Tag Archive | "Goodby Silverstein & Partners"

Doritos: Asylum 626

Tuesday, September 22, 2009

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After the succes of the Hotel 626 campaign, Doritos has launched a new online experience, the Asylum 626. The Campaign is created by Goodby, Silverstein & Partners and produced by B-Reel. The new website is still scary and divided into stages where you have goals to meet and puzzles to unravel. You can interact via [...]

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Comcast’s Dream Big Campaign

Thursday, March 5, 2009

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Comcast?s Dream Big Campaign, the new advertising campaign called ??Dream Big (Sing-a-Long)?? has great art direction and a brilliant idea at its core, with all illustrations prepared by ??This way up?? and the directors Smith & Foulkes have done an amazing job. It?s an integrated marketing campaign which includes a number of TV spots and an amazing website. The goal of [...]

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Frito-Lay Campaign: Made For Each Other

Thursday, February 19, 2009

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Goodby Silverstein & Partners have just launched another amazing site, this time for Frito-Lay in the US. The campaign is about promoting the bond between chips & dips which leads to the “Made for each Other” campaign name. There is some great animation, illustration and 3D work across three worlds and a multitude of quirky characters [...]

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Hyundai Genesis Coupe Website – Edit Your Own

Sunday, February 1, 2009

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Hyundai will debut five new 30-second spots during the Super Bowl – featuring the Genesis Sedan & Genesis Coupe. The campaign includes a slick online component at www.EditYourOwn.com which allows visitors to create their own version of a Genesis Coupe ad called ?Epic Lap???, to be shared with friends and posted to social networking sites. Possibly one of the [...]

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