Nike has launched the largest ever LED installation in Africa with this piece lighting up Johannesburg with 90m high images of the worlds favourite football stars. Similar to the technical concept around the Nike Chalkbot, fans use the website, Twitter, Facebook, Mixt in South Africa and QQ in China to submit a 55 character headline for one of Nikes [...]
Continue reading...Friday, May 21, 2010
Behold. The Nike World Cup Campaign is here. They’ve been releasing those funny little teaser videos through YouTube over the last two weeks and with the release of this 3 minute film today, they officially kickoff a campaign that will ultimately see fans around the world write their own future though a unique experience on [...]
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Wednesday, June 23, 2010
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