Tag Archive | "Experiential Campaigns"

Chatroulette: Live First Person Zombie Game

Friday, August 21, 2015


This might be the best thing I’ve seen this year. It’s the world’s first Real Life First Person Shooter Game, played out live on Chatroulette, and damn I wish I could have played it. Realm Pictures pulled together an amazing story line, filled it with Zombies, weapons and challenges, then put their first person shooter [...]

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Coca-Cola: The Mini Kiosk

Friday, June 13, 2014


Here’s a fun little stunt to launch Coca-Cola’s new 150ml cans, a Mini Kiosk, for a mini can. There’s not much else to it really, but it’s a little bit of fun and a smart experiential piece to launch the new product. I think this shows you don’t always need an interactive vending machine!

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Volkswagen: Eyes On The Road Cinema Stunt

Monday, June 9, 2014


With mobile phones becoming the number one killer on roads around the world, Volkswagen have stepped up to the plate in China, with these stunts at Cinema’s in Beijing. A driving ad starts on screen, an endless, straight, slightly boring road appears for the driver… Until the crucial moment, when a close-range mobile broadcasting device [...]

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Coca-Cola: CokeDrones Bring Happiness By Air

Sunday, May 11, 2014


Coca-Cola is the latest company to use Drones in a marketing stunt to get YouTube views. This time, it’s in Singapore, a place where almost the entire labour force is made up of foreign workers, who are away from family for long periods of time, while they work to create the beautiful Singapore city. So [...]

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Nike House of Deadly: Stadium Installation

Wednesday, October 9, 2013


The new Nike Hypervenom is a seriously high tech creature, and so to launch it in Asia, it needed something just as advanced to bring the product to life. Enter the ‘House of Deadly’ from Nike, a mini-stadium with projection mapped walls and tracking spotlights that act as real-time virtual defenders that players have to [...]

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Nike: Live ‘Frozen’ Moment Art Installation

Tuesday, October 9, 2012


WOW. If this isn’t the coolest piece of ambient work I’ve seen in a while, I’d be scratching my head as to what would be… Check out this amazing ‘Live’ frozen moment from Nike’s ‘Jordan’ range of products for the new CP3.IV shoe, telling the story of how the new CP3 literally cuts through LA. [...]

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Ibis Hotels: The Sleep Art Robot

Tuesday, October 2, 2012


We’ve seen a whole bunch of robots over the last year, most notably the street art robot car from Chevvy Sonic… And now we have the Sleep Art Robot from Ibis Hotels, which transforms your sleeping patterns into physical ones in the form of real art, paint on canvas. The robot uses movement, sound and [...]

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Coca-Cola: The Happiness Table

Sunday, September 23, 2012


Here’s another ‘Happiness’ stunt in Coca-Cola’s growing line of experiential/ambient activations. This time created out of a Coca-Cola truck that transforms into a community dinner party with a seemingly weird mechanical drink delivery mechanism… They grabbed a famous chef, headed to a beautiful village in Naples and unveiled a semi fine dining experience for anyone [...]

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Microsoft: Food For Thought Campaign

Saturday, July 7, 2012

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Here’s a really nice idea from Microsoft in Australia, called ‘Food for Thought‘, a play on that old saying, now brought to life literally, as Microsoft aim to turn thoughts into currency with a huge crowd sourcing ideas campaign. ‘Food for Thought’ is a roaming experiential event across Sydney, in which they ‘sell’ people food [...]

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Heineken: Personalised QR Code T-Shirts

Friday, January 6, 2012


Music festivals. 10′s of thousands of young people. All there to listen to great music and meet new people. So at the Heineken Open’er Music Festival in Poland, they created a new way for people to create a conversation and connect with complete strangers… Introducing U-Codes, personalised QR codes that promote your desired message to [...]

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