Tag Archive | "marketing"

CinePrint: Lexus ES Interactive Video Print Ad

Friday, October 12, 2012

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After doing a double take on this interactive print ad, I’m asking myself is this the world’s coolest and perhaps most innovative print ad or is the actually the complete opposite? My gut reaction is ‘super cool’ but then logic sets in and I’m wondering a few things… The first being, who’s reading a physical [...]

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Pursuit of Passion: Diversity in Advertising

Friday, November 26, 2010

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“Pursuit of Passion: Diversity in Advertising” is an inspiring short film that aims to inform young people who are looking for a career in advertising/marketing, about the business. The movie brings some of the biggest agencies (TBWA\Chiat\Day, Ogilvy & Mather, Y&R, McCann Erickson, BBH..) and their talented creatives together to emphasize the lack of current [...]

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PwC: 13th Annual Global CEO Survey

Wednesday, January 27, 2010

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PwC released their inspirational 13th Annual Global CEO Survey. Its a great source for advertisers, marketers, managers and much more. You can find a lot of valuable content such as industries insights, CEO interviews, short-long term strategies… You can check out or download the survey here.

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PwC: 13th Annual Global CEO Survey

Wednesday, January 27, 2010

0 Comments

PwC released their inspirational 13th Annual Global CEO Survey. Its a great source for advertisers, marketers, managers and much more. You can find a lot of valuable content such as industries insights, CEO interviews, short-long term strategies… You can check out or download the survey here.

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Fluent: Razorfish Social Influence Marketing Report

Tuesday, July 14, 2009

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Razorfish releases another amazing report about social influence marketing. It?s an inspiring and great read, below are just a few key topics from the report: ? The Razorfish Social Influence Survey, which unearths the importance of social media ininfluencing purchase decisions. ? A feature on how social media is becoming both a paid and unpaid [...]

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Homeless & Young Lions In Cannes

Tuesday, May 26, 2009

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To show business and marketing professionals they can improve their businesses with good ideas, two brazilians – Bob Ferraz and Marcelo Melo, working for Fisher (in Portugal) – created a gorgeous campaign for an unusual client, Mr. Felix. Result: silver in the Cannes Young Lions and a huge ROI for Mr Felix. Watch it and [...]

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The Economist On Advertising Presentation

Monday, January 12, 2009

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Presentation of The Economist explaining why in times of crisis, brands must invest in marketing rather than save money and cut back on advertising spend. It’s a great read and something you will want to share around, make sure you download the presentation. Check out the presentation here

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Compare The Meerkats Digital Campaign

Friday, January 9, 2009

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I love this campaign. It’s bold, it’s quirky and best of all, it’s usually the type of campaign that a client never buys (this time they did), particurally when its website and URL’s can easily be confused or misheard. The Compare The Meerkats Campaign is basically a play on Compare the Market (car insurance) that [...]

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Fethi Uluak

Friday, January 2, 2009

2 Comments

            Fethi is senior creative with a backround in integrated campaigns and online platforms. Previously he worked at Achtung! and JWT Amsterdam where he created award-winning campaigns for Volkswagen, Vodafone, BMW, Heineken, KitKat among others. He does concept, art direction and design for: - Digital and integrated campaigns - Device-agnostic web [...]

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