Tag Archive | "MINI Alternate Reality Game Stockholm"

MINI Getaway ARG In Stockholm

Tuesday, November 2, 2010

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Every now and then you come across a campaign idea that’s seriously cool, and those ideas can’t always be Old Spice… But this new alternate reality game / iPhone app combo from MINI in Sweden is very very cool indeed. The game challenges you to hunt, catch and escape with a virtual MINI in Stockholm using an [...]

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