Tag Archive | "Facebook Campaigns"

The Alzheimer’s Facebook Timeline Experience

Thursday, January 30, 2014

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A very cool way to raise awareness of Alzheimer’s Disease on Facebook, Alzheimer Nederland, the Dutch organisation for Alzheimer’s Disease has launched a Facebook Timeline Hack that takes photos from hugely popular real-world events and photoshops hundreds of people into photos at events they’ve never been to, before posting them to Facebook and tagging them [...]

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The Most Powerful Arm Ever Invented

Thursday, April 4, 2013

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Here’s a powerful piece of digital convergence that has been created to petition the Australian Government to fund clinical trials for a genetic disease called Muscular Dystrophy, that attacks the muscles of young kids around the world. A robotic arm has been created, which is tasked with translating your Facebook name, into physical signatures on [...]

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Delta Lingerie: First Facebook Poke Campaign

Monday, January 7, 2013

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The new Facebook Poke App is going to provide agencies with all sorts of new and innovative ways to get a special, one time message out there, even if its not available at mass as yet (you can only Poke 40 people at a time, before having to record an entirely new message). So check [...]

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Intel ‘Me The Musical’ Facebook Experience

Sunday, July 29, 2012

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Here is the latest Intel social experience, this time as ‘Me The Musical’ where a simple Facebook Connect generates a pretty catchy animated musical video powered by the content on your timeline. Telling a story from the day you were born through to today, highlighting various global hits, technology feats like the start of the [...]

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Domino’s: The Social Pizza

Sunday, March 18, 2012

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Tomorrow Domino’s Pizza in Australia will launch a new campaign on Facebook called “The Social Pizza”, this ‘Social Pizza’ app will allow their 500,000 fans to create a custom-made pizza which will feature on the real Domino’s Menu. Facebook fans will be building the pizza by voting on their favourite crust, sauce and ingredients. The [...]

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Domino’s Think Oven: Innovation Sourcing

Friday, February 10, 2012

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Domino’s have always claimed an innovation story, in fact a lot of their best selling products have come from store staff, not the head office chefs. Looking beyond just Domino’s, most businesses now attract innovative ideas via their social channels, free of charge from customers who love them, but while their social media policy mandates [...]

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Olla Condoms: Unexpected Babies Social Play

Tuesday, November 29, 2011

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This is a pretty interesting social play from Olla Condoms in Brazil, and while I probably wouldn’t recommend a campaign like it for any brand, I think the idea is kinda neat at the very core. Targeting young guys, Olla Condoms set about creating hundreds and hundreds of fake Facebook profiles, setup with the names [...]

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Ultimat Vodka: Social Life Audit Facebook App

Friday, November 18, 2011

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Here’s a Facebook app that analyses your actual social life rather than your online social life. Polish vodka brand Ultimat (No, that’s not a typo!) worked with developer StinkDigital to create The Social Life Audit. Once you allow access the app aggregates a vast amount of your details to create an infographic style audit of [...]

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Mentos: The Negative Tweet Eliminator App

Sunday, October 30, 2011

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Meet Dragee, the new Mentos positive zen master, who’s out to remove negativity from the world with the power of Mentos. On their Facebook page, Mentos have created a tab dedicated to Dragee, featuring a series of positivity videos along with a number of customisable/personalised life guidance videos… plus this, the new The Negative Tweet [...]

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Video: No Facebook without the Dutch?

Thursday, October 6, 2011

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So how would the Dutch National Maritime Museum announce the launch of their Facebook page? Well, by challenging the entire existence of Facebook itself, and considering that the Dutch discovered and settled a whole lot of the world maybe they’ve got a point here… Ok, so maybe not exactly, but for a Maritime Museum, I’m [...]

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