Tag Archive | "Interactive Experience"

Lexus Dark Ride: Digital Experience

Monday, May 17, 2010

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Lexus has just launched a new interactive action experience called: Dark Ride to help promote their newest model, the Lexus CT200h hybrid. The website contains cutting edge technology like user pannable film sequences, webcam + microphone integration, personalised trailers, and Facebook connect integration. The aim of the campaign is to build hype around young people who are interested in driving ecofriendly [...]

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Hail The Villain Band Experience

Friday, April 23, 2010

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Most band websites are all the same. Same type of content. Same type of design style. But this new site from Grand Creative and Rune Entertainment for a band called Hail The Villain, is something a little different. It’s an immersive experience from the first screen that asks you for webcam access. The site blends a mix of comic [...]

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Volkswagen: Pak de Polo

Tuesday, July 21, 2009

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Volkswagen Holland launched a great new campaign called ”Pak de Polo”. Its a real life interactive campaign, where a new model Polo travels across Netherlands for 8 days. Along the way, anyone who spots the car (between 9am to 9pm), can signal the current driver to stop the car and you can take his place! [...]

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Walt’s Warning: Interactive Experience Site

Monday, March 2, 2009

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The new Walt’s Warning Interactive Experience website from Sony Pictures Television & AMC has been launched as an online viral/interactive experience, promoting the popular “breaking bad” Tv show. It’s a great full video site and is viewed in the first person as you are taken hostage in walt’s old winnebago complete with chemical lab, so it’s [...]

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