Tag Archive | "Facebook"

Vodafone: Christmas Laser Graffiti

Thursday, December 22, 2011

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Here’s a great Christmas campaign from Vodafone Ireland, bringing together social media, projection mapping and street art to encourage their Facebook community to hit the streets. Vodafone enlisted digital agency Cybercom to help them create something different this Christmas. The experience started with “Make Someone Happy” on the Vodafone Playground Facebook page which, over the [...]

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Infographic: Social Media Holiday Purchases

Wednesday, December 21, 2011

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Here’s an interesting Christmas shopping themed infographic that shows the power of social recommendations around the holiday season. Mr. Youth, a word-of-mouth marketing firm, surveyed around 4,500 adults and found that social media has been a key driver of Christmas gift purchases this year. A few interesting take outs are: 66% of Black Friday purchases were a [...]

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Toyota: The Fastest Painted Website

Monday, November 21, 2011

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Now this is pretty cool. This ‘making of’ video shows how Toyota have created a painted website that streams in real time. The site will be live until 26th November and you can interact with the site and see real time results. If you ‘Like’ or ‘Tweet’ you can see the site light up. Check [...]

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Facebook Timeline: Visual Check-In Logos

Thursday, November 17, 2011

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With Facebook’s new timeline you’ll have seen all sorts of creative ways to use the new header space. But what about that huge MAP page? Well, the guys from Publicis e-dologic in Israel thought they’d try to experiment with something a little different, creating Check-In logos!

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Infographic: The Social Commerce Timeline

Sunday, November 13, 2011

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Here’s a nice infographic from Useful Social Media that shows the Social Commerce journey from back in February 2007 when the first virtual gift was sold on Facebook. Some of the infographic highlights include: Dec 2008 – Dell claimed $1 Million revenue in sales via Twitter Jul 2009 – Facebook’s first retail transaction via 1800-Flowers [...]

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Volkswagen: The Fanwagen

Wednesday, November 2, 2011

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Choose, Build, and drive away with it… This is the tagline of our new campaign, called “the Fanwagen”.Volkswagen the Netherlands invites its fans to vote for their all-time favorite model. As a reward, it rebuilds this model in a one of a kind edition: the Fanwagen. Whether they vote for the classic van the T1 [...]

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Infographic: Social Media Sharing Trends

Sunday, October 16, 2011

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Here’s a nice little Infogrpahic from AddThis (1.2bn monthly users) on their 5th birthday to visualise user behaviour around social media sharing trends of content across the social web. Here are a few great facts; Peak hour for shareable content is 9:30am, Wednesday is said to be the most sharable day, most users will click shared content [...]

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Video: No Facebook without the Dutch?

Thursday, October 6, 2011

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So how would the Dutch National Maritime Museum announce the launch of their Facebook page? Well, by challenging the entire existence of Facebook itself, and considering that the Dutch discovered and settled a whole lot of the world maybe they’ve got a point here… Ok, so maybe not exactly, but for a Maritime Museum, I’m [...]

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LEGO Meets Augmented Reality Gaming App

Tuesday, October 4, 2011

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Could this be the future for LEGO as this classic brand innovates into the electronic gaming world? This video introduces LEGO’s “Life of George” the world’s first interactive game combining real LEGO bricks with apps for your iPhone. The clever thing about this game is it’s simplicty, LEGO have kept the game accessible to a [...]

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Introducing The New Facebook Timeline

Saturday, September 24, 2011

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So here it is. The new Facebook Timeline, which will ultimately replace your current profile. Dual columns, maps, check-ins, photos, video, apps, galleries, likes, activity feed and even quick-scroll timeline control. A whole new way to experience your social history, and to present the future. Initial thoughts… Wow. This is going to shake things up. [...]

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Twitterblitz for Sartalics: Digital Flash Mob

Sunday, August 7, 2011

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Have you ever wanted to demonstrate sarcasm in an e mail, tweet or in a Facebook post? Well three New York interns working at Bartle Bogle Hegarty (BBH) are trying to make this possible with the introduction of Sartalics, a font to signify a sarcastic tone. In order to give this movement the best possible [...]

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Will Facebook’s Video Chat Change Everything?

Monday, July 11, 2011

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You’ve probably already heard about Facebook Video Calling, I meant to post it up last week but just couldn’t find the time, but for those who’ve not actually seen it… Here is Facebook Video Calling… While it might not initially excite you, I think Facebook Video Calling will have a profound influence on the way [...]

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Doritos: The Dip Desperado Advergame

Sunday, July 10, 2011

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It’s not very often that you see a TVC that promotes a Facebook app so it was very exciting to see this latest Doritos integrated campaign offering from the UK. First of all the TVC is fun to watch and tells a moving story of the rise and fall of Esteban Ortega, a professional Dorito [...]

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Facebook and Twitter in Real Life: Video

Monday, June 13, 2011

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This is a great video that takes Facebook and Twitter and puts them into the real world, acting out everything that you would do on those networks. Whether it’s a ‘Like’ or a ‘Follow’, it’s all included here. It’s a fun way to showcase how odd our online behaviour can seem when it’s taken out [...]

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Sony Ericsson Xperiments Case Study

Saturday, June 11, 2011

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Check out this case study from Sony Ericsson Australia. To launch their new range of Xperia smartphones they decided to embrace social media and create something engaging for their audience. Unfortunately due to technical difficulties in the past there was some pretty bad brand sentiment on their Facebook page. To overcome this Iris Sydney created [...]

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