industry news, social media, insights, and other great digital trends from all over the world.
Tag Archive | "Social Media"
Infographic: Social Media Holiday Purchases
Here’s an interesting Christmas shopping themed infographic that shows the power of social recommendations around the holiday season. Mr. Youth, a word-of-mouth marketing firm, surveyed around 4,500 adults and found that social media has been a key driver of Christmas gift purchases this year. A few interesting take outs are: 66% of Black Friday purchases were a [...]
Continue reading...Infographic: The World of Social Media 2011
Wednesday, November 30, 2011
If you’re looking for stats or an infographic video summarising current social media statistics at the end of 2011… here it is! Sure, it’s probably not half as good as the Social Media Revolution videos, but it does add in things like Google+ and provide some good statistical updates from the other infographics and videos [...]
Continue reading...Volkswagen: The Fanwagen
Wednesday, November 2, 2011
Choose, Build, and drive away with it… This is the tagline of our new campaign, called “the Fanwagen”.Volkswagen the Netherlands invites its fans to vote for their all-time favorite model. As a reward, it rebuilds this model in a one of a kind edition: the Fanwagen. Whether they vote for the classic van the T1 [...]
Continue reading...Twitflicks: Mini-Movies Based on Your Tweets
Monday, October 31, 2011
Crowd funding is pretty hot right now, but it doesn’t always work, even through the major social funding platforms. So, when Eddie Terstall (a famous Dutch film-maker) only managed to reach $2k of the $20k he teamed up with One Big Agency to try something just a little different… So they created Twitflicks. Mini-Movies that [...]
Continue reading...Infographic: Social Media Sharing Trends
Sunday, October 16, 2011
Here’s a nice little Infogrpahic from AddThis (1.2bn monthly users) on their 5th birthday to visualise user behaviour around social media sharing trends of content across the social web. Here are a few great facts; Peak hour for shareable content is 9:30am, Wednesday is said to be the most sharable day, most users will click shared content [...]
Continue reading...Prigat: Real Time Social Smile Stations Billboard
Tuesday, September 13, 2011
The guys over in Israel continue to do great work, this time it’s an innovative and slightly different/weird kind of digital billboard. Called “Smile Stations”, Facebook fans of Prigat, a leading juice company, had the opportunity to send real time messages to interactive digital billboards at various train stations in the hope of getting passers [...]
Continue reading...Infographic: Social Media ROI Statistics
Sunday, September 11, 2011
I’m not sure I’d go a week without being asked about social media ROI and how it’s measured. And when people challenge digital/social investment, the world’s digerati probably wonder how the ROI on their multi-million dollar TVC’s, radio ads, catalogues and press ads are measured, tracked and re-invested accordingly… I’m really not sure what response I’d get if [...]
Continue reading...Infographic: The Growth of Social Media in 2011
Monday, September 5, 2011
It is easy to forget how integrated social is in our lives now, everyone knows the growth of social has been huge over the last 5+ years, but what about in the last 12 months from 2010-2011? Well, below are just a few of those stats in this infographic, there are a few little inaccuracies, [...]
Continue reading...Video: The Social Media Intern on ROI
Monday, August 22, 2011
I thought I’d post this for a little fun… It’s Eric Qualman’s (author/creator of the wildly successful Socialnomics books/videos) animated take on what a lot of businesses seem to be doing in regards to social, by putting on social media interns! The video has a light hearted stab at CMO’s and CEO’s about how they [...]
Continue reading...Infographic: Why People Follow Brands
Monday, July 4, 2011
This is a great infographic that has just been released from the team at get satisfaction. It gives you an interesting insight into why people follow brands in the social media space. The main reason is pretty obvious, apart from being a current customer of the brand, is to receive special offers or deals, however [...]
Continue reading...MINI Maps: Google Maps Racing Advergame
Tuesday, June 21, 2011
Ok, so this is pretty dam cool. Mini France has just launched a Social / Google Maps mash-up advergame called “Mini Maps“. It’s a Facebook app that lets you customise a virtual MINI and then challenge Facebook friends to time trials around the world through a Google Maps mash-up, which basically has you racing your [...]
Continue reading...Intel: Museum of Me
Wednesday, June 1, 2011
This is a brilliant visualisation from Intel. This Museum of Me creates a ‘visual archive of your social life’ by compiling all your Facebook information and creating a three-minute long expose about you. The website showcases data, pictures, friends and locations and turns it all into a beautiful, personalised art exhibition set to a soothing [...]
Continue reading...NuFormer 3D Video Mapping Interactivity Test
Tuesday, May 31, 2011
We’ve seen some great projection mappings from NuFormer before. Here is a demo video of their latest technology which shows new interactive techniques combined with 3D video mapping. This latest addition of technology adds to the experience of the spectators by letting them interact with the projection. All types of branded content, logos or product [...]
Continue reading...Nike Shout: Game Day Social Installation
Tuesday, May 17, 2011
This digital/social installation goes back a few months now, but a lot of you guys might not have had the chance to see it, with the campaign created out of Asia by Ogilvy Singapore. Nike Shout was a social installation designed to give fans a real voice, in real-time, on game day. With fans submitting [...]
Continue reading...Ben & Jerry’s Fair Tweets Campaign
Friday, May 6, 2011
Love this. Ben & Jerry’s have just launched a new social campaign highlighting the importance of World Fair Trade Day. Called “Fair Tweets“, the campaign leverages your unused twitter characters as messages, hash tags and links to help promote World Fair Trade Day… And depending on how many characters you have spare in each tweet, [...]
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- Infographic: Mobile Statistics, Stats & Facts 2011
- Infographic: The rise of QR codes
- Infographic: The Real Cost Of Social Media
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- Infographic: The Value of Social Commerce
- Infographic: The Growth of Social Media in 2011
- Infographic: Asia-Pacific Social Media Statistics
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- Infographic: Social Media Statistics For 2012
- Infographic: Why People Follow Brands
- juanmarketing: I don't really get the idea :-(Passion makes t...
- PhilipRambech: The portrayed future is already here. OK, not nece...
- Amit Sadik: great video :D...
- Phil: This is a pale copy of the CP+B autodance campaign...
- Erin Watson: When I go to download the app, it says 'restricted...
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- Top Gear: 10 Millions Fans Celebration Video
- Augmented Reality Pop-Up Books
- Heineken: The Valentines Day Serenade App
- Technicolor TV: Personalized Content Rendering
Wednesday, December 21, 2011
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