asia by Ogilvy Singapore. Nike Shout was a social installation designed to give fans a real voice, in real-time, on game day. With fans submitting [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/nike-air-show-digital-installation-argentina/' rel='bookmark' title='Nike Air Show: Digital Installation'>Nike Air Show: Digital Installation</a></li><li><a
href='http://www.digitalbuzzblog.com/nike-take-mokum-graffiti-challenge-case-study/' rel='bookmark' title='Nike+ Graffiti Challenge Case Study'>Nike+ Graffiti Challenge Case Study</a></li><li><a
href='http://www.digitalbuzzblog.com/nike-digital-installation-write-your-headline/' rel='bookmark' title='Nike Digital Installation: Write Your Headline'>Nike Digital Installation: Write Your Headline</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/nike-shout-game-day-social-installation/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Ben &amp; Jerry&#8217;s Fair Tweets Campaign</title><link>http://www.digitalbuzzblog.com/ben-jerrys-fair-tweets-campaign/</link> <comments>http://www.digitalbuzzblog.com/ben-jerrys-fair-tweets-campaign/#comments</comments> <pubDate>Thu, 05 May 2011 14:21:07 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Ben & Jerry's]]></category> <category><![CDATA[Ben & Jerry's Campaigns]]></category> <category><![CDATA[Ben & Jerry's Digital Campaigns]]></category> <category><![CDATA[Ben & Jerry's Fair Tweets Campaign]]></category> <category><![CDATA[Ben & Jerry's Social Campaigns]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[twitter]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=6828</guid> <description><![CDATA[Love this. Ben &#038; Jerry&#8217;s have just launched a new social campaign highlighting the importance of World Fair Trade Day. Called &#8220;Fair Tweets&#8220;, the campaign leverages your unused twitter characters as messages, hash tags and links to help promote World Fair Trade Day&#8230; And depending on how many characters you have spare in each tweet, [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/best-tweeshes-crowdsourced-musical-tweets/' rel='bookmark' title='Best Tweeshes: Crowdsourced Musical Tweets'>Best Tweeshes: Crowdsourced Musical Tweets</a></li><li><a
href='http://www.digitalbuzzblog.com/volkswagen-fox-twitter-zoom-campaign/' rel='bookmark' title='Volkswagen Fox: Twitter Zoom Campaign'>Volkswagen Fox: Twitter Zoom Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/twitflicks-mini-movies-based-on-your-tweets/' rel='bookmark' title='Twitflicks: Mini-Movies Based on Your Tweets'>Twitflicks: Mini-Movies Based on Your Tweets</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/ben-jerrys-fair-tweets-campaign/feed/</wfw:commentRss> <slash:comments>8</slash:comments> </item> <item><title>The Mercedes-Benz Tweet Race Starts Today</title><link>http://www.digitalbuzzblog.com/the-mercedes-benz-tweet-race-starts-today/</link> <comments>http://www.digitalbuzzblog.com/the-mercedes-benz-tweet-race-starts-today/#comments</comments> <pubDate>Tue, 01 Feb 2011 15:00:05 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advertising]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Mercedes-Benz Tweet Race]]></category> <category><![CDATA[Mercedes-Benz Tweet Race Competition]]></category> <category><![CDATA[Mercedes-Benz Twitter Car Race]]></category> <category><![CDATA[Mercedes-Benz Twitter Race]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[Twitter Race]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5719</guid> <description><![CDATA[You&#8217;ve probably already heard about the Mercedes-Benz Tweet Race&#8230; Well, it starts today, so make sure you jump onto the Facebook page, pick your team to tweet for and get ready to help power these cars to the finish line. The more positive tweets received, the more power the car gets, which shouldn&#8217;t be a problem [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-tweet-race-campaign-case-study/' rel='bookmark' title='Mercedes-Benz Tweet Race Case Study'>Mercedes-Benz Tweet Race Case Study</a></li><li><a
href='http://www.digitalbuzzblog.com/dymocks-tweet-a-review-campaign/' rel='bookmark' title='Dymocks: Tweet A Review Campaign'>Dymocks: Tweet A Review Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/mentos-the-negative-tweet-eliminator-app/' rel='bookmark' title='Mentos: The Negative Tweet Eliminator App'>Mentos: The Negative Tweet Eliminator App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/the-mercedes-benz-tweet-race-starts-today/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>Orange: #Winterwarmer Twitter Campaign</title><link>http://www.digitalbuzzblog.com/orange-winterwarmer-twitter-campaign/</link> <comments>http://www.digitalbuzzblog.com/orange-winterwarmer-twitter-campaign/#comments</comments> <pubDate>Sat, 29 Jan 2011 04:07:44 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Brand Engagement]]></category> <category><![CDATA[Orange #Winterwarmer Campaign]]></category> <category><![CDATA[Orange Campaigns]]></category> <category><![CDATA[Orange Digital Campaigns]]></category> <category><![CDATA[Orange K #Winterwarmer]]></category> <category><![CDATA[Orange UK Campaigns]]></category> <category><![CDATA[Orange Winter Warmer]]></category> <category><![CDATA[Poke]]></category> <category><![CDATA[Poke London]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[twitter]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5698</guid> <description><![CDATA[Did anyone here get a #Winterwarmer gift from Orange in the UK this week? Orange ran a one week Twitter campaign offering to cheer up just about anyone in London, Birmingham, Manchester and Brighton, by delivering scarves and huge hot chocolates to people who&#8217;s friends had tweeted #Winterwarmer with their @name&#8230; The Orange vans then [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/orange-myroyalplate-campaign/' rel='bookmark' title='Orange: #myroyalplate Twitter Campaign'>Orange: #myroyalplate Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/orange-predict-a-chick-has-hatched/' rel='bookmark' title='Orange: Predict-A-Chick Has Hatched!'>Orange: Predict-A-Chick Has Hatched!</a></li><li><a
href='http://www.digitalbuzzblog.com/orange-singing-tweetagrams/' rel='bookmark' title='Orange: Singing Tweetagrams!'>Orange: Singing Tweetagrams!</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/orange-winterwarmer-twitter-campaign/feed/</wfw:commentRss> <slash:comments>7</slash:comments> </item> <item><title>KLM&#8217;s Passenger Social Surprise Experiment</title><link>http://www.digitalbuzzblog.com/klms-passenger-social-surprise-experiment-case-study/</link> <comments>http://www.digitalbuzzblog.com/klms-passenger-social-surprise-experiment-case-study/#comments</comments> <pubDate>Wed, 05 Jan 2011 12:49:53 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Campaign Case Studies]]></category> <category><![CDATA[Case Studies]]></category> <category><![CDATA[Digital Campaign Case Studies]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Best Social Media Campaigns]]></category> <category><![CDATA[KLM]]></category> <category><![CDATA[KLM Digital Campaigns]]></category> <category><![CDATA[KLM Social Campaign]]></category> <category><![CDATA[KLM Social Campaigns]]></category> <category><![CDATA[KLM Social Media Campaign]]></category> <category><![CDATA[KLM Social Media Campaigns]]></category> <category><![CDATA[New Social Campaigns]]></category> <category><![CDATA[Real Time Social Campaigns]]></category> <category><![CDATA[Social Campaign Case Studies]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media Experiments]]></category> <category><![CDATA[Twitter Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5540</guid> <description><![CDATA[Remember how great it felt the first time you got a social response from a brand you love or business you deal with? All the good will generated by their speedy response? Well, KLM decided to run an experiment with it&#8217;s social community, for people who check in via foursquare for flights or tweet about waiting to board [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/the-twitter-job-hustle-experiment/' rel='bookmark' title='The Twitter Job Hustle Experiment'>The Twitter Job Hustle Experiment</a></li><li><a
href='http://www.digitalbuzzblog.com/my-sky-status-social-updates-in-the-air/' rel='bookmark' title='MySkyStatus: Social Updates In The Air'>MySkyStatus: Social Updates In The Air</a></li><li><a
href='http://www.digitalbuzzblog.com/nike-shout-game-day-social-installation/' rel='bookmark' title='Nike Shout: Game Day Social Installation'>Nike Shout: Game Day Social Installation</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/klms-passenger-social-surprise-experiment-case-study/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>The #jeeppuzzle Twitter Campaign</title><link>http://www.digitalbuzzblog.com/the-jeeppuzzle-twitter-campaign/</link> <comments>http://www.digitalbuzzblog.com/the-jeeppuzzle-twitter-campaign/#comments</comments> <pubDate>Wed, 24 Nov 2010 12:32:09 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Competitions]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Jeep]]></category> <category><![CDATA[Jeep Campaigns]]></category> <category><![CDATA[Jeep Puzzle Campaign]]></category> <category><![CDATA[Jeep Social Campaigns]]></category> <category><![CDATA[Jeep Social Media]]></category> <category><![CDATA[JeepPuzzle]]></category> <category><![CDATA[JeepPuzzle Campaign]]></category> <category><![CDATA[The #JeepPuzzle Campaign]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[Twitter Campaign]]></category> <category><![CDATA[Twitter Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5254</guid> <description><![CDATA[Leo Burnett Iberia recently launched this cool little campaign on twitter for Jeep. Called #jeeppuzzle, the idea was that users would follow the jeeppuzzle profile, and inside that profile, jeep would be following a total of 12 other profiles. Now, in each of those profiles, they would be following a further 36 profiles, with each [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/the-twitter-job-hustle-experiment/' rel='bookmark' title='The Twitter Job Hustle Experiment'>The Twitter Job Hustle Experiment</a></li><li><a
href='http://www.digitalbuzzblog.com/live-twitter-artwork-just-dont-tell-ashton/' rel='bookmark' title='Live Twitter Artwork: Just Don&#8217;t Tell Ashton'>Live Twitter Artwork: Just Don&#8217;t Tell Ashton</a></li><li><a
href='http://www.digitalbuzzblog.com/live-art-interaction-via-twitter/' rel='bookmark' title='Live Art Interaction Via Twitter!'>Live Art Interaction Via Twitter!</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/the-jeeppuzzle-twitter-campaign/feed/</wfw:commentRss> <slash:comments>10</slash:comments> </item> <item><title>Ford Fiesta: Twitter Pre-Launch Case Study</title><link>http://www.digitalbuzzblog.com/ford-fiesta-twitter-pre-launch-case-study/</link> <comments>http://www.digitalbuzzblog.com/ford-fiesta-twitter-pre-launch-case-study/#comments</comments> <pubDate>Sun, 21 Nov 2010 22:30:17 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Campaign Case Studies]]></category> <category><![CDATA[Digital Campaign Case Studies]]></category> <category><![CDATA[Ford Argentina]]></category> <category><![CDATA[Ford Digital Campaigns]]></category> <category><![CDATA[Ford Fiesta Twitter Campaign]]></category> <category><![CDATA[Ford Social Media Campaigns]]></category> <category><![CDATA[Ford Twitter Campaigns]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[Twitter Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5240</guid> <description><![CDATA[Twitter is only really just taking off in Agrentina and Wunderman Buenos Aires managed to convince Ford to do the pre-launch campaign on Twitter, with great success. The idea was to give the most followed twitterer in Argentina, the one and only new Ford Fiesta available in the country, with the condition that he drive [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/nokia-the8n8-twitter-campaign/' rel='bookmark' title='NOKIA: The8N8 Twitter Campaign'>NOKIA: The8N8 Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/old-spice-social-campaign-case-study-video/' rel='bookmark' title='Old Spice Social Campaign Case Study Video'>Old Spice Social Campaign Case Study Video</a></li><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-tweet-race-campaign-case-study/' rel='bookmark' title='Mercedes-Benz Tweet Race Case Study'>Mercedes-Benz Tweet Race Case Study</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/ford-fiesta-twitter-pre-launch-case-study/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Orange: Singing Tweetagrams!</title><link>http://www.digitalbuzzblog.com/orange-singing-tweetagrams/</link> <comments>http://www.digitalbuzzblog.com/orange-singing-tweetagrams/#comments</comments> <pubDate>Wed, 06 Oct 2010 12:55:20 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Orange Singing Tweetagrams]]></category> <category><![CDATA[Orange Tweetagrams]]></category> <category><![CDATA[Real Time Response Campaigns]]></category> <category><![CDATA[Real Time Social Response]]></category> <category><![CDATA[Singing Tweetagrams]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[Tweetagrams]]></category> <category><![CDATA[Twitter Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4955</guid> <description><![CDATA[If you haven&#8217;t already, it might just about time you created a singing tweetagram from Orange in the UK. Jumping on the real time response wagon (more like a Ferrari Wagon &#8211; if they were to ever build one) Orange have created a twitter based campaign where users can send personalised singing tweetagrams by finishing any tweet with [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/orange-myroyalplate-campaign/' rel='bookmark' title='Orange: #myroyalplate Twitter Campaign'>Orange: #myroyalplate Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/orange-winterwarmer-twitter-campaign/' rel='bookmark' title='Orange: #Winterwarmer Twitter Campaign'>Orange: #Winterwarmer Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/orange-predict-a-chick-has-hatched/' rel='bookmark' title='Orange: Predict-A-Chick Has Hatched!'>Orange: Predict-A-Chick Has Hatched!</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/orange-singing-tweetagrams/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Canadian Tourism&#8217;s Live Twitter Murals</title><link>http://www.digitalbuzzblog.com/canadian-tourisms-live-twitter-murals/</link> <comments>http://www.digitalbuzzblog.com/canadian-tourisms-live-twitter-murals/#comments</comments> <pubDate>Sun, 11 Jul 2010 13:18:19 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Billboards]]></category> <category><![CDATA[Instore Experiences]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Canadian Tourism]]></category> <category><![CDATA[Canadian Tourism Campaigns]]></category> <category><![CDATA[Canadian Tourism's Live Twitter Murals]]></category> <category><![CDATA[Interactive Billboards]]></category> <category><![CDATA[Live Twitter Murals]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Twitter Murals]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4440</guid> <description><![CDATA[Canadian Tourism has launched a new campaign aiming to grab interest from busy Americans in New York, Chicago and L.A in the hope to lure them up to Canada for a holiday.  And to do this they&#8217;ve jumped on the twitter wagon with interesting digital storescapes or what they are calling live twitter murals, that show aggregated tweets and photos from [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/live-art-interaction-via-twitter/' rel='bookmark' title='Live Art Interaction Via Twitter!'>Live Art Interaction Via Twitter!</a></li><li><a
href='http://www.digitalbuzzblog.com/why-the-twitter-stream-isnt-live/' rel='bookmark' title='Why The Twitter Stream Isn&#8217;t Live!'>Why The Twitter Stream Isn&#8217;t Live!</a></li><li><a
href='http://www.digitalbuzzblog.com/cinemax-strike-back-interactive-digital-billboard-superwall/' rel='bookmark' title='Cinemax &#8220;Strike Back&#8221; Interactive SuperWall'>Cinemax &#8220;Strike Back&#8221; Interactive SuperWall</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/canadian-tourisms-live-twitter-murals/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Live Twitter Artwork: Just Don&#8217;t Tell Ashton</title><link>http://www.digitalbuzzblog.com/live-twitter-artwork-just-dont-tell-ashton/</link> <comments>http://www.digitalbuzzblog.com/live-twitter-artwork-just-dont-tell-ashton/#comments</comments> <pubDate>Wed, 12 May 2010 10:12:38 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Social Media]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Berghs School of Communication]]></category> <category><![CDATA[Don't Tell Ashton]]></category> <category><![CDATA[Live Artwork]]></category> <category><![CDATA[Social Experiments]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[Twitter Artwork]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Twitter Experiments]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=3989</guid> <description><![CDATA[Students from the Berghs School of Communication in Sweeden have launched a social experiment that is perfectly themed to attract some serious attention! They are creating a live piece of artwork at Don&#8217;t Tell Ashton, a new website that holds the profile images of people who re-tweeted the campaign page in scale to their twitter following, [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/live-art-interaction-via-twitter/' rel='bookmark' title='Live Art Interaction Via Twitter!'>Live Art Interaction Via Twitter!</a></li><li><a
href='http://www.digitalbuzzblog.com/the-jeeppuzzle-twitter-campaign/' rel='bookmark' title='The #jeeppuzzle Twitter Campaign'>The #jeeppuzzle Twitter Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/vodafone-launches-ukhols-twitter-google-maps-mashup/' rel='bookmark' title='Vodafone #ukhols Map: Twitter/Google Mashup'>Vodafone #ukhols Map: Twitter/Google Mashup</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/live-twitter-artwork-just-dont-tell-ashton/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Dymocks: Tweet A Review Campaign</title><link>http://www.digitalbuzzblog.com/dymocks-tweet-a-review-campaign/</link> <comments>http://www.digitalbuzzblog.com/dymocks-tweet-a-review-campaign/#comments</comments> <pubDate>Mon, 10 May 2010 15:22:08 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Dymocks]]></category> <category><![CDATA[Dymocks Books]]></category> <category><![CDATA[Dymocks Campaign]]></category> <category><![CDATA[Dymocks Social Media Campaign]]></category> <category><![CDATA[Retail Social Media Campaigns]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[Tweet A Review]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Twitter Strategies]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=3981</guid> <description><![CDATA[Yesterday we launched Dymocks&#8217; first social media campaign (or promotion if you like) called &#8220;Tweet A Review&#8221; and as it sounds, it&#8217;s a really simple idea for people to grasp but challenging at heart, requiring you to tweet an entire book review in just 140 characters including the #101comp and @dymocksbooks address, so to be successful [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/uniqlo-tweet-show-app/' rel='bookmark' title='Uniqlo Tweet Show Digital Campaign'>Uniqlo Tweet Show Digital Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-tweet-race-campaign-case-study/' rel='bookmark' title='Mercedes-Benz Tweet Race Case Study'>Mercedes-Benz Tweet Race Case Study</a></li><li><a
href='http://www.digitalbuzzblog.com/the-mercedes-benz-tweet-race-starts-today/' rel='bookmark' title='The Mercedes-Benz Tweet Race Starts Today'>The Mercedes-Benz Tweet Race Starts Today</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/dymocks-tweet-a-review-campaign/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Philips Vs 140 Characters Of Genius</title><link>http://www.digitalbuzzblog.com/philips-vs-twitters-140-characters-of-genius/</link> <comments>http://www.digitalbuzzblog.com/philips-vs-twitters-140-characters-of-genius/#comments</comments> <pubDate>Sat, 27 Jun 2009 15:48:54 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Social Media]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Philips]]></category> <category><![CDATA[Philips Twitter Viral Campaign]]></category> <category><![CDATA[Philips Viral]]></category> <category><![CDATA[Philips_Vs]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[Twitter Campaigns]]></category> <category><![CDATA[Twitter Viral Campaigns]]></category> <category><![CDATA[Viral Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=1462</guid> <description><![CDATA[Philips have just launched a very cool new social media campaign on Twitter (@Philips_vs) called Philips Vs Anything. It&#8217;s a competition where anyone on twitter can submit crazy new product testing ideas to Philips, with the best ones to be created by their Agency, Tribal DDB, and everyone going in the draw to win one [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/philips-cinematic-viewing-experience-website/' rel='bookmark' title='Philips Cinematic Viewing Experience Website'>Philips Cinematic Viewing Experience Website</a></li><li><a
href='http://www.digitalbuzzblog.com/philips-wake-up-the-town/' rel='bookmark' title='Philips: Wake Up The Town'>Philips: Wake Up The Town</a></li><li><a
href='http://www.digitalbuzzblog.com/philips-parallel-lines/' rel='bookmark' title='Philips: Parallel Lines'>Philips: Parallel Lines</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/philips-vs-twitters-140-characters-of-genius/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>
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