Tag Archive | "Paris"

Evian Water: The Smart Drop Project

Thursday, June 14, 2012


I love it when brands move from their core product or service and create a new product or object that helps enhance their brand experience… Well, that’s exactly what Evian Water has just done in Paris with the Smart Drop Project, a new, connected digital object that looks great and also orders your water as [...]

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Murat Paris: Interactive Jewellery Print Ads

Sunday, November 27, 2011


It seems more and more brands are looking to create richer print ads. But I still find the innovation examples around it few and far between. So here is a great example of a brand trying something new in the Jewellery sector. This Interactive Print Ad is designed for a smartphone to be placed into [...]

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McDonald’s Viral Ad With Pharrell Williams

Thursday, March 26, 2009


McDonald’s seems to have launched an interesting viral ad with Pharrell Williams? It was discovered just 2 days ago and already has about 500,000 views and thousands of comments. Not sure what to make of it at the moment, but the second I have an opinion, i’ll be sure to let you know! Viral Campaign [...]

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