Tag Archive | "iAds"

BMW iAd: Explore the i8 Concept Car in 3D

Sunday, February 12, 2012

2 Comments

I’m on a mission to post every iAd I stumble across, well at least that’s what I wanted to do when interactive ads on mobile devices were just seeing the light of day, and I probably haven’t done a great job of doing it, so here’s to fixing that moving forward… First up… an interactive [...]

Continue reading...

Amnesty International iAd: Slide to Unlock

Saturday, November 12, 2011

1 Comment

It looks like the “Slide to Unlock” iOS feature is becoming a popular creative feature for iAds. Amnesty International created this iAd in Sweden’s largest newspaper, DN, where readers are presented with an image of a prison cell and prisoner inside… The iAd prompts interaction by utilising the iOS “Slide to Unlock” graphic, which when [...]

Continue reading...

Anti-Fur iAd Campaign From Austria

Thursday, May 5, 2011

5 Comments

I know these topics usually cause all sorts of debate, but hold that for just a moment, and enjoy this smart little “mock” iAd for VGT (an association combating animal factories in Austria) in an iPad magazine called Datums. The iAd features a girl modeling a large fur coat, but as you go to swipe [...]

Continue reading...

Next-Gen Immersive 3D iAds

Saturday, March 19, 2011

4 Comments

While you will have seen some pretty high-end iAds on Digital Buzz, iAds that tell stories through microsites, animations or even games… This new iAd platform from Cooliris and InMobi is built to deliver shorter, sharper, immersive 3D product experience ads in competition to what we’ve been accustom to with the big budget, rich experience [...]

Continue reading...

AXA: Interactive TV iAd Experience

Monday, March 7, 2011

6 Comments

Here is another pretty cool campaign from AXA in Belgium on the back of some great recent work. It’s what they are calling an iMmercial, which makes no sense, but sounds fantastic, creating an interactive experience from a live TV ad using QR codes and your iPhone. When you scan the QR code during the TV [...]

Continue reading...

AXE Excite iAd Demo

Tuesday, March 1, 2011

5 Comments

Here is AXE’s first iAd, launched as part of their latest campaign (see below, they are the European version of Lynx). On first impression it’s not nearly as in depth and engaging as some of the previous iAds I’ve posted, it’s essentially just serving as a branded content piece. The app lets you engage with the famous AXE angels [...]

Continue reading...

Renault “Twizy” iAd Demo

Monday, December 27, 2010

3 Comments

Check it out, this is the very first iAd produced for Europe, and also an iAd advertising first for Renault, who has taken a huge leap forward with it’s new “Twizy” electric concept car. The iAd, like the very few before it, is quite simple to interact with, visually quite punchy, and has enough depth [...]

Continue reading...

Nissan Juke iAd Demo Experience

Monday, November 29, 2010

5 Comments

You may have already seen this, but dead set, if this isn’t the best iAd campaign to date, then it’s certainly the best ever iAd Demo video, and that might just be pretty dam tough to beat! Nissan have been growing more and more innovative with their marketing of late, and were the very first Apple partner [...]

Continue reading...

AXA: When iAds Meet Print Ads

Wednesday, September 29, 2010

8 Comments

I thought this was a really cool way to engage an audience from a print ad. AXA Insurance in Belgium recently released an iPhone app designed to help people in the event of an accident, and to get their customers attention, they decided to launch it in an innovative kind of way… They bought traditional [...]

Continue reading...

The Nissan Leaf iAd Demo Video

Monday, July 12, 2010

2 Comments

Yes, sorry, I’m slightly late in posting this, but I thought it would be better that I archive on Digital Buzz than just let it be lost deep in my twitter favourites. So this is the full video demo of the Nissan Leaf iAd, showing everything from how iAd banners sit in-app right through to [...]

Continue reading...

True Blood: Rich Media iPhone Ad

Sunday, June 13, 2010

1 Comment

I’m yet to see many good rich media (in app) iPhone ads, so this feels like a great execution in a very relevant space on the Variety.com iPhone App in the lead up to the launch of True Blood Season 3. When the ad appears, any touch to the screen leaves a bloody print. The ad gives [...]

Continue reading...