Tag Archive | "QR Codes"

QR Code Beer Bottles Made for Singles

Saturday, September 15, 2012

8 Comments

Here’s something a little different from a bar in Singapore… A new way for singles to meet at the bar, powered anonymously via QR codes connected to beer bottles! If you can get past the slightly cheesy demo video, you’ll see that customers buy a beer, scan the QR code to get the app and [...]

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Mercedes-Benz: QR Code Trophies

Sunday, May 13, 2012

5 Comments

Car manufacturers do anything to hide upcoming car models with those black and white patterns. Each of them do it, and the car-parazzi stalk them the world over, lying in wait to snap a photo of a new model, guessing what the new shape will really look like… Technically that combo of car and pattern [...]

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Scandinavian Airlines: QR Code Video Offers

Monday, January 16, 2012

11 Comments

Just about every other week I get asked about QR codes, you probably do too… Most people will ummm and arrr about their uptake and effectiveness, but it’s only because they don’t think about the post-scan experience properly, and typically fail to get creative enough to get results. Well, not Scandinavian Airlines, who recently launched [...]

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Heineken: Personalised QR Code T-Shirts

Friday, January 6, 2012

8 Comments

Music festivals. 10′s of thousands of young people. All there to listen to great music and meet new people. So at the Heineken Open’er Music Festival in Poland, they created a new way for people to create a conversation and connect with complete strangers… Introducing U-Codes, personalised QR codes that promote your desired message to [...]

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eBay: Give-A-Toy Store Window Installation

Wednesday, November 23, 2011

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Here is a really cool and innovative way to evoke our sensitive, giving side this Christmas, with eBay’s amazing Give-A-Toy Store window installation in New York (at 35th and Broadway) and San Francisco (at 117 Post St), or if you can’t get there, you can get the same experience right here. The interactive store windows [...]

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Infographic: QR Code Art by JESS3

Tuesday, November 8, 2011

17 Comments

I’ve got a feeling it’s the week of QR codes… Is it just me or is everyone talking about them this week? Well, one of the biggest questions that always comes up is how bad they look… So JESS3 set out to create some concept art for QR codes, above and beyond the standard blue [...]

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Infographic: The rise of QR codes

Thursday, September 1, 2011

66 Comments

Here is a great infographic from queaar.com showing the growth of QR codes. They seem to be a pretty hot topic right now but, until QR code reader apps are added as standard with every mobile, there is still a huge debate around if they accessible enough? Here are a few highlights from this infographic: [...]

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Infographic: How People Use QR Codes

Wednesday, August 10, 2011

16 Comments

Ahh the ever lasting QR code debate… I used to have a poll here that tallied up thousands of votes around QR codes, with the overwhelming response that QR codes are completely over rated, because most people still don’t have a reader. It’s still a hot topic here in the office, so it was great [...]

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Tesco: QR Code Activated Virtual Stores

Saturday, June 25, 2011

19 Comments

Here is a great way to integrate an online shopping experience into people’s offline world. Tesco, in the Korean market, wanted to become the No. 1 retailer without increasing the number of their stores. Knowing that the Koreans are the 2nd most hard-working country in the world and where grocery shopping once a week is [...]

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Honda: Digital Scavenger Hunt

Monday, June 6, 2011

3 Comments

Honda have just released their latest digital campaign, ”The Super Civic Quest”. This digital scavenger hunt kicked off with the release of 30 clues and 7 pieces of custom content launched on the Honda Civic Facebook page. Players are incentivised to participate with rewards for their clue-solving with Facebook Credits and music downloads. A video [...]

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Diesel’s Real Life “Likes” via QR Codes

Friday, June 3, 2011

30 Comments

Now this is a really exciting development in terms of bringing Facebook likes into the real world at point of sale. Is this a game changer from Diesel? They have introduced QR codes in their stores which enable you to “Like” a product by scanning a QR code which then posts to your Facebook wall. [...]

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Slideshare: Future Of Mobile Tagging Report

Sunday, January 16, 2011

3 Comments

Whether you believe in QR codes or not (which reminds me I really need to change that poll!) this report from PSFK on The Future Of Mobile Tagging takes you down the technology path that links the real world with the virtual, helping to unlock the true potential of mobile in a consumers life. It’s [...]

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Google’s New QR Codes For Local Businesses

Monday, December 14, 2009

4 Comments

I’m not yet sold on QR codes, but I’m warming pretty quickly. QR codes are huge in Japan, but in places like Europe, America and Australia, they are still just scratching the surface… Well that will be the case until Google rolls out their new “Google Favourite Places” program for local businesses around the world, [...]

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