Tag Archive | "Twitter Campaigns"

Heineken: ‘ShareTheSofa’ Case Study Video

Tuesday, October 21, 2014

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Heineken’s #ShareTheSofa is the world’s first real-time football show designed specifically for the second screen, aired during the Champions League, and aimed at engaging global fans by creating sharable reactions and perfect moments on social channels. Each #ShareTheSofa experience played out over the 90 minute matches featuring football stars hanging out on a sofa with [...]

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Twatter: 2013 Australian Election Twitter Battle

Sunday, September 22, 2013

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Twatter is a cool web app that measures and visualises real-time political chatter on Twitter during the 2013 Australian Elections. Yep, I’m way late in posting this one considering we already have a new Prime Minister, but I wanted to get it up for the archives at least (sorry Russ!). Created by DAN.

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Smart Car Argentina: Animated Twitter Ads

Thursday, April 12, 2012

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This might just be the most creative use of Twitter yet. Smart Argentina (you know the guys who build the tiny little cars?) have successfully created a very cool animated Twitter Ad built right into the brands stream… On first glance the ad is pretty simple, but as it gets going, you’ll follow the car [...]

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TwitterScrabble: The Ultimate Game of Scrabble

Tuesday, March 6, 2012

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Hands up if you are a scrabble freak? Well, you’ve got a new challenger, and it’s the entire twitterverse! To help launch the brand new board game (remember those?!) Scrabble Trickster, they’ve created TwitterScrabble, a whole new way to get people involved in the game from around the world, purely via twitter, and laced with [...]

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Mercedes-Benz: The Tweet Fleet

Sunday, March 4, 2012

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Finding a car space at Christmas time is a daunting task just about anywhere in the world, so Mercedes-Benz created “The Tweet Fleet” to fix just that by tapping into the “Park Assist” feature. Mercedes-Benz Park Assist can automatically detect empty car spaces near you as you drive, so what if they could take that [...]

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Twitflicks: Mini-Movies Based on Your Tweets

Monday, October 31, 2011

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Crowd funding is pretty hot right now, but it doesn’t always work, even through the major social funding platforms. So, when Eddie Terstall (a famous Dutch film-maker) only managed to reach $2k of the $20k he teamed up with One Big Agency to try something just a little different… So they created Twitflicks. Mini-Movies that [...]

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Mentos: The Negative Tweet Eliminator App

Sunday, October 30, 2011

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Meet Dragee, the new Mentos positive zen master, who’s out to remove negativity from the world with the power of Mentos. On their Facebook page, Mentos have created a tab dedicated to Dragee, featuring a series of positivity videos along with a number of customisable/personalised life guidance videos… plus this, the new The Negative Tweet [...]

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Powerade: Power is Football Twitter Campaign

Thursday, September 22, 2011

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I think it’s pretty clear that twitter has become the default second screen during most big sporting events. So, in leveraging that, the guys at Wunderman Buenos Aires created a live infographic for every game during the Copa America Argentina 2011, which is the most important football championship in South America, and those guys are [...]

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NOKIA: The8N8 Twitter Campaign

Wednesday, September 7, 2011

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Here is something a little different from the guys at Wunderman Buenos Aires in Argentina, for the launch of Nokia’s N8 smart phone. #The8N8 was a twitter based activation campaign where you were required to get 8 popular celebrities to follow you on twitter to win a new Nokia N8. After enlisting top celebrities to [...]

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The Twitter Job Hustle Experiment

Saturday, July 2, 2011

14 Comments

Here is something a little fun for the weekend, it’s called The Twitter Job Hustle experiment, a clever campaign concocted by Bas van de Poel and Daan van Dam in an attempt to score a new job at a leading advertising agency. The pair make up the creative team known as Wonder Years, and here [...]

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