Tag Archive | "Levis"

Levi’s New ‘Friends Store’ Social Shopping Site

Thursday, April 22, 2010


With the new Facebook “like” plugin launched last week, Levi’s have jumped in to created a social shopping experience. They’ve integrated the new “like” feature with every product on the site so at a quick view, you can see the number of facebookers who like the item and also cast your own vote. On individual product pages, [...]

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Ispy Levi’s Twitter Campaign Case Study

Tuesday, December 22, 2009


This is a little old now, but I’ve been meaning to post it for months! It’s the iSpy Levi’s Twitter Campaign Case Study from their innovative social play earlier this year. Levi’s sent out hand selected people in their signature jeans across Australia and New Zealand while clues were released through twitter as to their [...]

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Levi’s: Go Forth Experience

Tuesday, October 13, 2009


Wieden Kennedy & Levi’s have launched a serious brand experience campaign that mixes online and offline with treasure hunts and problem solving challenges in this hugely detailed online competition based on the legendary Grayson Ozias IV, an American explorer from the 1890s and friend of Levi Strauss’ nephew Nathan. It’s essentially a massive treasure hunt [...]

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