Tag Archive | "TBWA"

SNCF Railways: Interactive Doors To Europe

Tuesday, November 5, 2013


Imagine if you could be connected from one holiday destination to another in real time, well, that’s exactly what SNCF Railways did for their latest campaign, ‘Europe, It’s just Next Door’. They placed interactive doors across prominent tourist locations in Europe, where each door hid full-bleed LED Screens, connected live to other parts of Europe, [...]

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The Pepsi Like Machine

Sunday, June 2, 2013


I’m a sucker for a vending machine, and here’s a new Pepsi Sampling Machine from Belgium that dispenses a sample everyone time you like their Facebook Page. Once you get to the front of the line, the vending machine drives you to a mobile site, where you can like the page, and then chose your [...]

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Nissan: The Self Healing Paint iAd

Monday, May 13, 2013

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Here’s a pretty cool iAd execution from Nissan to promote their new ‘Self Healing’ paint, an industry first. As readers browse through the ‘Economist’ iPad Magazine, and go to swipe past what looks like a standard car ad, readers scratch the car (complete with sound effects) a few times, before the scratches fade away and [...]

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The bpost Live Webshop Campaign

Wednesday, April 24, 2013


Bpost is the largest Belgian postal service, and is increasingly being challenged with free-shipping alternatives and couriers gaining traction with online shoppers. So bpost opened a live-streamed pop-up store in the center of the capital, stocked with must-have items, from smartphones to designer coffee-makers. But the only way to buy them, was online, where everything [...]

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Maes Belgian Beer: The Free Beer Campaign

Sunday, April 14, 2013

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Maes is a pretty popular beer in Belgian, in fact, it’s the 2nd most popular, but the market leader was out selling them 4:1. Maes also just happens to be the 3rd most common last name too, so they decided to recruit all the Maes’ in Belgian, by giving them a free barrel of beer… [...]

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