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><channel><title>Digital Buzz Blog&#187; McDonald&#8217;s</title> <atom:link href="http://www.digitalbuzzblog.com/tag/mcdonalds/feed/" rel="self" type="application/rss+xml" /><link>http://www.digitalbuzzblog.com</link> <description>Digital Campaigns, Online Marketing, Social &#38; More.</description> <lastBuildDate>Fri, 10 Feb 2012 12:55:30 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.0.1</generator> <item><title>McDonald&#8217;s: Time To Spy YouTube Campaign</title><link>http://www.digitalbuzzblog.com/mcdonalds-time-to-spy-youtube-campaign/</link> <comments>http://www.digitalbuzzblog.com/mcdonalds-time-to-spy-youtube-campaign/#comments</comments> <pubDate>Sun, 18 Sep 2011 00:47:48 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube Experiences]]></category> <category><![CDATA[Interactive YouTube Campaigns]]></category> <category><![CDATA[McDonald's]]></category> <category><![CDATA[McDonald's Campaigns]]></category> <category><![CDATA[McDonald's Time To Spy Campaign]]></category> <category><![CDATA[McDonald's Time To Spy YouTube Campaign]]></category> <category><![CDATA[YouTube Annotations]]></category> <category><![CDATA[YouTube Time To Spy]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8582</guid> <description><![CDATA[McDonald&#8217;s Australia has launched a new YouTube campaign called &#8220;Time To Spy&#8221; which is an extension of their latest TVC, and leverages annotations to create an interactive &#8220;I Spy&#8221; kind of game through multiple videos, and a bunch of levels, as you try to spy their famous characters. Level 1 starts with &#8220;Time To Spy [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/hugo-boss-webcam-youtube-experience/' rel='bookmark' title='Hugo Boss: Head Tracking YouTube Experience'>Hugo Boss: Head Tracking YouTube Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/miley-cyrus-with-youtube-annotations/' rel='bookmark' title='Miley Cyrus With YouTube Annotations'>Miley Cyrus With YouTube Annotations</a></li><li><a
href='http://www.digitalbuzzblog.com/mcdonalds-burger-roulette-concept/' rel='bookmark' title='McDonalds Burger Roulette App Concept'>McDonalds Burger Roulette App Concept</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mcdonalds-time-to-spy-youtube-campaign/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>McDonald&#8217;s: Dollar Drink Days Experiential</title><link>http://www.digitalbuzzblog.com/mcdonalds-dollar-drink-days-experiential/</link> <comments>http://www.digitalbuzzblog.com/mcdonalds-dollar-drink-days-experiential/#comments</comments> <pubDate>Sun, 07 Aug 2011 13:04:40 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Experiential Marketing]]></category> <category><![CDATA[Guerrilla Marketing]]></category> <category><![CDATA[Experiential Installations]]></category> <category><![CDATA[McDonald's]]></category> <category><![CDATA[McDonald's Dollar Drink Days Experiential]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8167</guid> <description><![CDATA[Here is a great idea to kick off the week, and while it&#8217;s not digital by any means, I&#8217;m sure you&#8217;ll enjoy it just the same! McDonald&#8217;s Canada have created a very cool experiential piece at an Alberta summer beach party, by unloading a massive ice sculpture. The catch is, this ice sculpture has over [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/saw-vii-photobooth-trap-experiential/' rel='bookmark' title='SAW VII: Photobooth Trap Experiential'>SAW VII: Photobooth Trap Experiential</a></li><li><a
href='http://www.digitalbuzzblog.com/malibu-drink-mixer/' rel='bookmark' title='Malibu Drink Mixer &#8211; Hear Your Drink'>Malibu Drink Mixer &#8211; Hear Your Drink</a></li><li><a
href='http://www.digitalbuzzblog.com/crysis-2-live-alien-invasions-experiential/' rel='bookmark' title='Crysis 2: Live Alien Invasions Experiential'>Crysis 2: Live Alien Invasions Experiential</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mcdonalds-dollar-drink-days-experiential/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>McDonald&#8217;s: Interactive &#8216;Pick N&#8217; Play&#8217; Billboard</title><link>http://www.digitalbuzzblog.com/mcdonalds-interactive-pick-n-play-billboard/</link> <comments>http://www.digitalbuzzblog.com/mcdonalds-interactive-pick-n-play-billboard/#comments</comments> <pubDate>Wed, 01 Jun 2011 14:44:11 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Outdoor Campaigns]]></category> <category><![CDATA[DDB]]></category> <category><![CDATA[Interactive Billboard]]></category> <category><![CDATA[Latest Technology]]></category> <category><![CDATA[McDonald's]]></category> <category><![CDATA[Mobile Phone]]></category> <category><![CDATA[Smartphone]]></category> <category><![CDATA[Stockholm]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7308</guid> <description><![CDATA[Here&#8217;s a great interactive outdoor campaign from DDB Stockholm for McDonalds. Pick N&#8217; Play offers the user a fun and interactive challenge where they can play for their favourite McDonald&#8217;s treat. Using a large interactive billboard users can control the game via their mobile phones enabling interaction with the billboard. By using the latest technology [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/contagion-real-bacteria-billboard-installation/' rel='bookmark' title='Contagion: Real Bacteria Billboard Installation'>Contagion: Real Bacteria Billboard Installation</a></li><li><a
href='http://www.digitalbuzzblog.com/prigat-real-time-smile-stations-digital-installation/' rel='bookmark' title='Prigat: Real Time Social Smile Stations Billboard'>Prigat: Real Time Social Smile Stations Billboard</a></li><li><a
href='http://www.digitalbuzzblog.com/saving-lives-interactive-digital-billboard/' rel='bookmark' title='&#8220;Saving Lives&#8221; Interactive Digital Billboard'>&#8220;Saving Lives&#8221; Interactive Digital Billboard</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mcdonalds-interactive-pick-n-play-billboard/feed/</wfw:commentRss> <slash:comments>8</slash:comments> </item> <item><title>McDonalds Burger Roulette App Concept</title><link>http://www.digitalbuzzblog.com/mcdonalds-burger-roulette-concept/</link> <comments>http://www.digitalbuzzblog.com/mcdonalds-burger-roulette-concept/#comments</comments> <pubDate>Mon, 30 May 2011 11:21:16 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Facebook Campaigns]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Student Work]]></category> <category><![CDATA[app concept]]></category> <category><![CDATA[burger roulette]]></category> <category><![CDATA[Concept]]></category> <category><![CDATA[Edi Inderbitzin]]></category> <category><![CDATA[Facebook App]]></category> <category><![CDATA[Facebook concept]]></category> <category><![CDATA[McDonald's]]></category> <category><![CDATA[Miami Ad School]]></category> <category><![CDATA[Shahak Shapira]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7269</guid> <description><![CDATA[This is another good concept from the Miami Ad School Europe. This student concept has been designed for McDonald&#8217;s and is a fun approach to a product finder app. The Facebook app, Burger Roulette, offers to help find the perfect burger for your mouth. You can then share this selection on Facebook. The app is [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/magnotes-social-annotations-concept/' rel='bookmark' title='Magnotes: Social Annotations Concept'>Magnotes: Social Annotations Concept</a></li><li><a
href='http://www.digitalbuzzblog.com/russian-facebook-roulette-app-concept/' rel='bookmark' title='Russian &#8220;Facebook&#8221; Roulette App Concept'>Russian &#8220;Facebook&#8221; Roulette App Concept</a></li><li><a
href='http://www.digitalbuzzblog.com/red-cross-miles/' rel='bookmark' title='Red Cross Miles: Social Donation Concept'>Red Cross Miles: Social Donation Concept</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mcdonalds-burger-roulette-concept/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>SlideShare: McDonald?s Social Media Strategy</title><link>http://www.digitalbuzzblog.com/slideshare-mcdonalds-social-media-strategy/</link> <comments>http://www.digitalbuzzblog.com/slideshare-mcdonalds-social-media-strategy/#comments</comments> <pubDate>Sun, 29 Nov 2009 11:40:36 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Industry Presentations]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Best Social Media Presentations]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[Heather Oldani]]></category> <category><![CDATA[McDonald's]]></category> <category><![CDATA[Social Media Strategy]]></category> <category><![CDATA[Social Strategy]]></category> <category><![CDATA[Strategy Brand Strategy]]></category> <category><![CDATA[twitter]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=2692</guid> <description><![CDATA[McDonald&#8217;s hasn&#8217;t over played their hand in the social space so far, and that&#8217;s probably a good thing for most brands to consider when getting into social media. What I like about the McDonald&#8217;s approach so far, is that they are there listening, have become willing conversationalists and are activating engagement, BUT are not trying to be [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/zero-to-60-fords-social-media-strategy/' rel='bookmark' title='Zero to 60: Ford&#8217;s Social Media Strategy'>Zero to 60: Ford&#8217;s Social Media Strategy</a></li><li><a
href='http://www.digitalbuzzblog.com/slideshare-what-the-fk-is-social-media-now/' rel='bookmark' title='SlideShare: What the F**k is Social Media NOW?'>SlideShare: What the F**k is Social Media NOW?</a></li><li><a
href='http://www.digitalbuzzblog.com/slideshare-social-media-around-the-world-2011/' rel='bookmark' title='SlideShare: Social Media Around the World 2011'>SlideShare: Social Media Around the World 2011</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/slideshare-mcdonalds-social-media-strategy/feed/</wfw:commentRss> <slash:comments>7</slash:comments> </item> <item><title>McDonald&#8217;s Viral Ad With Pharrell Williams</title><link>http://www.digitalbuzzblog.com/mcdonalds-viral-ad-with-pharrell-williams/</link> <comments>http://www.digitalbuzzblog.com/mcdonalds-viral-ad-with-pharrell-williams/#comments</comments> <pubDate>Thu, 26 Mar 2009 10:45:47 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Best Viral Campaigns]]></category> <category><![CDATA[McDonald's]]></category> <category><![CDATA[McDonald's Viral]]></category> <category><![CDATA[Paris]]></category> <category><![CDATA[Viral Ads]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=860</guid> <description><![CDATA[McDonald&#8217;s seems to have launched an interesting viral ad with Pharrell Williams? It was discovered just 2 days ago and already has about 500,000 views and thousands of comments. Not sure what to make of it at the moment, but the second I have an opinion, i&#8217;ll be sure to let you know! Viral Campaign [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mini-clubman-viral-ad-fake/' rel='bookmark' title='MINI Clubman Viral Ad &#8220;Fake&#8221;'>MINI Clubman Viral Ad &#8220;Fake&#8221;</a></li><li><a
href='http://www.digitalbuzzblog.com/a-unique-view-on-viral-campaigns/' rel='bookmark' title='A Unique View On Viral Campaigns&#8230;'>A Unique View On Viral Campaigns&#8230;</a></li><li><a
href='http://www.digitalbuzzblog.com/the-300-chat-roulette-killer-viral/' rel='bookmark' title='The $300 Chat Roulette &#8220;Killer&#8221; Viral'>The $300 Chat Roulette &#8220;Killer&#8221; Viral</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mcdonalds-viral-ad-with-pharrell-williams/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>
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