Tag Archive | "MMS"

M&M’s Internet Invasion Game

Monday, February 28, 2011


M&M’s are doing something a little different over in Denmark, utilising Bookmarklets (little Javascript apps that are launched from a bookmark) to help turn every website in the world, into part of the M&M’s “Space Heroes” internet invasion game. This style of creative strategy has been hotting up of late, with brands delivering interactive experiences accessible on any website. [...]

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M&M’S: Find Red On Google Street View

Sunday, November 7, 2010


BBDO Proximity in Canada have teamed up with M&M’s to create a new campaign based inside Google Street View called Find Red. Essentially it’s an online treasure hunt where people are required to find clues that will be seeded on the M&M’s YouTube, Twitter, Foursquare and Facebook pages over the next few weeks to help [...]

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Axe Day & Night: SMS & MMS print ad

Sunday, September 27, 2009


Lowe Ginkgo from Uruguay has come up with a great way to use SMS & MMS to engage their target audience for the latest print ad for the new Axe Day & Axe Night products. The print ads are censored, with the strapline: “One is suitable for general audiences. The other one is not.” Readers [...]

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M&M’s Launch Online Easter Egg Hunt

Wednesday, March 11, 2009

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M&M’s have launched a stylish new online easter egg hunt microsite called “Join The Hunt“. The campaign was produced by FirstBorn & Proximity for the Canadian campaign. The easter egg hunt is promoting their “Speck-tacular Eggs” product line with users hunting down 16 speckled eggs for their chance to win a trip to New York, Las Vegas [...]

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