Tag Archive | "Interactive Experience"

Lexus Dark Ride: Digital Experience

Monday, May 17, 2010

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Lexus has just launched a new interactive action experience called: Dark Ride to help promote their newest model, the Lexus CT200h hybrid. The website contains cutting edge technology like user pannable film sequences, webcam + microphone integration, personalised trailers, and Facebook connect integration. The aim of the campaign is to build hype around young people who are interested in driving ecofriendly [...]

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Hail The Villain Band Experience

Friday, April 23, 2010


Most band websites are all the same. Same type of content. Same type of design style. But this new site from Grand Creative and Rune Entertainment for a band called Hail The Villain, is something a little different. It’s an immersive experience from the first screen that asks you for webcam access. The site blends a mix of comic [...]

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Volkswagen: Pak de Polo

Tuesday, July 21, 2009


Volkswagen Holland launched a great new campaign called ”Pak de Polo”. Its a real life interactive campaign, where a new model Polo travels across Netherlands for 8 days. Along the way, anyone who spots the car (between 9am to 9pm), can signal the current driver to stop the car and you can take his place! [...]

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Walt’s Warning: Interactive Experience Site

Monday, March 2, 2009


The new Walt’s Warning Interactive Experience website from Sony Pictures Television & AMC has been launched as an online viral/interactive experience, promoting the popular “breaking bad” Tv show. It’s a great full video site and is viewed in the first person as you are taken hostage in walt’s old winnebago complete with chemical lab, so it’s [...]

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