Tag Archive | "Ikea"

IKEA Now Offers Virtual Weddings Online

Monday, April 13, 2015

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Brilliant. IKEA has just about everything you can imagine, and now, they even offer virtual weddings! All through their new ‘Wedding Online’ service, where users can select from a range of beautiful locations, decorated to the max with IKEA products tapping new trends, before connecting with Facebook, and live-video streaming in their friends and family [...]

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IKEA: The 2015 Catalogue Experience

Thursday, September 4, 2014

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So, with the iPhone 6 just about to launch, IKEA have taken to the stage to launch their 2015 Catalogue just as if it was the world’s best gadget, in a complete Apple Spoof, filming the explanation of how their catalogue was engineered to perfection… Including classic language like ‘tactile touch technology’, ‘eternal battery life’ [...]

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IKEA: The Time Travel Experiments

Tuesday, August 26, 2014

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So IKEA has taken a new angle with their online content strategy, introducing ‘The IKEA Time Travel Experiments’ online video series where they bring in a hypnotist to take IKEA customers on a journey through time, right in their store… The link of course, is that no matter what, you’ll always find your future bedroom [...]

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IKEA: The Instagram Catalogue Website

Sunday, July 6, 2014

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IKEA in Russia have created an ‘Instagram Catalogue Website’ for their latest range of products; IKEA PS 2014 (a 34 piece designer collection). And with over 15,000 followers in just a few days, it’s taking off! Here’s how it works… They’ve created an Instagram account that functions and pretty much looks like a website, using [...]

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IKEA: The Social Catalogue Campaign

Monday, January 13, 2014

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Here’s a neat way to get people sharing your content, for IKEA, that came in the form of a ‘Social Catalogue’ campaign that challenged people to grab a catalogue and take a photo of your favourite pieces of furniture, before snapping a photo for your chance to win it. Sure, we’ve seen things like this [...]

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IKEA Klippbok: An iPad Scrap Book

Sunday, December 2, 2012

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Women love scrapbooking and they also love IKEA, so mixing those two things together is sure to be a winner right? Introducing Klippbok by Ikea, an iPad App based scrap book that allows you to create just about anything, from the entire range of IKEA products, colour swatches and special ranges. So now you can [...]

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IKEA: The 2013 Interactive Catalogue App

Thursday, July 19, 2012

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Here’s a nice move from IKEA to add some interactivity to their catalogues. This video shows a preview of their new app that will bring the IKEA catalogue to life with a collection of additional content for viewers. Users can download the IKEA app and use it to unlock videos, interactive experiences, photo galleries and [...]

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IKEA: The World’s Biggest Banner Ad

Tuesday, April 24, 2012

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I’m really glad agencies are still trying to innovate and be extra creative inside banner ads, they are begging for it as a whole, and a great banner easily becomes brilliant! Every month or so someone sends through a banner ad cool enough to post and today is that day. Presenting… IKEA’s smallest store in [...]

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IKEA: Multi-View Interactive Kitchen Stories

Monday, April 9, 2012

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I love this piece from IKEA in Russia. It’s not easy to create new, interesting ways to allow users to explore kitchens and the various accessories, but if anyone can do it, it’s IKEA, who’ve got a rich history in doing so. And again, they’ve created a new way for users to experience their kitchen [...]

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IKEA BERÖRA: The iPad Glove Kit

Monday, March 12, 2012

7 Comments

Here’s a nice little campaign from IKEA in Norway to launch the iPad version of the IKEA-catalogue. They created a brand new IKEA product called “BERÖRA”, it´s a simple sewing kit with a special conductive thread to sew into the index finger of gloves. This transforms your gloves enabling them to work on a touch-screen, [...]

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