Tag Archive | "Nike Interactive Installations"

Nike: 8 Interactive Store Windows at Selfridges

Monday, March 4, 2013


Most of you guys would remember the ‘Nike+ Innovation Center’ that was housed at Selfridges during the London Olympics, but what you might not have seen, were the 8, interactive/reactive kinetic window installations that helped to drag customers into the store. From Kinetic drops that react to people walking past, to dunk-height jumping challenges and [...]

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Nike Air Show: Digital Installation

Monday, September 6, 2010

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This is a great new Digital Installation for Nike by the guys at +Castro and BBDO Argentina. The installation brings to life the “Air” with a levitating shoe platform that suspends the new range of Nike Air shoes instore. But the cool thing about this is that if you are in store, or even online at [...]

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