Tag Archive | "Mobile Apps"

OK GO Presents ‘Say The Same Thing’ App

Monday, May 13, 2013

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The OK GO guys aren’t really just a band, they’re more of a hybrid creative collective, and to prove it, they’ve just released this game called ‘Say The Same Thing’ which is a mobile app for both iPhone and Android. The game challenges people to say a word each, and then try to get the [...]

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The Cornetto Lick Challenge

Tuesday, April 16, 2013

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If you’ve got a talented tongue, then you should probably head over to the new Cornetto Lick Challenge, where you can take your tongue and compete for tongue supremacy amongst your friends. The Cornetto Lick Challenge is made up of a series of challenges across both desktop and mobile, including things like weightlifting, bowling and [...]

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Australian Defence Force: Mobile Medic App

Tuesday, June 26, 2012

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Less of an ad and more of a test, this is the latest recruitment campaign for the Australian Defence Force, called Mobile Medic – and it just won 4x Gold and many more silver/bronze at Cannes Lions 2012. A mobile app that challenges you to diagnose the patient in the ad through the Mobile Medic [...]

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Ford Keyfree App: Auto Login To Everything

Monday, June 18, 2012

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Now this is brilliant. Ford has introduced KeyFree technology into their range of cars, and to showcase this, they have come up with a fantastic app that works much like their KeyFree technology for cars, but for your entire social web of sites… Facebook, Twitter, Gmail, Skype .etc Once you install the app on your [...]

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Parking Douche App: Real-Time Social Shaming

Friday, May 18, 2012

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Rumour has it that in Russia, people might just be worse at parking cars than the French (remember this campaign?!). So online Russian newspaper “The Village” have had enough and launched an app designed to help every day people shame douche bag drivers by taking a photo of the car, where image recognition reads the [...]

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Crash Corsage: Wedding Crasher App For Pros

Wednesday, January 11, 2012

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There’s an app for that… Well, at least there is just about to be, with the impending launch of “Crash Corsage“, a new mobile app designed to help you find and crash weddings where ever you are, while adding a gamification layer so you can compete to be the world’s best wedding crasher. The app [...]

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Nike: Catch The Flash ARG

Monday, December 12, 2011

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Here is a nice twist on the increasingly popular trend towards mobile ARG gaming for brands. Made famous by the Mini Getaway and continued with campaigns like New Balance’s Urban Dash, this time it’s Nike’s turn, with a twist, in the “Catch The Flash” ARG in Vienna, Austria. This time it wasn’t just a virtual [...]

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Murat Paris: Interactive Jewellery Print Ads

Sunday, November 27, 2011

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It seems more and more brands are looking to create richer print ads. But I still find the innovation examples around it few and far between. So here is a great example of a brand trying something new in the Jewellery sector. This Interactive Print Ad is designed for a smartphone to be placed into [...]

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Foursquaropoly: Monopolize Your Real Life

Wednesday, September 14, 2011

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Remember when Monopoly City Streets launched? It went crazy over night, sunk server farms and created a new wave of addicted adult gamers the world over. So what would happen if you made that same Monopoly game… say, real? Well, a few students have pulled this great little concept together for a project, with a [...]

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PassPath App: Protect Your Photos

Thursday, September 8, 2011

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Know anyone who needs this app Franko? Well, if you’ve got photos you don’t want found on your phone, then you might just want to check out PassPath, which claims to be the worlds most secure photo storage app by utilisng a very new PassPath password system that uses patterns instead of characters and numbers. [...]

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New Balance: Urban Dash Challenge ARG App

Wednesday, August 10, 2011

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Here is a pretty cool new campaign from New Balance to promote their first Flagship store in New York. To do it, they’ve created the “Urban Dash” iPhone app that challenges you to find hundreds of virtual batons throughout New York, before running to the new flagship store while still in possession of that baton. [...]

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Citroen DS4 Seekers: Hide and Seek Campaign

Tuesday, July 26, 2011

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Citroen have launched a new campaign for the DS4 called “DS4 Seekers” which is basically a huge game of hide and seek with virtual cars in the real world via mobile phones or online via Facebook. Each day players are given a virtual DS4 to hide on the real streets around them, and for every [...]

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