Roadtrip Forever is a personalised experience for you and your best friend where nothing is off limits, highlighting just what can happen if you aren’t focused on the roads as a teenager. The campaign takes users on a journey through an interactive film and Facebook experience with your best friend, to deliver a road safety [...]
Continue reading...Monday, April 8, 2013
Introducing Facebook Home, which is Facebook’s own custom version of Android, tightly integrating the social network into the very fabric of the Android platform, so that you almost never even need to use the Facebook app itself. And from first glance, if you’re a power user, this is going to be very cool, and for [...]
Continue reading...Thursday, January 10, 2013
As we kick off 2013 it’s good to recap some of the impressive stats from 2012. Here’s a great infographic that visualises a piece by the Huffington Post – 100 Social Media Statistics to kick off 2013. A few of the highlights are: 1 Million websites have integrated with Facebook 23% of users check Facebook 5 times [...]
Continue reading...Wednesday, October 10, 2012
Just 4 years ago, in 2008, Facebook had just 100 million users, last week we saw the release of their first ever ad campaign,Things That Connect Us celebrating the billion fan milestone. Here’s a nice infographic that summarises some of the facts behind this extraordinary platform: There have been 140.3 billion friend connections 219 billion [...]
Continue reading...Friday, October 5, 2012
Here’s Facebook’s first advertising campaign, ‘The Things That Connect Us’ due to roll out to over 13 countries around the world, celebrating 1 billion users by looking back at the physical things that connect us, and how Facebook is now enabling the same. Essentially it’s a 90 second brand film, rather than an ad campaign, [...]
Continue reading...Monday, September 3, 2012
This is perhaps the coolest (and scariest) piece of social innovation I’ve seen in a while now and easily the best thing since RFID tags were linked to Facebook. FaceDeals is a deal platform and hardware solution combined to deliver check-in deals based of facial recognition detection when customers walk through the doors, automatically checking [...]
Continue reading...Sunday, July 29, 2012
Here is the latest Intel social experience, this time as ‘Me The Musical’ where a simple Facebook Connect generates a pretty catchy animated musical video powered by the content on your timeline. Telling a story from the day you were born through to today, highlighting various global hits, technology feats like the start of the [...]
Continue reading...Sunday, July 15, 2012
Here’s a nice app idea that lets users easily share their night with their social networks. Olmeca Tequila have teamed up with Amsterdam Worldwide and created NightTag. NightTag aggregates your party experience and integrates nicely with Facebook offering a new way to share directly to your wall in one photo post. With the app you [...]
Continue reading...Wednesday, July 11, 2012
Here’s a great innovative way to engage fans, from band MNDR, as they take users on a journey with them in a new music video. The interactive video is made to look like an iPhone text exchange, pulling in Facebook data and information around your hometown and job to create personalised posts and texts between [...]
Continue reading...Tuesday, July 3, 2012
Renault Netherlands wanted to promote their Facebook page with their latest campaign, they enlisted the help of agency Dorst & Lesser who developed this nostalgic Facebook campaign around the character Grandma Hilda. The Facebook campaign focused around the story of Hilda and her Renault 4. The concept of the story was that Hilda had loved [...]
Continue reading...Thursday, June 21, 2012
It’s great when a brand puts some effort into their milestone celebrations and here’s a nice one from Vodafone Ireland as they reached 100,000 Facebook likes and 20,000 Twitter followers. Vodafone created this video to say thanks to their fans. The video features 10,000 sim cards with some great stop motion video footage. The sim [...]
Continue reading...Friday, June 15, 2012
Here’s a fun app idea from Guaraná Antarctica, who recently launched the Ex-Lover Blocker app for iPhone, which gives friends the tools they need to help their heartbroken mate get over an ex-girlfriend/boyfriend. The app, created by DDB Brazil, blocks the ex’s phone number so that the heartbroken mate can’t call their ex, if they [...]
Continue reading...Friday, June 8, 2012
There have been whispers for a while on this one, but Sean Parker’s new startup venture is now live, it’s called AirTime, and comes complete with a new $25m round of funding to kick it off. So what the hell is AirTime? Well, lets not kid ourselves, it’s like Chat Roulette for Facebook… AirTime aims [...]
Continue reading...Wednesday, April 25, 2012
Last week we wrote about the Smart Car Twitter Ads from Argentina, it was some what of a Flipbook in the Twitter stream… Today, Volkswagen has one for the Amarok, but in the shape of a Facebook Flipbook. This one, utilising the Facebook Photo Gallery, takes it to the next level with 200+ images that [...]
Continue reading...Monday, April 16, 2012
What social media sites are popular with the Fortune 500 companies? Here’s a nice infographic from Go-Gulf.com that shows some key social media statistics for the big corporate players. A few key points: Only 23% have a corporate blog 58% have an active corporate Facebook account 62% have an active corporate Twitter account and have tweeted from [...]
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Thursday, May 16, 2013
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