Tag Archive | "Social Media"

Video: The Social Media Intern on ROI

Monday, August 22, 2011


I thought I’d post this for a little fun… It’s Eric Qualman’s (author/creator of the wildly successful Socialnomics books/videos) animated take on what a lot of businesses seem to be doing in regards to social, by putting on social media interns! The video has a light hearted stab at CMO’s and CEO’s about how they [...]

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Infographic: Why People Follow Brands

Monday, July 4, 2011


This is a great infographic that has just been released from the team at get satisfaction. It gives you an interesting insight into why people follow brands in the social media space. The main reason is pretty obvious, apart from being a current customer of the brand, is to receive special offers or deals, however [...]

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MINI Maps: Google Maps Racing Advergame

Tuesday, June 21, 2011


Ok, so this is pretty dam cool. Mini France has just launched a Social / Google Maps mash-up advergame called “Mini Maps“. It’s a Facebook app that lets you customise a virtual MINI and then challenge Facebook friends to time trials around the world through a Google Maps mash-up, which basically has you racing your [...]

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Intel: Museum of Me

Wednesday, June 1, 2011


This is a brilliant visualisation from Intel. This Museum of Me creates a ‘visual archive of your social life’ by compiling all your Facebook information and creating a three-minute long expose about you. The website showcases data, pictures, friends and locations and turns it all into a beautiful, personalised art exhibition set to a soothing [...]

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NuFormer 3D Video Mapping Interactivity Test

Tuesday, May 31, 2011


We’ve seen some great projection mappings from NuFormer before. Here is a demo video of their latest technology which shows new interactive techniques combined with 3D video mapping. This latest addition of technology adds to the experience of the spectators by letting them interact with the projection. All types of branded content, logos or product [...]

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Nike Shout: Game Day Social Installation

Tuesday, May 17, 2011


This digital/social installation goes back a few months now, but a lot of you guys might not have had the chance to see it, with the campaign created out of Asia by Ogilvy Singapore. Nike Shout was a social installation designed to give fans a real voice, in real-time, on game day. With fans submitting [...]

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Ben & Jerry’s Fair Tweets Campaign

Friday, May 6, 2011


Love this. Ben & Jerry’s have just launched a new social campaign highlighting the importance of World Fair Trade Day. Called “Fair Tweets“, the campaign leverages your unused twitter characters as messages, hash tags and links to help promote World Fair Trade Day… And depending on how many characters you have spare in each tweet, [...]

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Orange: #myroyalplate Twitter Campaign

Wednesday, April 27, 2011


Last week Aden posted a nice like campaign from Orange ‘Predict-A-Chick‘ and this week they have just launched My Royal Plate which is a fun little campaign that takes advantage of the hype surrounding the pending Royal Wedding. The campaign invites users to Tweet a special un-royal moment that they would like to remember to [...]

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Infographic: The Social Consumer

Tuesday, April 26, 2011


We are already seeing that this year is going to be an exciting one for brands to embrace social commerce with smart, innovative campaigns. Brands are moving towards integrating physical and online stores into the consumer’s shopping experience to leverage the ‘social consumer’ who shops with social intelligence using their social graph. This infographic from [...]

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SAS “Up for Grabs” Facebook Campaign

Thursday, April 14, 2011


This is cool, but the first thing you are going to say is… This is illegal, it’s against the Facebook promotional terms & conditions, the campaign should be shut down… Well it was, and what’s great is that CP+B Europe and SAS Airlines were happy to admit it because the campaign was successful for them! [...]

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Volkswagen Fox: Twitter Zoom Campaign

Wednesday, March 2, 2011


Volkswagen Brazil recently sponsored the biggest music festival in Sao Paulo, the (sold out) Planeta Terra Festival, where they decided to promote their coolest young car, the Fox, through a seriously good mashup of Twitter, Google maps and real world prize locations. Volkswagen hid secret tickets across the entire city, and then displayed them on [...]

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Video projection QR code launches music album.

Wednesday, February 9, 2011


Last Thursday, before the Super Bowl hype had fully set in and submersed us in advertising noise, RedLaser and Lupe Fiasco took over Union Square in New York with video projections, lasers and a custom QR code to promote the upcoming release of the artist’s latest album, Lasers.

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Intel: “The Chase” Desktop Adventure Film

Friday, January 7, 2011


The second generation of Intel’s new ‘i’ series processors are out, and to build some hype they have just launched a neat video on YouTube called “The Chase”. It’s a short action/adventure film that is shown through a variety of windows, animations, code, Facebook pages, websites, Google maps and games, among other things! It went live this week and [...]

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Infographic: Most Viewed/Shared Brands 2010

Tuesday, January 4, 2011


This is an updated infographic from earlier in 2010, but here is the final wrap for what was the most shared and most viewed brands of 2010, as compiled by the guys at Viral Ad Network. Fifa’s Shakira “Waka Waka” edged out DC Shoes’ Gymkhana Three video and Old Spices’ questions, before Tipp-ex’s Hunter shoots [...]

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Infographic: The Rise Of Facebook Mobile

Sunday, October 10, 2010


I thought everyone might enjoy a few quick stats on the increase in Facebook Mobile Usage and social mobile usage in general, with this new infographic from Flowtown. There are now over 150 million mobile Facebook users in 2010 (compared to 65 million in 2009) and interestingly, each of those 150 million people create twice the activity and interaction of [...]

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The Talking Tree: Social Nature

Wednesday, September 29, 2010

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If you’ve ever wondered what a tree might say, then this social experiment might just answer all your questions! EOS Magazine decided to hook up a 100 year old tree, living on the edge of Brussels, to a dust meter, ozone meter, light meter, weatherstation, webcam and microphone in the attempt to convert the tree’s [...]

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Infographic: Most Viral Brands Online 2010

Monday, September 13, 2010


If you’ve ever wondered who the most viral brands online in 2010 are, then this infographic will just about sum that up for you! Created by the Viral Ad Network, this infographic summarises the most viewed, shared and viral brands online in 2010 so far, revealing a few very interesting results like the Shakira Waka Waka [...]

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SlideShare: What the F**k is Social Media NOW?

Monday, August 30, 2010


For the last three years, Marta Kagan, has updated her famous SlideShare presentation called “What the F**K is Social Media” and for 2010, the presentation has been updated with some more amazing stats and growth comparisons to 2009. Marta has also collected some of the best quotes on social media, from a few of the [...]

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Infographic: Google’s Acquisition Map

Saturday, August 28, 2010


Here is a great Infographic that maps out most of Google acquisitions since they started buying companies back in 2001. Interestingly, Google CEO Eric Schmidt mentioned earlier this year that they were back on the hunt and ramping up acquisitions to just over one per week. For any company, that is a ridiculously tough thing to do, [...]

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Infographic: The 2010 Social Networking Map

Tuesday, August 10, 2010


Flowtown have released another great social media infographic, this time it’s in the form of The 2010 Social Networking Map that draws the worlds top social networks as country like shapes according to the size of their user base. The map includes things like the land of defunct social networks, the stumbleupon sea and the triangle [...]

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