industry news, social media, insights, and other great digital trends from all over the world.
Tag Archive | "Facebook"
Red Cross Miles: Social Donation Concept
Red Cross Miles from Angeliki Karnoupaki on Vimeo. Here is a nice little concept for Red Cross by a few students from the Miami Ad School in Europe. Instead of asking people to donate money the students came up with a concept whereby people could donate their air miles to transport Red Cross staff, therefore [...]
Continue reading...Facebook Blood Groups: Emergency Donations
Wednesday, May 18, 2011
Facebook groups?! I can already here you saying it… Well, they might actually still be relevant for something, and here is a really simple, really smart campaign that helps demonstrate just that. It’s called Facebook Blood Groups, a campaign aimed at acquiring group members based on blood type, so that when the government’s NATAL trauma [...]
Continue reading...Nike Shout: Game Day Social Installation
Tuesday, May 17, 2011
This digital/social installation goes back a few months now, but a lot of you guys might not have had the chance to see it, with the campaign created out of Asia by Ogilvy Singapore. Nike Shout was a social installation designed to give fans a real voice, in real-time, on game day. With fans submitting [...]
Continue reading...Infographic: The Value of Social Commerce
Monday, May 16, 2011
Here’s the latest social commerce infographic showing some compelling stats as to why brands are sitting up and taking notice of the potential ROI that social commerce can drive for them. This infographic was created by Spinback (e-commerce sharing plugins), which is now part of Facebook marketing company Buddy Media. We’ve seen a few of [...]
Continue reading...The Vodafone Pixel Hunt
Friday, May 13, 2011
This was a great little promo for Vodafone’s release of the LG Optimus in Germany, created to help highlight the quality of the 5 mega pixel camera. The promotion was called the Vodafone Pixel Hunt, and was based around an online game that held a 5 Million Pixel image that just happened to be holding [...]
Continue reading...FRAMED* Digital Art iPhone App
Wednesday, May 11, 2011
This is a pretty cool concept from design agency Tha Ltd. They have developed Framed* a ‘platform for new art forms’ which lets you display digital art including interactive art, web applications, motion graphics and illustrations on giant screens. Framed* consists of an iPhone app that links to a 40 inch Samsung LED display, allowing [...]
Continue reading...Carlsberg launches global digital campaign
Sunday, April 17, 2011
Over in the UK Carlsberg has kicked off their new campaign with a couple of pretty big 3D projection mappings. The first being on the iconic White Cliffs of Dover and the second on the face of the famous Liverpool Street Station.
Continue reading...Cellcom: Live “Interactive” Facebook Concerts
Tuesday, April 12, 2011
Cellcom, Israel’s largest telco has launched a series of live, interactive Facebook concerts to be broadcast each night for two hours. Cellcom are inviting the very best bands and performers in the country to play live to thousands of awaiting Facebook fans, who will in turn, be beamed in via webcam and empowered to make [...]
Continue reading...Fanta “Chase” 3D Projection Mapping, Dubai
Tuesday, April 5, 2011
The guys at Memac Ogilvy, Dubai have launched a new online campaign for the Coca-Cola brand Fanta with this Fanta Chase 3D Projection Mapping stunt at Dubai Mall, which is pretty cool. This regional launch of the Fanta Chase campaign is part of a global roll out of the new “More Fanta, Less Serious” approach [...]
Continue reading...Case study: Standard Charted’s Facebook Game
Thursday, February 17, 2011
Standard Chartered Bank embraced social media with a campaign in the United Arab Emirates. In order cut through the clutter of Ramadan advertising they turned to Facebook to create an engaging and interactive campaign.
Continue reading...Flip Video: Facebook Profile Video
Wednesday, February 16, 2011
Here’s a cool Facebook campaign from Flip Video Singapore. They’ve just launched this Flip Your Profile app on Facebook which allows users to upload a profile video. With this app Flip Video have fused an engaging video platform into the world’s largest social network site. This app has huge amounts of potential and has been well designed in terms [...]
Continue reading...Barbie & Ken Get Social
Sunday, February 13, 2011
With the arrival of Valentine’s Day it seemed appropriate to mention the digital campaign that Mattel have recently launched. I’m imaging that the majority of you won’t be Barbie and Ken fans however it’s hard to ignore the clever use of social channels in this fun and well integrated campaign. The world’s largest toy company [...]
Continue reading...Video projection QR code launches music album.
Wednesday, February 9, 2011
Last Thursday, before the Super Bowl hype had fully set in and submersed us in advertising noise, RedLaser and Lupe Fiasco took over Union Square in New York with video projections, lasers and a custom QR code to promote the upcoming release of the artist’s latest album, Lasers.
Continue reading...Facebook Gaming: 10 Facebook Games Stats
Monday, February 7, 2011
With Cityville reaching 100 million users in just 42 days (that’s 7x the number of people that live in the world’s largest city, Shanghai<Massage Shanghai>) it’s hard to ignore the continued Facebook gaming growth. Whether you love Facebook games or hate them they are fast becoming an integral part of the user experience. Social games-driven virtual goods [...]
Continue reading...Facebook Statistics, Stats & Facts For 2011
Tuesday, January 18, 2011
Facebook Statistics, Stats and Facts for 2011 are starting to roll out, and here is the first infographic to wrap them all up thanks to Online Schools. With over 500 million users, Facebook is now used by 1 in every 13 people on earth, with over 250 million of them (over 50%) who log in [...]
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Thursday, May 26, 2011
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