industry news, social media, insights, and other great digital trends from all over the world.
Tag Archive | "Twitter Campaigns"
Twitflicks: Mini-Movies Based on Your Tweets
Crowd funding is pretty hot right now, but it doesn’t always work, even through the major social funding platforms. So, when Eddie Terstall (a famous Dutch film-maker) only managed to reach $2k of the $20k he teamed up with One Big Agency to try something just a little different… So they created Twitflicks. Mini-Movies that [...]
Continue reading...Mentos: The Negative Tweet Eliminator App
Sunday, October 30, 2011
Meet Dragee, the new Mentos positive zen master, who’s out to remove negativity from the world with the power of Mentos. On their Facebook page, Mentos have created a tab dedicated to Dragee, featuring a series of positivity videos along with a number of customisable/personalised life guidance videos… plus this, the new The Negative Tweet [...]
Continue reading...Powerade: Power is Football Twitter Campaign
Thursday, September 22, 2011
I think it’s pretty clear that twitter has become the default second screen during most big sporting events. So, in leveraging that, the guys at Wunderman Buenos Aires created a live infographic for every game during the Copa America Argentina 2011, which is the most important football championship in South America, and those guys are [...]
Continue reading...NOKIA: The8N8 Twitter Campaign
Wednesday, September 7, 2011
Here is something a little different from the guys at Wunderman Buenos Aires in Argentina, for the launch of Nokia’s N8 smart phone. #The8N8 was a twitter based activation campaign where you were required to get 8 popular celebrities to follow you on twitter to win a new Nokia N8. After enlisting top celebrities to [...]
Continue reading...The Twitter Job Hustle Experiment
Saturday, July 2, 2011
Here is something a little fun for the weekend, it’s called The Twitter Job Hustle experiment, a clever campaign concocted by Bas van de Poel and Daan van Dam in an attempt to score a new job at a leading advertising agency. The pair make up the creative team known as Wonder Years, and here [...]
Continue reading...Nike Shout: Game Day Social Installation
Tuesday, May 17, 2011
This digital/social installation goes back a few months now, but a lot of you guys might not have had the chance to see it, with the campaign created out of Asia by Ogilvy Singapore. Nike Shout was a social installation designed to give fans a real voice, in real-time, on game day. With fans submitting [...]
Continue reading...Ben & Jerry’s Fair Tweets Campaign
Friday, May 6, 2011
Love this. Ben & Jerry’s have just launched a new social campaign highlighting the importance of World Fair Trade Day. Called “Fair Tweets“, the campaign leverages your unused twitter characters as messages, hash tags and links to help promote World Fair Trade Day… And depending on how many characters you have spare in each tweet, [...]
Continue reading...The Mercedes-Benz Tweet Race Starts Today
Wednesday, February 2, 2011
You’ve probably already heard about the Mercedes-Benz Tweet Race… Well, it starts today, so make sure you jump onto the Facebook page, pick your team to tweet for and get ready to help power these cars to the finish line. The more positive tweets received, the more power the car gets, which shouldn’t be a problem [...]
Continue reading...Orange: #Winterwarmer Twitter Campaign
Saturday, January 29, 2011
Did anyone here get a #Winterwarmer gift from Orange in the UK this week? Orange ran a one week Twitter campaign offering to cheer up just about anyone in London, Birmingham, Manchester and Brighton, by delivering scarves and huge hot chocolates to people who’s friends had tweeted #Winterwarmer with their @name… The Orange vans then [...]
Continue reading...KLM’s Passenger Social Surprise Experiment
Wednesday, January 5, 2011
Remember how great it felt the first time you got a social response from a brand you love or business you deal with? All the good will generated by their speedy response? Well, KLM decided to run an experiment with it’s social community, for people who check in via foursquare for flights or tweet about waiting to board [...]
Continue reading...The #jeeppuzzle Twitter Campaign
Wednesday, November 24, 2010
Leo Burnett Iberia recently launched this cool little campaign on twitter for Jeep. Called #jeeppuzzle, the idea was that users would follow the jeeppuzzle profile, and inside that profile, jeep would be following a total of 12 other profiles. Now, in each of those profiles, they would be following a further 36 profiles, with each [...]
Continue reading...Ford Fiesta: Twitter Pre-Launch Case Study
Monday, November 22, 2010
Twitter is only really just taking off in Agrentina and Wunderman Buenos Aires managed to convince Ford to do the pre-launch campaign on Twitter, with great success. The idea was to give the most followed twitterer in Argentina, the one and only new Ford Fiesta available in the country, with the condition that he drive [...]
Continue reading...Orange: Singing Tweetagrams!
Wednesday, October 6, 2010
If you haven’t already, it might just about time you created a singing tweetagram from Orange in the UK. Jumping on the real time response wagon (more like a Ferrari Wagon – if they were to ever build one) Orange have created a twitter based campaign where users can send personalised singing tweetagrams by finishing any tweet with [...]
Continue reading...Canadian Tourism’s Live Twitter Murals
Sunday, July 11, 2010
Canadian Tourism has launched a new campaign aiming to grab interest from busy Americans in New York, Chicago and L.A in the hope to lure them up to Canada for a holiday. And to do this they’ve jumped on the twitter wagon with interesting digital storescapes or what they are calling live twitter murals, that show aggregated tweets and photos from [...]
Continue reading...Live Twitter Artwork: Just Don’t Tell Ashton
Wednesday, May 12, 2010
Students from the Berghs School of Communication in Sweeden have launched a social experiment that is perfectly themed to attract some serious attention! They are creating a live piece of artwork at Don’t Tell Ashton, a new website that holds the profile images of people who re-tweeted the campaign page in scale to their twitter following, [...]
Continue reading...Get Your Digital Honey Right Here - Daily!
- Subscribe for your digital buzz fix directly to your email.
 |  |  |  |  |
Digital Buzz Partners, Friends & Sponsors!
Become A Digital Buzz Fan On Facebook!
- Infographic: Mobile Statistics, Stats & Facts 2011
- Infographic: The rise of QR codes
- Infographic: The Real Cost Of Social Media
- Diesel's Real Life "Likes" via QR Codes
- Infographic: The Value of Social Commerce
- Infographic: The Growth of Social Media in 2011
- Infographic: Asia-Pacific Social Media Statistics
- Cannes Cyber Lions: The Winning Case Studies
- Infographic: Social Media Statistics For 2012
- Infographic: Why People Follow Brands
- juanmarketing: I don't really get the idea :-(Passion makes t...
- PhilipRambech: The portrayed future is already here. OK, not nece...
- Amit Sadik: great video :D...
- Phil: This is a pale copy of the CP+B autodance campaign...
- Erin Watson: When I go to download the app, it says 'restricted...
- Red Hot Chili Peppers: Interactive Music Video
- The Best Super Bowl Ads of 2012
- Video: The Future of Digital Displays Part 2
- Hiriko: MIT’s Folding Car Is Finally A Reality
- Video: A Swarm of Nano Quadrocopter Bots
- Psycho Siri: Perhaps The Best Siri Parody So Far
- Top Gear: 10 Millions Fans Celebration Video
- Augmented Reality Pop-Up Books
- Heineken: The Valentines Day Serenade App
- Technicolor TV: Personalized Content Rendering
Monday, October 31, 2011
3 Comments