Tag Archive | "FIAT"

Fiat: Street Evo iPhone App Case Study

Tuesday, May 3, 2011

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Here’s a great iPhone app from Leo Burnett Madrid. To promote the new Fiat Punto Evo to a tech savy target market they came up with this mobile app that treats road signs like QR Codes. By capturing the signs with the app, users get information on various features of the Evo. For example; a [...]

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One Show: Fiat Eco Drive Wins Best In Show

Tuesday, May 12, 2009

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FIAT has won best in show for the interactive category of the One Show with “Eco Drive” by AKQA. A very cool site / app that allows you to plug in a USB to your car (FIAT ofcourse) while driving, then plug it into your computer and sync with the app, which then gives you [...]

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