Tag Archive | "PlayStation"

PlayStation: The Electric Shock Machine

Sunday, March 30, 2014

22 Comments

Playstation have created an installation that challenges people to insert their fingers into a machine that shock them, as a stunt to promote the new ‘inFAMOUS: Second Son’ game. People step right up, insert their fingers into the holes in the machine, before it charges up and starts increasing the shock over 5 long seconds… [...]

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Playstation: Bid for Greatness Auction

Wednesday, July 24, 2013

18 Comments

The new Playstation ad ‘Greatness Awaits’ showcases an array of the very best playstation games, their worlds and characters in the flesh. Every time you play you earn Playstation Gold Trophies, and now, those trophies are becoming currency, via an auction site that lets you trade those trophy’s for Costumes, Props and Weapons from the [...]

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PlayStation: Shoot My Truck Social Installation

Monday, February 20, 2012

2 Comments

The successful launch of a video game now relies on epic advertising campaign more so than ever, remember the ads for Modern Warfare 3 (20 odd millions views) and Black Opps? The social communities of these high-end games are pretty intense and ridiculously demanding, but get it right, and they’ll reward you with direct purchases [...]

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PlayStation: Real Time Projection Mapping Ads

Tuesday, January 17, 2012

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So I’ve probably seen just about every projection mapping event, installation or experiment known to man. But, I completely missed this one late last year, and… it just happens to be one of the best creative executions around. It’s a little different too, not only were these projections created for use as ads, but they [...]

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