Tag Archive | "Social Campaigns"

Orange: Singing Tweetagrams!

Wednesday, October 6, 2010

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If you haven’t already, it might just about time you created a singing tweetagram from Orange in the UK. Jumping on the real time response wagon (more like a Ferrari Wagon – if they were to ever build one) Orange have created a twitter based campaign where users can send personalised singing tweetagrams by finishing any tweet with [...]

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Nike: Sneak & Destroy On Facebook Places

Wednesday, September 15, 2010

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This was a cool experiential campaign from Nike to promote the Varsity Destroyer jacket. Teaming up with Koi Fusion, a popular food truck, Nike tweeted clues to followers in search of the Koi Fusion truck, once found, you had to check in with Facebook Places and then order a secret menu item… The Destroyer Burrito. [...]

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Facebook Integration At The Coca Cola Village

Wednesday, August 18, 2010

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If you’ve been wondering how to seamlessly integrate an experiential event with Facebook, here is how to do it, in real time! Again, the guys over in Israel are doing some amazing work, this time it was Publicis (E-dologic) and Promarket who have developed an innovative experiential event for Coca Cola Israel that synced everyone who participated, live [...]

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Skittles MOB #003 – Scholarship the Rainbow

Tuesday, July 6, 2010

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I think I’ve mentioned before that Skittles have one of the most powerful and engaged social communities online, and I look forward to each and every one of the Skittles MOB The Rainbow initiatives. For MOB #003 Skittles decided it would be cool to send someone to bowling management college if the skittles MOB thought it was [...]

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Dymocks: Tweet A Review Campaign

Tuesday, May 11, 2010

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Yesterday we launched Dymocks’ first social media campaign (or promotion if you like) called “Tweet A Review” and as it sounds, it’s a really simple idea for people to grasp but challenging at heart, requiring you to tweet an entire book review in just 140 characters including the #101comp and @dymocksbooks address, so to be successful [...]

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Iron Man 2: Augmented Reality App

Thursday, April 29, 2010

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Iron Man 2 is out and with that comes this Augmented Reality App that seems to almost be the standard thing you do when launching a movie at the moment! The AR app give you the chance to get inside Iron Man & War Machine, choose your own colours, then record their very own video [...]

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Uniqlo Tweet Show Digital Campaign

Wednesday, April 7, 2010

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This is “Uniqlo Tweet Show” the latest digital campaign from Uniqlo who are renowned for coming up with consistently cool digital work. The new campaign syncs with your twitter account or you can create your own keywords to use and the app randomly pulls tweets into a Uniqlo Tweet Show mixed in with their famous video style [...]

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